Sprout Social

MARCH 16, 2022

Fast reporting helps you understand what content impacts your business and strategy, and how. Sprout Social’s Premium Analytics feature calculates this metric in a downloadable report in seconds. Find this when you download your Post Performance Report with Sprout’s Premium Analytics. URL clicks. Unique video views.

Engagement 122

Engagement Report Video Metrics 122

Hootsuite

MAY 31, 2023

For example, maybe you need to know the right image sizes for a certain platform. The company is active on Twitter, Facebook, TikTok, and Instagram. Examples of useful brainstorming prompts include: What type of content would engage my target audience? Or, maybe you want to know what kind of visuals each platform likes best.

Social Media 140

Social Media HootSuite How To URL 140

Sprout Social

JANUARY 24, 2024

Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships. Flannels, for example, partnered with influencers to promote its festive party wear collection on TikTok. It can also give you metrics based on your competitor’s activities.

Metrics 97

Metrics Influencer Marketing Survey 97

Jon Loomer

SEPTEMBER 14, 2020

You can do this either by creating a custom conversion based on a standard event and parameter… …or by product purchase thank you page URL (either using the standard event or not)… You can also map a custom event to a custom conversion. Do that and you can add a column to your Ads Manager for reporting. You still can.

Eventful 209

Eventful Conversation Facebook URL 209

Jon Loomer

MAY 24, 2023

They are unique, and the reports on performance have largely been positive. Reporting I know this feels like we’re jumping ahead, but it’s actually next in the creation of this campaign. What’s really interesting about this is that you can create different URL parameters for current customers and new customers.

Campaign 174

Campaign URL Advertising Analytics 174

Jon Loomer

SEPTEMBER 8, 2020

We’ll have options of URL, Referring Domain, and Event Parameters. Let’s talk through use cases for each… URL: Likely most common with this option. You could create this custom conversion and then add a column to your Ads Manager reporting. How to Create Custom Conversions: All URL Traffic.

Conversation 190

Conversation Facebook URL Eventful 190

Convince & Convert

SEPTEMBER 30, 2021

For example, recruiters can use social selling practices to identify prospects, build relationships and grow trust with potential candidates before a job opportunity arises. . Remember: Those who are paying attention to your channels are not necessarily who is the most active. . Measure the Effectiveness of Social Selling Efforts.

Skills 194

Skills Groups Groups LinkedIn 194

Jon Loomer

AUGUST 3, 2022

If a large percentage of your audience consumes your content while on an iOS device, tracking opt-outs could significantly impact your reporting, optimization, and retargeting. What if, when creating these audiences, you could select the ads or URLs that you used for these posts or ads? Advertisers who are heavily impacted by iOS 14+.

CPC 198

CPC Metrics Advertising URL 198

Hootsuite

JUNE 28, 2023

Common examples of dark social are: Private messaging apps (e.g. For example, have you sent an email today? Source: Hootsuite’s Digital Trends report 2. Continuing the photography example above, a camera store may discover a local enthusiasts’ group and partner with them to run sponsored events or info sessions.

HootSuite 120

HootSuite URL Analytics Forums 120

The Realtime Report

NOVEMBER 11, 2020

ID fraud itself can take several forms—use of credit card information to acquire products and services, for example, or even to receive medical treatment. These opportunities make anyone’s identity valuable to criminals; Stealing someone’s identity becomes a “free ticket” for any number of fraudulent activities. as the URL.

SMS 125

SMS Banking URL How To 125

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . In this post, you’ll learn how to analyze, evaluate, and use your social media data to boost and report your social media marketing results — from exporting your data to creating benchmarks , to finding your best times to post. Create quick reports with spreadsheets.

Analytics 110

Analytics Report Data Social Media 110

Buffer Social

SEPTEMBER 11, 2023

” Take my LinkedIn profile example below , you’ll see my avatar plus Eddie Van Halen cover photo — this is by design, as it reflects the impression I want to share with my network. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market.

LinkedIn 113

LinkedIn Tips Skills URL 113

Jon Loomer

SEPTEMBER 8, 2020

We’ll have options of URL, Referring Domain, and Event Parameters. Let’s talk through use cases for each… URL: Likely most common with this option. You could create this custom conversion and then add a column to your Ads Manager reporting. How to Create Custom Conversions: All URL Traffic.

Conversation 146

Conversation Facebook URL Eventful 146

Oktopost

NOVEMBER 30, 2023

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. Because messaging apps such as WhatsApp boast 2 billion users in 2023 , it’s safe to assume there’s a lot of activity that goes unattributed each and every day.

Forums 62

Forums Reddit Analytics Sentiment 62

agora pulse

MAY 29, 2018

Establishing KPIs is essential for you to understand where to put your budget and how to report on your activities. All the main social media channels provide this kind of reporting and CPC is a key indicator of performance. Create customized URLs for every landing page, video, or web page you are linking to. Boss Tip.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

Establishing KPIs is essential for you to understand where to put your budget and how to report on your activities. All the main social media channels provide this kind of reporting and CPC is a key indicator of performance. Create customized URLs for every landing page, video, or web page you are linking to. Boss Tip.

ROI 108

ROI CPC eBook URL 108

Jon Loomer

JUNE 9, 2020

Below is an example, but you should use your own code unique to your ad account. Instead of “All URL Traffic,” select “Blog Tracking” under Custom Events. Instead of “URL,” select “Event Parameters.” You should also start to see activity within your list of custom conversions.

Eventful 212

Eventful Facebook Upcoming Conversation 212

agora pulse

SEPTEMBER 23, 2020

Tip: This is the data your bosses want to see when they ask for a social media report. Being more focused and goal-oriented means dropping tasks and activities that don’t help you hit your goal. For example, you might want to increase web traffic by X%, improve engagement by X%, or bring in X% more attendees for your webinars.

Social Media 144

Social Media ROI Social Media Management URL 144

Jon Loomer

SEPTEMBER 13, 2020

You can do this either by creating a custom conversion based on a standard event and parameter… …or by product purchase thank you page URL (either using the standard event or not)… You can also map a custom event to a custom conversion. Do that and you can add a column to your Ads Manager for reporting. You still can.

Eventful 118

Eventful Conversation Facebook URL 118

Hootsuite

JULY 6, 2022

In a 2021 survey, 44% of people reported using Instagram to shop weekly. They’re reporting using features like shopping tags and the Shop tab. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. You can also add URLs to your website in your Instagram bio and to Stories.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

JANUARY 27, 2021

That’s why we put together this guide breaking down the core pillars of YouTube Analytics, including: General Reports. Watch Time and Audience Reports. Engagement Reports. Earnings Reports. YouTube Analytics: General Reports. The Overview Report. The Realtime Report. The Watch Time Report.

Analytics 141

Analytics YouTube Video Embedding 141

SocMed Sean

DECEMBER 30, 2018

69 active plugins might be a few too many and all these plugins could be causing conflicts and slowdowns. As an example of how I implemented this process, I was using a “popular posts” plugin to track which posts were receiving the most traffic and then displaying those popular posts in the footer of my site.

WordPress 208

WordPress Tips URL Widget 208

Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. From this compass pick out what’s important for your business and identify a relevant tool to provide the relevant reports. For example, are they entrepreneurs, marketers etc. Audience Size.

Analytics 89

Analytics Social Media How To Analysis 89

Sprout Social

DECEMBER 6, 2023

Many organizations report HIPAA compliance measures inhibit their strategy, as some of the most engaging healthcare content they create features innovative studies, patient testimonials and medical breakthroughs, which require lengthy approval processes and careful execution. For example, an excited intern could post a selfie with a patient.

Social Media 102

Social Media Privacy Insurance Guidelines 102

Sprout Social

FEBRUARY 15, 2023

Part discovery machine, part social platform, YouTube touts over 2 billion monthly active users. For example, Monterey Bay Aquarium features a playlist full of relaxing livestreams that their channel is known for. For example, notice how Headspace’s visual elements all share cohesive designs, colors and shapes.

YouTube 85

YouTube Brands How To Analytics 85

Visually SM

JULY 31, 2020

Of course, you can always post the URL to any old video that you already published. Moreover, you are going to see many examples and practical tips on how to master video marketing. In 2016 and 2017, a report published by Tubular Insight revealed that the consumption of branded videos increased an impressive 258% on Facebook.

Social Media 246

Social Media Video Company Content 246

Razor Social

JULY 13, 2017

However, unless the URLs you share are tagged, your standard GA reports won’t tell you which specific social media links drove the traffic to your website. Use Google Campaign URL Builder. UTMs are tags that you add to the end of a URL and they are used to track custom campaigns in GA. Bitly link tracking.

Social Media 111

Social Media URL How To Analytics 111

Waxing UnLyrical

JULY 22, 2016

But always – always – because their boss, or boss’s boss, or whoever it is reporting to the CMO and/or CEO wants to know the “ROI” of their efforts, and AVE/EMV/whatevershityouwanttocallit at least slap a dollar number on at least part of those efforts. For example, say you have a product launch coming up.

Metrics 100

Metrics URL Campaign Influencer 100

Adam Sherk

MAY 14, 2013

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. You’d be surprised at how many existing links (both internal and external) may be pointing to incorrect or discontinued URLs. Recommended Tactics. Link reclamation.

Publishing 209

Publishing Module Syndication Badge 209

Keyhole.co

DECEMBER 11, 2020

Try monitoring keywords, URLs, topics, social media handles and more. For example, when a certain tweet keeps getting a significant number of retweets, you know your audience have a strong affinity for that kind of content and you’re able to create campaigns around it.

Hashtag 98

Hashtag Metrics Analytics Sentiment 98

Razor Social

MAY 18, 2017

To get those juicy insights that can help you get better results from your marketing activities, you need to go through a set of Google Analytics admin settings and customize the reporting so you have a well-tuned stream of data and performance metrics coming in. Read and Analyze. They can also create and share their personal assets.

Analytics 110

Analytics Google URL Adwords 110

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars. For example, instead of saying “the memes subreddit,” I’d say “r slash memes.”.

Reddit 100

Reddit Brands Meme Forums 100

Jon Loomer

NOVEMBER 17, 2015

Under the rule, you’ll have three options… If you’ve created Website Custom Audiences before, you’ve seen “URL Contains” and “URL Equals” before. URL Equals: www.jonloomer.com/lead-ads-ebook-thank-you/ (you don’t need [link] or https://). How to View Reported Conversions.

Conversation 120

Conversation Facebook URL eBook 120

Razor Social

MARCH 12, 2020

When Google crawls through your website to index it, it will provide you with a report that can be found in Google Search Console. It’s an essential report because it will give you insights into your site’s search traffic and performance and list any issues that Google found when indexing your pages. Measurable. Achievable.

Analytics 89

Analytics URL Report Google 89

Jon Loomer

SEPTEMBER 4, 2018

Facebook’s unpublished posts, also referred to as “dark” posts, are actively used by advertisers. Other times, they are the result of Facebook’s functionality (Example: Lead Ads are unpublished by default). This might be particularly important when running a contest that is likely to generate high interest, for example.

Publishing 162

Publishing How To Facebook Advertising 162

Later

JULY 8, 2021

Global life and style brand Kate Spade , for example, uses LinkedIn to reach a targeted audience of professional women and build a community around the brand’s values and products. LinkedIn also lets you upload up to six examples of your work to highlight your best projects. Engagement Tip #3: Post Video Content.

LinkedIn 85

LinkedIn How To URL Skills 85

Sprout Social

AUGUST 25, 2020

If you’re active on Twitter, you’ve probably noticed a blue checkmark associated with various accounts. We have paused all general verifications while we work and will report back soon. You’ll also need to update your website or blog URL so users can access your work. Look at Sprout Social’s Twitter profile, for example.

Twitter 138

Twitter Badge Authentication Applications 138