Jon Loomer

MAY 29, 2023

But lead forms are the only example of when Meta restricts you by default. Organic activity will not appear there (I previously covered why this is a huge hole that needs to be addressed). Publish Your Ad. You can publish ad posts to your Facebook page. I find this odd. You may have very good reasons for doing so.

Organization 200

Organization Groups Groups Policies 200

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

Publishing 209

Publishing Module Syndication Badge 209

Convince & Convert

DECEMBER 15, 2023

The millennials and Gen Z are among the top groups driving this change, and it’s projected to grow over time. For example, keyword research tells you that the search volume and competition are high for “personal branding” and relatively low for “personal branding for black entrepreneurs.” Take a look: 6.

SEO 154

SEO Social Media Strategy Hashtag 154

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. But, my challenge to you is to put that paradigm aside and think about the four main groups media types.

Marketing 367

Marketing Syndication Adwords News 367

Webbiquity SMM

APRIL 4, 2023

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. is seeking social connection: they value the “wisdom of the tribe” being part of the group. Affiliate sales support independent publishing.

Social Media 220

Social Media Reddit LinkedIn Research 220

Jon Loomer

AUGUST 9, 2021

Activity that occurs entirely within the Facebook app, for example, can still be tracked and turned into audiences used for targeting. These additional audience targeting options are necessary because iOS 14 and other tracking restrictions are impacting the ability to target people based on their activity. For example… 1.

Facebook 213

Facebook Engagement Advertising Types 213

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. A practical example: MarketingProfs.

Case Study 79

Case Study Activities Study Campaign 79

Sprout Social

DECEMBER 5, 2023

For example, in the US the majority of people across generations, races, genders, income levels, education and community types all use social media—with some traditionally underrepresented groups like the Black community being the most active. Social media is a channel defined by a diverse mix of people.

Social Media 122

Social Media Survey Education Team 122

Writtent Blog

JUNE 29, 2016

Here are 29+ actionable content writing tips to help you, along with examples, statistics, and quotes. If you give them specific examples of what to do after reading your content, they’re less likely to go looking for more specific information on other sites. People in the 21-to-35 year-old demographic group account for 53.3%

Examples 97

Examples Tips Content Hubspot 97

agora pulse

DECEMBER 9, 2020

The right time to publish depends on several factors, including: Your brand’s industry. For social media managers, publishing content that fails to generate likes, shares, or clicks is a worst-case scenario. Publishing great content at the wrong time means fewer views of your posts and limited opportunities to engage.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Hootsuite

JUNE 28, 2023

Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. Common examples of dark social are: Private messaging apps (e.g. For example, have you sent an email today? Browsed a Facebook Group? 1 Social Media Tool Create.

HootSuite 120

HootSuite URL Analytics Forums 120

Jon Loomer

FEBRUARY 15, 2023

I’m not going to go into it here, but Meta’s ignorance of quality traffic activity is maddening. We’re going to use the Trigger Group trigger type. Otherwise, publish it and you’re ready to go. In the example above, we have 182 1-day click Quality Visitors compared to 801 landing page views (23%).

Eventful 179

Eventful Aggregator Google Conversation 179

Sherrilynne Starkie

AUGUST 20, 2012

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. Originally published January 12, 2011).

Groups 337

Groups Groups Sports Notification 337

Audiense

MAY 31, 2018

This week we publish the last post in this series about insights activation. The insights allow these campaigns to be adapted to each group, shape the creative and content strategies, and can also define the media plan for these new actions. The example of HP UK.

Case Study 68

Case Study Campaign Activities Study 68

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. But, my challenge to you is to put that paradigm aside and think about the four main groups media types.

Marketing 195

Marketing Syndication Adwords News 195

Sprout Social

NOVEMBER 21, 2023

What kind of content are they publishing on their blog? Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies. This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. You need to know it all.

Sentiment 96

Sentiment Metrics Analysis Trends 96

Sherrilynne Starkie

FEBRUARY 13, 2018

Facebook, Pinterest and Instagram, for example, all have features that allow people to buy directly. The ultimate goal is to create and strengthen relationships with the key stakeholder groups an organization depends upon for success. Today, consultants identify potential partners whose social media activities add value.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

JUNE 22, 2021

billion global active users. Largest age group: 25-34 year olds. With billions of active users spanning all ages, Facebook is one platform businesses can’t afford to ignore as part of their digital strategy. billion global active users. Largest age group: 15-25 year olds. Largest age group: 25-34 year olds.

Platform 118

Platform Social Media Tumblr Reddit 118

Hootsuite

MAY 2, 2023

For this example, let’s use the fictional real estate agent Phil Dunphy from the TV show Modern Family to help fill in the blanks. For example, if someone were to search for “Los Angeles Realtor” on Facebook, Phil Dunphy’s Page has a higher chance of showing up in the results. Next, select the Category your Page falls under.

Real Estate 102

Real Estate Facebook HootSuite How To 102

Sprout Social

SEPTEMBER 30, 2022

For example, if a prospect posts on social about upcoming vacation recommendations, and you honestly have some, jump on it. Along the same lines, you may notice a prospect is looking for a professional recommendation—an SEO expert for example. Social selling examples: The art of the sale from the brand account.

Tips 133

Tips Authentication LinkedIn Groups 133

Buffer Social

SEPTEMBER 11, 2023

” Take my LinkedIn profile example below , you’ll see my avatar plus Eddie Van Halen cover photo — this is by design, as it reflects the impression I want to share with my network. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market.

LinkedIn 113

LinkedIn Tips Skills URL 113

Jon Loomer

NOVEMBER 12, 2019

The natural impulse may be, “Well, duh,” but you’re missing an important group. ” You may want to provide something to a very select group. Here’s an example of that in action… Ads Manager reports that a lead ad campaign resulted in 94 leads. Publishing Tools Reporting. The Discrepancy.

Organization 158

Organization Facebook Report Advertising 158

Adam Sherk

AUGUST 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on the New Digg: Who is Active, Who is Gaining Followers? by Adam Sherk on August 4, 2010 The new Digg has gotten a lot of attention for the opportunities it creates for publishers (see ReadWriteWeb and BlueGlass for details).

Digg 134

Digg Sites News Activities 134

Jon Loomer

MAY 24, 2023

If you like customizing your objective, optimization, bid strategy, placements, and age group, you’re going to be disappointed. Country If you like to target refined groups, Advantage+ Shopping isn’t for you. For example, my current customers are still potential customers for certain things.

Campaign 176

Campaign URL Advertising Analytics 176

Sprout Social

JUNE 23, 2020

While oftentimes it’s clear that your account’s been hacked, sometimes suspicious activity can fly under the radar. Arguably the most obvious sign that something’s up is if your account is publishing posts that you didn’t write yourself. Strange messages, follower activity or app activity.

Twitter 145

Twitter How To Notification Authentication 145

Buffer Social

MARCH 9, 2023

This includes features in reputable publications, your own published work, or even your resume. Making time to connect with new people keeps your network fresh and active and strengthens your global connections. Join LinkedIn groups : Groups are a great way to connect with like-minded professionals and expand your network.

LinkedIn 98

LinkedIn Brands Real Estate Small Business 98

Waxing UnLyrical

DECEMBER 21, 2018

This is a group exercise for an internal team working for a client. For example, you may decide to circle all the barriers that received four or more votes. For example, this fictitious small business focuses on exit strategies for other small businesses which are selling or passing the business on to future generations.

Strategy 220

Strategy Analysis Collaboration Small Business 220

agora pulse

JUNE 5, 2020

For example, for fashion brands, a 0.68% rate is average, but a 3.57% rate is typical for higher education organizations. Publish at the best times. One of the easiest ways to improve engagement is to publish posts when your audience is already active. You can see both days and times when your audience is active.

Instagram 127

Instagram Engagement Hashtag Meme 127

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. I hope the updates help this growing group of solo-preneurs who recognize the value of creating and monetizing content. Social Media Community Managers need listening, publishing, and analysis tools.

Blogger 266

Blogger Company Social Media Curata 266

Jon Loomer

SEPTEMBER 20, 2018

Partner Categories are simply targeting groups that Facebook had previously made available based on partnerships with third-party data providers. To make your ad review easier, I suggest you only look at Active , Scheduled , and In Review ad sets. Here’s the email: If you’re left wondering what to do with these changes, read on.

Facebook 167

Facebook Advertising Review Campaign 167

Buffer Social

OCTOBER 1, 2018

For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). The more active interactions, such as shares, comments, and reactions, a post has, the more people will see the post. Invest in groups.

Organization 108

Organization Flipboard Social Media Company 108

Mindjumpers

NOVEMBER 23, 2012

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. What does this mean?

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Writtent Blog

JANUARY 12, 2024

For example, if you become known for your expertise in finance writing, you may attract clients looking for content related to investments, personal finance, or economic trends. Joining writing groups or online forums allows you to engage in discussions, seek advice, and share your expertise.

How To 52

How To Skills Journal Education 52

Hootsuite

SEPTEMBER 7, 2022

Take the r/explainlikeimfive subreddit, for example. In the example below, a “full class of 11th graders” got a simplified lesson in biology. For example, if you want to increase enrolment, you may want to create a campaign to attract new students. Create opportunities for active and passive learning.

Education 93

Education Social Media Tips HootSuite 93

Jon Loomer

SEPTEMBER 11, 2018

With Instagram recently passing the 1 billion monthly active user mark , advertisers may wonder just how large is their potential Instagram target audience ? We normally recommend you focus on specific objectives, rather than merely audience sizes, when prioritizing ad placements and activities.

Instagram 167

Instagram Facebook How To Feed 167

Ignite Social Media

APRIL 2, 2020

There are 60M US monthly active users on TikTok and therefore about 29M of those users are in the 16-24 age group. For this functionality to work, you must enable Duets during the final step of the publishing phase via the “Allow Duet and React” button. Example Best-in-Class Brands on the Platform.

Marketing 217

Marketing Authentication Trends Feed 217

Oktopost

FEBRUARY 24, 2022

If you primarily sell to businesses in your local area, for example, engaging with nearby companies on social media will ensure that your brand is what comes to mind the next time they need your product or service. For example, even though LinkedIn generates 84% fewer shares than Facebook, it still produces 47 times as many link clicks.

B2B 171

B2B Brands LinkedIn Groups 171