Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JULY 8, 2008

Rebecca Kelley , Search Marketing and Social Media Consultant : A social media marketer needs to be an active participant in the social media sphere. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it). They love sharing ideas and news.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

SEPTEMBER 15, 2010

Looking for a way to monitor social media activities and results on a tight budget? Want to show the world how social you are with a cool widget on your website or blog? A powerful real-time social search engine that not only displays results for a specified term or phrase, but lets you filter results by source (e.g.,

Tools 188

Tools Social Media Radian6 CoTweet 188

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The answer is no, but it’s still a metric that is close to Larry Page’s heart. Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. This is a post that looks at some of the high performers and gives examples on how you can do the same.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Nail a Job Interview (and Actually Get the Job) (Brass Tack Thinking): This particular article actually doesn’t talk about hiring via social media, but has some good advice for general job seekers. Here are other examples about how to leverage the popular video sharing site to get a job. Yeah, you guessed it. This is it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Considering the above example, I pose a question on Facebook etiquette: Is it appropriate to let these requests sit in pending mode or to reject the friends outright?? Then, you use that number as a success metric for influence. Social news is about reciprocal relationships. Or unfollowing them as soon as they follow you.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JANUARY 14, 2009

What is the ROI for Social Media? Jason Falls explores the commonly-discussed (but not easily answered) question about social media. Scared of Social Media? Jill Whalen has been active on forums and online communities for 10 years now. But “social media marketing expert?&# You May Already be Pro! Not excess.

SEO 162

SEO Social Media Marketing Reputation 162

Webbiquity SMM

JUNE 6, 2011

Founder of Social2B , social media marketing integrators and consultancies, with emphasis on Enterprise and B2B Social Media, SEO and SMM, and defining metrics and measurement systems, aligning traditional metrics with social media metrics. One example, the word: Aware. Michael Brenner is a Sr.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

I think you can struggle in either SEO or social media if you haven’t built up clients and are beginning from only a few assorted examples of work you’ve done for yourself. What if, through your client work, you were tasked with work requiring you to work on a completely different niche — for example, fashion?

SEO 178

SEO Social Media Marketing Digg 178

Buzz Marketing for Technology

JUNE 27, 2008

There are many ways to filter news feeds from your favorite sources, including passively by relying on meme trackers like Techmeme or social news services such as Google Readers shared items. The example pipe below would filter our feed and return only posts that talk about "Facebook" in the title. social networking.

RSS 270

RSS Feed Feedly FeedBurner 270