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7 examples of influencer marketing campaigns

Sprout Social

And we’ll cover 10 examples of successful influencer marketing campaigns to inspire your own strategy. Let’s explore some examples of different types of influencer marketing campaigns. These can vary as well, but affiliate marketing programs and sponsored posts are common examples of influencer-led advertising.

Examples 124
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Metaverse examples: The brands to watch across industries

Sprout Social

In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. We’ll also give you a list of metaverse examples across industries to help inspire your strategy. Metaverse brand activations: What they look like today. Parade in the Metaverse.

Industry 108
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Teamwork Is a Contact Sport

Waxing UnLyrical

Yet, time and again, we read about or see examples to the contrary in our workplace or even ( gasp! ) in team sports. Social media interaction isn’t exactly a team sport. I have yet to come across a “group tweeting” assignment! I have yet to come across a “group tweeting” assignment! I can have a good idea.

Sports 100
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Strategic brand collaborations: Finding successful partnerships

Sprout Social

Think of a brand collaboration as a group project. Each business works together to combine its resources, audience reach and creativity to co-create products, campaigns or activations. For example, e.l.f. For example, GoPro and Red Bull have an ongoing partnership and cross-promote each other’s events.

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5 Reasons Twitter Should Continue To Be Part Of Your 2022 Marketing Strategy

SocMed Sean

Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. There are over 187 million daily active users on Twitter, and each quarter, their margins jump. Twitter requires users to remain active and attentive.

Twitter 230
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15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

billion global active users. Largest age group: 25-34 year olds. With billions of active users spanning all ages, Facebook is one platform businesses can’t afford to ignore as part of their digital strategy. billion global active users. Largest age group: 15-25 year olds. Largest age group: 25-34 year olds.

Platform 116
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Facebook’s little secret…

Sherrilynne Starkie

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. Originally published January 12, 2011).

Groups 337