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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by the brand. The more influencing power a brand has, the easier it will be for it to guide its audience on how they shop, interact, and behave. Image credit: HubSpot.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. For starters, it has more than 2 billion monthly active users. For example, check out the Moto Machines Instagram profile. Luckily, there’s an effective hack for removing this conversion obstacle.

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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

According to Hubspot research , 14% of media planners have started using non-fungible tokens in their campaigns, while a further 16% plan to do so for the first time in 2022. If you’re going to add NFTs to your marketing mix, do it in a way that aligns with your current activity. Original Penguin: Leverage Influencer Marketing.

Examples 177
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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

Check out these ten examples of TikTok content for higher education: 1. But in an increasingly online world, social activity plays an important role. A great example of this is the University of Kentucky ’s post about its annual Ping Pong Ball Drop : @universityofky Did you catch a ball today Wildcats? Harvard College.

Education 163
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10 social media monitoring tools to inform your campaigns

Sprout Social

Despite the name, “monitoring” is not a passive activity. For example, a competitor call-out presents an opportunity for your brand to intervene. This is especially true if you’re active on multiple networks. This activity includes negative competitor mentions and opportunities for your brand to intervene.

Campaign 123
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45 of the Best Social Media Analytics Tools

agora pulse

Example of Agorapulse, a social media analytics tool. With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. Another example of a social media analytics tool. BrandMentions. Brandwatch. Fanbooster. Followerwonk. Google Analytics.

Analytics 179
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13 key tools for your influencer marketing campaigns

Audiense

The last two years have seen the rise of Influencer Marketing from an out of the box tactic to an essential part of any marketers strategic arsenal. Having proven its effectiveness, it is essential to understand what launching a successful influencer campaign entails. Influencer evaluation. Influencer engagement.