Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. Here’s an example: let’s say there is breaking news relevant to your brand or company. If they are already a social media user, chances ar they are personally active in the social media scene already. I’ve really been thinking about this lately.

Activities 138

Activities Communities Social Media Class 138

Akamai Marketing

MARCH 23, 2011

While most the examples within the book are of enterprise-sized businesses, the mini-case studies of numerous different types of brands ranging from WD-40 to Lunapads (a feminine protection product) to the oft-cited Zappos, Wikibrands proves that no matter the product, engagement can happen with a strong and willing brand.

Review 142

Review Company Klout Policies 142

Akamai Marketing

OCTOBER 28, 2012

Today I’m enjoying what I’ve tagged as a “tsunami free Sunday” and I’ve had time to think about last night’s activities. I know that integrating social media comes with its challenges and I know its currently being discussed, but examples like Nashville Electric show what’s possible with committment.

Social Media 264

Social Media Telecommunications Hotels Hashtag 264

Akamai Marketing

JULY 23, 2012

Hootsuite and other management platforms allow the scheduler to review scheduled Tweets, but actively reviewing posts is often forgotten. This speaks to internal processes. Internal Processes for Scheduling Tweets. Internal Processes for Scheduling Tweets. So what should post schedulers do? That’s probably true.

Twitter 149

Twitter HootSuite Training News 149

Akamai Marketing

DECEMBER 28, 2012

That doesn’t mean the process is easy. If only.there were a single resource written by people who have been through the process. But throughout the book, Kawasaki provides examples of how his social community made the book better, during each phase. People who could provide you the details of how to self-publish.

Review 121

Review Publishing Crowdsourcing Focus Group 121