Mindjumpers

JULY 12, 2012

Governance – Do you actively encourage employees to engage in conversations regarding your brand? Add best practice examples, and get inspired by companies like Cisco , IBM , Intel , or Microsoft. How Enterprise Social Networking Drive Business Value [Report]. Which information is confidential?

Policies 239

Policies Social Media Brands Guidelines 239

Mindjumpers

JANUARY 3, 2011

Although the use of ‘new media’ like social networks, blogs, mobile channels and online games (all of which you cannot really call new anymore) has grown significantly since the 2009 edition of the report (an increase of 48%), it is and remains difficult for companies to deserve loyal followers.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

DECEMBER 3, 2010

The report also provides some interesting findings concerning the reasons why e-mail is used so often to share content: it offers a possibility of saving and sorting content, as opposed to the more real-time nature of social networks such as Twitter. The types of content that get shared most. Dynamics of the act of sharing content.

Content 213

Content Social Bookmarking Press Release Research 213

Mindjumpers

JANUARY 9, 2013

Incorporating their Snapchat presence in their very active Facebook presence with both posts and a dedicated Snapchat-tap, they urged their fans to add their Snapchat-profile, send a photo of themselves enjoying a 16Handles-flavour and wait for their reply. Report: How Social Marketing Works for Retail Brands [Report].

Facebook 247

Facebook Discount Marketing Retail 247

Mindjumpers

NOVEMBER 5, 2010

What makes Facebook doing this so special is viewing it from a marketing perspective and the 500 million active user community that lives on Facebook. Regarding privacy issues, as long as you as an individual user remember to opt out, then all your offline activity won’t be registered online to your Facebook profile. Dude, seriously?!

Foursquare 208

Foursquare Facebook Social Graph Technorati 208

Mindjumpers

OCTOBER 16, 2012

Either way, with 1 billion active users on Facebook alone, companies still have a lot to gain from social media. Studying the report on the research as well as best practice cases within the field of social customer service, a few general ground rules have been identified: Create a personal, forthcoming and helpful tone of voice.

How To 231

How To Loyalty Research Social Media 231

Mindjumpers

AUGUST 1, 2012

another big social media marketing player, assessed: “The Wildfire acquisition by Google is a prime example of the herd mentality of the market. According to Komfo’s annual report, Komfo has entered an alliance with the web content management company Sitecore. Which Social Network Has The Highest User Activity? infographic].

Social Media Management 220

Social Media Management Platform Social Media Nielsen 220

Mindjumpers

FEBRUARY 18, 2015

A recent report from Radium One shed some light on the concept of “Dark Social”. It represents up to three times the social sharing activity of Facebook alone. Additionally they can use this to ensure that data is generated, and use this data to improve their content activities and ability to generate traffic from different channels.

Social Media 100

Social Media Instant Messaging Tips URL 100

Mindjumpers

FEBRUARY 18, 2015

A recent report from Radium One shed some light on the concept of “Dark Social”. It represents up to three times the social sharing activity of Facebook alone. A dominant but seldom discussed force in online sharing. Among other things the research showed that 32 % of people who share content online would only share via Dark Social.

Social Media 100

Social Media Instant Messaging Tips URL 100