The Difference Between SEOs and Search Engine Marketers
Bill Hartzer
APRIL 17, 2013
The “rules” of SEO are constantly changing, and what works now to get better search engine rankings (such as a certain type of link from one type of web site) may not work in the future. It could be thought of as job security–or just that the “trade secret” is too good to let someone else know about it.
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