Remove Activities Remove Examples Remove Metrics Remove Sample
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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

We’ll also sprinkle in examples of brands that are already working the network to their advantage and insights from a marketer who has successfully incorporated TikTok into her strategy—Meara McNitt, Social Media Director at Online Optimism , one of Sprout’s agency partners. LearnOnTikTok.

Examples 141
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5 Shifts to Fix Your Social Media Metrics

Convince & Convert

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should. Very worthwhile.

Metrics 167
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Are Ads Manager Results Too Good to Be True?

Jon Loomer

Real-World Validation This is the most obvious example of Ads Manager results that are too good to be true. Let’s use a couple of examples. Unfortunately (or luckily), I don’t have an example of that to show you. If Ads Manager is reporting more results than happened, regardless of the source, that’s a problem.

Report 175
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How to optimize your marketing budget: Do more with less

Sprout Social

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing 128
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The Essential Marketers Guide to B2B Demand Generation

Oktopost

The best way to ensure a successful demand generation campaign is to define, understand, and monitor key demand den metrics. Monitoring B2B social media metrics such as likes, shares, and mentions can help determine whether your efforts are succeeding at spreading awareness, engaging audiences, and eliciting positive sentiments.

B2B 62
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The Free Social Media Reporting Template for Marketers

Keyhole.co

This free-to-download resource makes it simple to: Summarize your social strategy Highlight your wins Communicate key metrics Focus on next steps. For example, if your high-level marketing goal is to grow brand awareness, your social goal may be to increase impressions by 20% over last quarter.

Template 112
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The Six Best Google+ Marketing Tools

Webbiquity SMM

Again, as for all posts in this series, tools are shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. This metric represents the number of persons who are following a user’s posts at Google+. 1) CircleCount.

Google 104