Convince & Convert

NOVEMBER 23, 2010

Twitter followers and Facebook fans and the most egregious example. Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. The number of Twitter followers you have means practically nothing. What you can do with them matters a lot.

Metrics 127

Metrics Postrank Klout Marketing 127

Sprout Social

DECEMBER 27, 2016

For example, when you publish a blog post, do you share it automatically to Twitter? For example, if you work in social media, you could automatically share every time a new post is up in our Insights blog. The Facebook Response Assistant can be activated in your Page’s Settings. Our reports are made presentation-ready.

Social Media 76

Social Media How To Hashtag Publishing 76

Kikolani

JULY 12, 2012

Do you work actively to improve return rates? Unleash your creativity, like Loewy Design for example, who are glad to receive doodles instead of written messages. For example, DailyBlogTips used to publish a face to face interview with two bloggers simultaneously. How to Increase Your Retweets, Twitter Followers & Klout.

Klout 122

Klout Newsletter Blogger Resources 122

Razor Social

NOVEMBER 16, 2016

Show only – Sometimes you may not want to show companies and only show people or you may want to show more active, responsive people etc. Export reports – You can export the reports you produce (this depends on your subscription level). There are many more filters available also. Traackr influencer.

Influencer 40

Influencer Twitter How To Klout 40

Techipedia: Tamar Weinberg

AUGUST 2, 2011

If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. The truth is that activity begets activity – some social media campaigns need to be seen as popular before they can actually become popular. Pretty nifty. So, they invest ad money against it.

Tools 277

Tools Tips Marketing Social Media 277

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. Someone’s Klout score is not necessarily reflective of that person’s “real&# (i.e. Makes sense to me. Did you even know about it?

Class 233

Class Campaign Klout Influencer 233

Diva Marketing Blog

NOVEMBER 16, 2011

I study social media programs by the thousands and I have to tell you, there are amazing examples and best practices out there. From Klout scores to Twitter followers, many people are struggling with the idea of importance. This is a senior function that reports to management that processes authority to make decisions …” (p160).

Klout 78

Klout Social Media Social Networking Influencer 78

Convince & Convert

FEBRUARY 10, 2010

A Social Anthropologist, Hidden In Your Keyboard Flowtown enables you to enter any email address, and the system instantly reports back where and how that address is connected on the social Web. For example, Flowtown’s data on me isn’t particularly accurate, because I use several different email addresses. Just a thought.

Social Media 127

Social Media Marketing Social CRM Consultant 127

ProBlogger

AUGUST 12, 2012

As an active blogger, I’m always looking at various stats to help me understand how well I’m doing. You can either sit back and hope for the best or you can actively try to rank for different keywords. You can look at your top keywords—these would generally be big-ticket keywords that you are trying actively to rank for.

How To 42

How To RSS Blogger Analytics 42

SocMed Sean

FEBRUARY 3, 2013

Then, listen to their social media activity and determine what content would meet their needs… not yours. If you’re going to launch a Facebook page, be prepared to actively monitor it and respond to those who take the time to leave you feedback. 49) Blogging is what is known as a “long-tail” activity.

Social Media 279

Social Media Klout YouTube Foursquare 279

Convince & Convert

AUGUST 24, 2012

Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. I mean, there are so many examples of this. The Olympics, Rule 40 – if that’s not the classic example of digital illiteracy in the modern day I don’t know what is. It’s just all ad nauseum.

Social Media 115

Social Media API Training Class 115

Convince & Convert

AUGUST 19, 2012

Big news last week as Klout announced a significant overhaul of its influencer identification platform. The most notable changes are: An increase in ranking factors from approximately 100 to 400, meaning there are vastly more activity and behavior types comprising your Klout score. Nobody has evenly distributed influence.

Analytics 137

Analytics Influencer Klout Vocus 137

Webbiquity SMM

JULY 22, 2014

Forrester #CMO REPORT: Embracing Digital and Delivering Brand Experience by #SocialPR Chat. Bad Outreach Examples – How Not to Secure a Guest Blogging Spot by SteamFeed. The world has changed. ” Guides to the Evolution of PR. ” Quick Refresh on Untapped Opportunities for PR by Ishmael’s Corner.

Press Release 217

Press Release Nielsen Blogger SEO 217

Convince & Convert

MARCH 23, 2016

Now, you’ll get a full view of their marketing activities that are actually making an impact. In this post, I’ll use Rival IQ , a digital analytics tool that tracks the social media and SEO activities of you and your competitors. We’ll use email marketing software companies as our example market in this post.

Twitter 60

Twitter How To Case Study Patterns 60

Webbiquity SMM

JUNE 14, 2011

78% of executives report that they are spending less time with sales reps than ever before. Online buyers discover information in three ways, which require three different approaches to capitalize on: active search (use SEM), passive search (use content marketing and SEO), and influence (social media). • Don’t be boring!

B2B 164

B2B Sentiment Klout SEO 164

Webbiquity SMM

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

MARCH 23, 2011

For example, a discussion of the latest developments in aerospace composites is probably more likely to happen on a niche engineering forum than on Facebook. Metrics and reporting. What kind of reporting capabilities does the tool provide? Many include at least the most popular blogs as well. Frequency of alerts.

Tools 193

Tools Social Media Sysomos Vocus 193

Webbiquity SMM

OCTOBER 5, 2010

51% of active Twitter users follow companies, brands or products on social networks. Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. Example: “1. Focus On The Sexually Active.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

FEBRUARY 7, 2011

you have a tiny customer base and they are all in top-secret military installations) and what groundwork needs to be laid before embracing social media in your marketing practices, then delves into how to use content for lead generation and integrate social with other marketing activities like email. So, Your CEO Wants to Tweet!

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. 101 Examples of Social Business ROI by Dachis Group. How do we demonstrate the ROI of social efforts? Social Media Marketing Tips, Tactics & Techniques.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Convince & Convert

JULY 27, 2012

Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. I mean, they’re going to be doing the first earnings report this week. This episode features Richard Owen of Satmetrix. Listen Now. Eric: Yeah.

Airlines 115

Airlines Sentiment Hotels ROI 115

Convince & Convert

MAY 24, 2012

The example he pointed out was the recent announcement that Twitter made that they’re going to be using their tweet buttons to track their users and determine content relevance. Are people praising this person all over the organization, or is it just the person reporting to them praising them all the time? Eric : [laughs].

Yammer 114

Yammer Badge Privacy Communities 114

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here are other examples about how to leverage the popular video sharing site to get a job. How to Hire Social Media Strategists (Creativity Unbound): Edward Boches of Mullen takes a tactical approach toward hiring for social media — and for him, it’s not just about Klout or following numbers. Yeah, you guessed it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Hootsuite

JUNE 19, 2019

Aerie has earned major social klout for its “Retouching free since 2014” aesthetic. For example, mommy blogger Laura Izumikawa shares the ups and the downs of parenting. For example, when Instagram changed its feed algorithm, we saw more people sharing “new post” alerts in their Stories. Increased social activism.

Trends 112

Trends Instagram Meme Influencer 112

Webbiquity SMM

APRIL 9, 2012

This free tool graphically shows peak Twitter activity for any Twitter handle. It takes a few minutes to load completely, but once fully loaded shows activity on your network by day of the week and time. Introducing PeerIndex: A New Companion to Klout for Social Media Influence Measurement by WindMill Networking. PeopleBrowsr.

Review 200

Review Tools Social Media Klout 200

Hootsuite

MARCH 31, 2020

For an example, check out Ask me Anything: The Talkwalker Edition. Specialized analytics programs like Hootsuite Analytics can provide more in-depth information and reports that include metrics such as team performance and social ROI. For example, Hootsuite uses Twitter’s API to publish tweets, and Instagram’s API to schedule posts.

List 145

List Social Media HootSuite URL 145

Webbiquity SMM

JUNE 6, 2011

One example, the word: Aware. As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook. Michael believes that companies need to become more social, and that marketers need to stop focusing on just their activities and put the customer first.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Kikolani

SEPTEMBER 17, 2013

This very post is a great example of this method. I have only experimented with a few, but not only do people love to read – and share – infographics, Pinterest has given them a viral home where, assuming you are active on the platform, you can generate a lot of traffic back to your content from. Brilliant job Kristi!

Tips 168

Tips Influencer Blogger LinkedIn 168