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Social media listening examples that will help you unearth better insights

Sprout Social

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook. Then, dig in further.

Examples 122
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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

If you’re going to add NFTs to your marketing mix, do it in a way that aligns with your current activity. The makeup brand used its first foray into NFTs — featuring makeup looks created for a diverse group of non-fungible people — as an opportunity to champion diversity, using the tagline “Metaverse More Like Us.”. Image source.

Examples 177
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What is a customer journey map and how to make your own [examples included]

Sprout Social

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. Some examples of goals include: Identify the top three customer pain points.

Examples 103
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. A client recently asked me to explain it to senior management and what follows is summary of my presentation.

Marketing 367
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8 Social Listening Examples: How Brands Are Thriving Digital Landscape

Keyhole.co

Keep reading to get inspired by a few notable real-life social listening examples. Virgin Trains – Providing exceptional customer support Virgin Trains provides a good example of how social listening can be a vehicle for immediate change; a way to deliver outstanding customer service that will not be forgotten in a hurry.

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Symmetry Financial Group Review: Everything You Need to Know

The Realtime Report

Symmetry Financial Group Review: Everything You Need to Know. Symmetry Financial Group is an industry-leading insurance provider based in Swannanoa, North Carolina. Symmetry Financial Group holds both a favorable rating from the Better Business Bureau and many favorable employee reviews on Glassdoor. How the Lead System Works .

Groups 103
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When Awareness Isn’t Enough: Government Social Media Campaigns That Create Action

Social Media Strategies Summit

In this article, we’ll pull out key points from a presentation given by Adam Durfee , Social Media Campaign Director at government and non-profit marketing agency Boncom , who uses case studies featuring two real-world public awareness campaigns to demonstrate how marketers can inspire change in audiences.

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