Techipedia: Tamar Weinberg

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Social Media Insecurity: What to do When Online Activity Affects.

Techipedia: Tamar Weinberg

Social media is about helping one another and building real strong friendships, usually around a certain interest or activity. If my actively engaged social media colleague James posts a photo of his young son Harold on his Facebook page, James might expect comments by me and other peers who may not know the mother of that child.

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

Here a few examples: 77% of the population of the world own a mobile phone. Personal : Messages can be easily customized to the demographic that they are targeted at, such as gender, age, location, activities, or preferences. Personalize your data by segmenting the contact database into demographics and specific target groups.

SMS 187
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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. The truth is that activity begets activity – some social media campaigns need to be seen as popular before they can actually become popular. Pretty nifty. So, they invest ad money against it.

Tools 277
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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

As of November 2010, there are more than 500 million active Facebook users, 50% of whom login every day. Example Social Media / Online Marketing Strategies Based on Industry. Join relevant groups and join in the conversation. and social media have enabled a situation where news finds the user rather than the other way around.

Industry 231
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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Designating a community manager to monitor activity is a necessity, but that doesn’t mean your manager has to be involved in every conversation. Take a look at some strong examples of community support. Customers visit to ask questions and share knowledge, finding and sharing answers that power a tight-knit group of brand advocates.

Cost 135
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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

When you have a group of people submitting their work, there is an awareness that it isn’t just one idea that will work, so the result is a higher quality of work. Crowdsourcing is an useful model because it can be used by any group for any reason. One great example this year has been Blame Drew’s Cancer.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

If a forum exists for your industry, you should very well be active: you should participate and follow the discussion closely to know exactly what is being said and what kind of feedback you can take back to your executive and development team to enhance your product and to make it better than your competition. It’s a brave (???)

Brands 133