Webbiquity SMM

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. If you’re considering using Instagram marketing for business promotion, check out these eight inspiring examples of B2B companies killing it on the platform in various creative ways.

B2B 259
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI. Every month, HubSpot generates a few leads that turn into clients as a result of this activity. But, HubSpot generates a good portion of our traffic from search engines now.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

For example, a customer might: Discover a product while browsing videos on YouTube. Image credit: HubSpot. A 2020s website should act as a hub for all marketing activities, including email marketing, link-building, content marketing, search engine optimization (SEO), mobile marketing, PPC advertising, and much more.

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

HubSpot last week released the Marketing Data Box , a 3.4 Direct mail, for example, can be highly effective if done properly. For example, marketers need to understand how QR codes work and different ways QR codes can be used in marketing. No other activity comes close, with social networking coming in a distant second (10.7%).&#

B2B 150
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The Social Media ROI Debate

Webbiquity SMM

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? For example, if John Doe clicks through to your website from a tweet and buys something, that’s easy to measure.

ROI 193
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else. Integrate social media activities with your CRM system. An active and helpful support forum? Showcase your customer support. Got some great support resources online?

ROI 191
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19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing

Webbiquity SMM

LinkedIn now boasts 500 million users , with half active daily. And Twitter has 330 million users , with 100 million of those active on a daily basis. So, for example, be careful with cultural references. It’s the best site for reaching professionals: 44% of users earn more than $75,000 per year. WordStream ). and 6–7 p.m.

LinkedIn 183