Sprout Social

SEPTEMBER 21, 2023

For brands, combing through influencer media kits can be stressful. Sure, the influencer marketing boom means there’s no shortage of creators to partner with. But that also means it’s more important than ever to put potential influencers under the microscope. What is an influencer media kit, anyway?

Influencer 91

Influencer UGC Metrics Case Study 91

Audiense

MAY 10, 2018

In most of our articles about consumer insights , we talk about one of the key elements when working with social data which is the activation of these insights. But … what does activate them really mean? As an example, we have analyzed the audience of one of the most hyped current video games: Fortnite.

Activities 90

Activities Examples Campaign Data 90

Keyhole.co

MARCH 7, 2024

Instagram influencers get paid to channel their creativity and post beautiful photos. With all this considered, it’s no surprise that you want to join the ranks of famous Instagram influencers and start making money as a creator. For example, Izzy ( @infusedwithtea ) is extremely passionate about baking and plant-based tea.

Influencer 52

Influencer Instagram Tips How To 52

Keyhole.co

NOVEMBER 17, 2023

Keep reading to get inspired by a few notable real-life social listening examples. Virgin Trains – Providing exceptional customer support Virgin Trains provides a good example of how social listening can be a vehicle for immediate change; a way to deliver outstanding customer service that will not be forgotten in a hurry.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration. Learn more here. Fourteen hours.

Examples 141

Examples Campaign Tips UGC 141

Keyhole.co

NOVEMBER 19, 2023

Edit it according to your current social structure, as well as the explanations and examples below: Social media strategy template explanation Overall goals The opening section of the strategy should identify traditional business goals that social media activity will help meet. It should simply be your initial content plan.

Template 52

Template Templates Examples Social Media 52

Buffer Social

JULY 31, 2023

” Anyone creating content must consider where and how AI will influence their processes. To help make the process a bit easier, we put together a list of examples from different creators and content teams about their policies regarding using AI in content creation. Or edit it? Here are some of them. However, 94.5

Team 72

Team Examples Content Policies 72

Keyhole.co

FEBRUARY 8, 2024

67% of companies increased their influencer marketing budgets from 2022 to 2023. However, the focus of influencer marketing is shifting towards actual influence, not just likes and followers. As a result, the influencer marketing metrics you track will play a crucial role in your business success. Let’s get started!

Metrics 52

Metrics Influencer Sentiment ROI 52

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

Publishing 209

Publishing Module Syndication Badge 209

Dave Fleet

OCTOBER 5, 2011

The Harvard Business Review recently published a post entitled “ Return on Influence, the New ROI “ In it, the author suggested that marketers consider the use of “Return on Influence” as a metric for measuring social media activity. Return on Influence has nothing to do with business objectives.

Influencer 321

Influencer ROI Metrics Klout 321

Sherrilynne Starkie

FEBRUARY 18, 2020

It means reporters and other news professionals are now restored to the position of influencer. In this post, I’ll define “earned media” and show a few examples of how smart marketers use it to fuel successful campaigns. If earned media is not part of the mix, other activities will struggle to deliver the desired results.

Fashion 409

Fashion News Report Review 409

Webbiquity SMM

NOVEMBER 8, 2022

Influencer Marketing : Influencers can be thought of as celebrities within specific niches or industries. Marketers can sponsor influencers or have them review a product and share their honest opinion of it. Business to consumer (B2C) and B2B influencer marketing can both be effective, but work differently.

comScore 299

comScore Marketing Case Study Review 299

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. It includes other influencers such as members of the public who have large or loyal social media followings.

Marketing 367

Marketing Syndication Adwords News 367

Buffer Social

AUGUST 3, 2022

We’ll cover the benefits of a Facebook Group for your company and share examples of businesses that have benefited from investing in this kind of community. And it’s not just influencers, either. The more engaged and active your customer base is, the more brand loyalty you can expect in the long run.

Small Business 92

Small Business Groups Groups Examples 92

Keyhole.co

AUGUST 18, 2020

Instagram influencers get paid to channel their creativity and post beautiful photos. With all this considered, it’s no surprise that you want to join the ranks of famous Instagram influencers and start making money as a creator. Decide on a Feed Aesthetic and Stick to It Growing Your Influence 7. Keep Your Feed Fresh 8.

Influencer 100

Influencer Instagram Tips Hashtag 100

Social Media Strategies Summit

MAY 27, 2022

Track your time for at least a week and figure out what social media activities take the most of your time. Make a list of repeat activities you perform daily and write down the time spent on each. Add a column for the time you’d ideally like to spend on these activities. Create a Content Calendar. Date and time of posting.

Social Media 179

Social Media Strategy Marketing Curation 179

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

ROI 52

ROI Influencer Marketing Campaign 52

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

Influencer 104

Influencer Social Media How To Campaign 104

Pixlee

AUGUST 12, 2020

Influencer marketing is here to stay, regardless of travel and in-person events. Influencers provide a trustworthy connection with their fans, which brands can use to foster better connections with their audience. But is influencer fraud as big of an issue in 2020? Is Influencer Fraud on the Rise? billion dollars.

Influencer 77

Influencer Authentication Metrics ROI 77

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. The brands that influence them the most. The factors that most influence their buying habits.

Case Study 79

Case Study Activities Study Campaign 79

Pixlee

OCTOBER 4, 2021

To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. While the influencer marketing industry is expected to reach a market cap of 5.8 While the influencer marketing industry is expected to reach a market cap of 5.8

Influencer 52

Influencer UGC Marketing Authentication 52

agora pulse

NOVEMBER 10, 2020

Example of Agorapulse, a social media analytics tool. With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. Another example of a social media analytics tool. A social media analytics tool example, Brandwatch. ShortStack. Talkwalker.

Analytics 179

Analytics Social Media Tools Price 179

Convince & Convert

DECEMBER 15, 2023

For example, keyword research tells you that the search volume and competition are high for “personal branding” and relatively low for “personal branding for black entrepreneurs.” Here’s an example: Imagine you’re a founder of a time management software and one of your content pillars is time management. Take a look: 6.

SEO 154

SEO Social Media Strategy Hashtag 154

Twenty4 Social

JULY 31, 2020

If you’re coaching clients on a 1:1 basis, then you’re charging for your time, which is an example of “active income”. With active income, your earnings are directly tied to the amount of time you spend with each client. Publishing a book gives you instant credibility with the world at large. Write a book.

Activities 52

Activities Course Fashion Organization 52

Waxing UnLyrical

APRIL 15, 2016

As more and more brands jump on the influencer marketing bandwagon, how they structure influencer programs and communications is becoming increasingly important. What exactly is it you want influencers to do? For example, a former client that we work with on and off wanted some advice on an influencer program.

Influencer 100

Influencer Marketing Banking Guidelines 100

agora pulse

JUNE 13, 2020

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. This is great for Twitter event management when you want to keep an eye on your most active and influential participants. Keyhole’s dashboards are easy to read and share, too.

Analytics 204

Analytics Tools Twitter Hashtag 204

Pixlee

SEPTEMBER 29, 2021

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing. These statistics show that people significantly value influencer expertise.

Influencer 52

Influencer Collaboration Authentication Campaign 52

Mindjumpers

NOVEMBER 17, 2015

Second to relevance, influencers play a key role in taking a campaign or cause viral. Take for instance the Nigerian 2015 elections; Nigerians needed a change and we along with social media influencers, utilized the one tool that we could all use irrespective of class or social status to get it; the tool was social media.

Activities 0

Activities Social Media Hashtag Campaign 0

Keyhole.co

DECEMBER 26, 2023

All Red Bull social media accounts are active and filled with engaging content. Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5 Red Bull’s target audience is an active and passionate crowd. For example, Red Bull posts user-generated content like the above YouTube short on their channel. Instagram: 19.1

Social Media 52

Social Media Strategy Sports Meme 52

Ignite Social Media

JANUARY 8, 2024

It’s the post that never goes out of style and continues to engage your audience long after it’s been published. What does De-influencing mean? But when picking influencers for your brand, make sure their engagement rate isn’t high just because nobody likes them. Hey, engagement is engagement!

Social Media 124

Social Media CPA CPM CPC 124

Sprout Social

OCTOBER 6, 2021

First, consider taking a look at competitors and influencers in your industry. Next, think about the kinds of content you’ve been publishing on your other feeds. Publish TikTok videos at the right times. In the Followers tab, scroll down to find Follower activity. Work with TikTok influencers.

Hashtag 132

Hashtag Trends Influencer Platform 132

Sprout Social

SEPTEMBER 30, 2021

Below we’ve highlighted real-world examples of selling on Instagram and why they work. Whether you’re a retailer or ecommerce brand, publishing product photos is a no-brainer to reach your followers and digital window-shoppers alike. This post from Allbeauty is a straightforward example of selling on Instagram.

Instagram 110

Instagram Bazaarvoice Retail Feed 110

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

Small Business 56

Small Business Influencer Template Templates 56

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? But in general, most influencers and content creators use the cost per acquisition model on Instagram.

Affiliate marketing 62

Affiliate marketing Influencer Affiliate network Instagram 62

Sprout Social

APRIL 6, 2023

Proven benefits of a content calendar A content calendar helps you streamline your content activities, improve productivity, makes collaboration easier and gives your organization a competitive advantage. Let’s say you run a podcast and want to publish two episodes in the coming month.

Content 80

Content Collaboration Project Template 80

Audiense

MAY 31, 2018

This week we publish the last post in this series about insights activation. Which influencers and what content had the greatest impact during the campaign. The example of HP UK. To know in depth what the audience that engaged/participated in the campaign is like.

Case Study 68

Case Study Campaign Activities Study 68

Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. Depending on your industry and niche, these young users will eventually grow up to become your target audience , with TikTok heavily influencing their desires, aspirations and even purchase decisions.

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How To Hashtag Influencer UGC 130