Jon Loomer

JANUARY 21, 2018

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. The History of News Feed Changes. A few examples: Jan.

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Feed Feedly News Facebook 166

Jon Loomer

DECEMBER 18, 2022

This includes feeds, stories, Reels, apps, websites, and more. Within Controls, you’ll get access to Inventory Filter, Block Lists, Topic Exclusions, and Content Type Exclusions. Here’s an example for Tragedy or Conflict. Here’s an example for Audience Network. And here’s Instagram Profile Feed.

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Video Facebook Report Publishing 175

Jon Loomer

NOVEMBER 13, 2023

If you’re active on Instagram, you may have seen Reminders posts before. Select “Reminders Set” as the engagement type. Only Instagram placements are available (Instagram Feed and Stories), even if you use Advantage+ Placements. This way, it can work both as a Story and 4:5 in the feed.

Instagram 178

Instagram How To Eventful Upcoming 178

Jon Loomer

JANUARY 11, 2018

A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. A great example of this is how Josh Constine of TechCrunch interpreted the announcement. That’s how freaking convoluted this is. Without specifics, we fill in the blanks. We’ll get to that in a minute.

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Feed Feedly News Engagement 158

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. But, my challenge to you is to put that paradigm aside and think about the four main groups media types.

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Marketing Syndication Adwords News 367

Keyhole.co

OCTOBER 19, 2023

Product/business name] is here to revolutionize the way you [activity related to the product/business]. Transform your [activity related to product/business] with [product/business name]. Introducing [product/business name] – your ultimate companion for [relevant industry/activity]. Product promotion 1. Upgrade today!

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Types Instagram UGC Collaboration 59

Jon Loomer

SEPTEMBER 18, 2023

The classic example is in your mobile Facebook news feed. The feeds are generally seen as the most desirable real estate for our ads. They are often where there is the most activity. People may be more likely to respond to an ad in their news feed than in their Messenger. Placements are selected within the ad set.

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Feed Feedly Real Estate Instagram 174

agora pulse

JUNE 20, 2018

They are one of the most underutilized types of posts. Each of these examples is just a beginning– get creative and transform these into dozens more questions to post on Instagram! These types of questions can be asked in a lot of ways. For example: Remodeling or crafting related business. Activity related.

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Types Questions Instagram Sports 98

Buffer Social

AUGUST 3, 2022

We’ll cover the benefits of a Facebook Group for your company and share examples of businesses that have benefited from investing in this kind of community. The more engaged and active your customer base is, the more brand loyalty you can expect in the long run. And it’s not just influencers, either.

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Small Business Groups Groups Examples 92

Social Media Strategies Summit

MAY 27, 2022

Track your time for at least a week and figure out what social media activities take the most of your time. Make a list of repeat activities you perform daily and write down the time spent on each. Add a column for the time you’d ideally like to spend on these activities. Create a Content Calendar. Date and time of posting.

Social Media 179

Social Media Strategy Marketing Curation 179

Ignite Social Media

APRIL 15, 2024

This level of activity is truly remarkable, with the brand running influencer campaigns in 44 out of the 52 weeks of the year. They’re seeing a resurgence of static imagery performing well in their organic social feeds, and they continue to utilize a diverse array of post types , including in-feed images, stories, reels and TikToks.

Influencer 101

Influencer Retail Marketing Discount 101

Rebekah Radice

JULY 15, 2019

Still, there are some types of video that are more engaging than others. That’s why I’ve pulled together a list of the top types of video every business should create. The Most Engaging Types of Video Content You Need to Create. Give a peek at team building days and activities. Thought Leadership Videos.

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Types Video Content Case Study 119

Jon Loomer

MAY 29, 2023

When you create a Meta lead form, you will go through the steps of your form type, intro, questions, privacy policy, message for leads, and maybe more (depending on the form type ). But lead forms are the only example of when Meta restricts you by default. When you do this, it appears organically in the feeds of your followers.

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Organization Groups Groups Policies 198

Jon Loomer

FEBRUARY 19, 2024

It’s so old that it’s not active because too much of it is outdated. But advertisers removed it and focused entirely on news feed placements. You want to force the algorithm to show ads to people in the news feeds? When your ad account gets refunded, it’s almost always due to activity on Audience Network.

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Advertising Cost Conversation Video 151

Ignite Social Media

JULY 29, 2021

Below, we break down our favorite tactics and content types you can incorporate into your editorial planning to entice audiences to engage with your brand on social media. For example, here’s a poll-style Story asking to see the user’s favorites. Instagram Stories. There are so many things you can do with them.

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Class Engagement Social Media Travel 180

Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. Let’s look at why ephemeral content works for brands, how you can use it to drive results and examples from real brands. Facebook stories Facebook stories are similar to Instagram Stories and stay on your feed for a day.

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Strategy Content How To Marketing 114

Hootsuite

MAY 31, 2023

All you have to do is feed the AI some relevant details about your post, and it will generate several unique, human-like captions for you to choose from. ChatGPT can also give you ideas for the right types of images to choose to go along with your posts. For example, maybe you need to know the right image sizes for a certain platform.

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Social Media HootSuite How To URL 140

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following. Plus, we’ll show you some shining examples of what audience engagement looks like.

Engagement 103

Engagement Tips Loyalty Metrics 103

Buffer Social

SEPTEMBER 11, 2023

The Alternative: Buffer While Twitter's integration is no longer active, there's no need to fret. " Design a workflow connecting two or more apps — for instance, you can set up a Zap where you connect your RSS Feed with Buffer. 5) Test and activate : Before setting your Zap into motion, run a test.

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RSS How To WordPress URL 77

Ignite Social Media

JANUARY 27, 2021

For example, with the recent Inauguration, we knew in advance that social feeds would be filled with that content and anything our brands promoted or posted would get lost in the mix or could be taken the wrong way in context to the other conversations happening. When to Resume Social Media Activities.

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Social Media Feed Feedly Eventful 155

Jon Loomer

JANUARY 19, 2022

The important thing to remember here is that impact is isolated to activity across websites and apps. However, Facebook is still able to update audiences based on activity within the Facebook and Instagram apps themselves. First, they are engaging for the user since they auto-play and can be watched directly from the news feed.

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Facebook Instagram Advertising Engagement 207

Jon Loomer

SEPTEMBER 11, 2018

With Instagram recently passing the 1 billion monthly active user mark , advertisers may wonder just how large is their potential Instagram target audience ? We normally recommend you focus on specific objectives, rather than merely audience sizes, when prioritizing ad placements and activities. Why Does Audience Size Matter?

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Instagram Facebook How To Feed 167

Keyhole.co

JANUARY 20, 2024

One example of a brand using this strategy is Instant Pot. Utilize Facebook Ads Instead of wondering what type of domain you need to host your marketing campaign, Facebook ads can be a cost-effective marketing strategy for your small business. If, for example, you want your customers to buy an.ai Their Facebook group has 3.2

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

SEPTEMBER 30, 2021

Below we’ve highlighted real-world examples of selling on Instagram and why they work. This post from Allbeauty is a straightforward example of selling on Instagram. Here’s another good example from Public Desire, which points followers to their bio link to check out their latest product line release. User-generated content.

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Instagram Bazaarvoice Retail Feed 110

Ignite Social Media

APRIL 2, 2020

There are 60M US monthly active users on TikTok and therefore about 29M of those users are in the 16-24 age group. What Type of Content Works & Doesn’t Work on TikTok? Keep it casual –No matter the type of content you seek to create on TikTok you’ll want to avoid giving it too polished of a look.

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Marketing Authentication Trends Feed 217

Hootsuite

MARCH 27, 2024

Except, it will have a “sponsored” or”promoted” label in the viewer’s social media feed. With Meta boosted posts specifically, you can only choose placements in Instagram, Facebook mobile feed, and Facebook desktop feed. Boosted posts can include text, images, and video. Otherwise, the two posts are identical.

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LinkedIn Instagram Tips HootSuite 107

Sprout Social

AUGUST 17, 2022

Despite the name, “monitoring” is not a passive activity. For example, a competitor call-out presents an opportunity for your brand to intervene. For example, a competitor call-out presents an opportunity for your brand to intervene. These types of conversations don’t typically pop up in your notifications.

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Campaign Social Media Tools Hubspot 123

Buffer Social

JANUARY 23, 2024

Threads by Instagram now has an estimated 160 million monthly active users and counting. To put that into perspective, that’s a little over a third of X’s (formerly Twitter) monthly active users of 550 million — and X has a good 16 years on Threads.  ” Not sure where to focus your attention?

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Team How To Instagram Authentication 103

Sprout Social

OCTOBER 6, 2021

Next, think about the kinds of content you’ve been publishing on your other feeds. While the content you publish on TikTok will likely be vastly different, you can still pinpoint some common trends and content types or ideas that you know will perform well. This is because that type of video is trending, proving its popularity.

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Hashtag Trends Influencer Platform 132

Ignite Social Media

SEPTEMBER 18, 2023

Everyone knows that TikTok is booming — the app has over three billion downloads worldwide, 150 million monthly active users in the US alone, and the average person uses the app for an hour and a half per day. Using diverse video styles can also make your feed more interesting. How Do I Know if My Audience is on TikTok?

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Brands Content UGC How To 110

Jon Loomer

DECEMBER 18, 2023

Ads Budget Speaking of built-in advantages and disadvantages, there may not be a better example than the ads budget. But they also allow you to feed the algorithm with data to help optimize and give you the best possible results. They have an active email list that drives revenue. Aim to have a specific type of client.

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Construction Advertising Industry API 187

Kikolani

SEPTEMBER 24, 2011

So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this! Choose Update Types for Custom Lists.

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Feed Feedly Privacy News 168

Sprout Social

DECEMBER 6, 2023

We’ll explore need-to-know benefits, draw inspiration from real-world examples, and provide tips to shape your strategy. Benefits of B2B influencer marketing 3 B2B influencer marketing examples you can learn from How to add B2B influencer marketing to your social strategy What is B2B influencer marketing?

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B2B Influencer Brands Marketing 116

Likeable

JANUARY 10, 2022

This news comes just a few months after the short-form video app launched TikTok TV in North America, a service that brings its algorithmically driven For You Page and Following Feeds to internet-connected TV platforms like Amazon Fire TV. Keep reading to find out a few ways to give your brand’s social content new life. On Television.

Social Media 109

Social Media Content How To Hotels 109

Sprout Social

AUGUST 7, 2023

Key features as of August 2023 include: Quick follow , which allows users to follow accounts they see in their feed without navigating to their profile by simply tapping the plus icon in the corner of the other user’s profile picture. The Following feed displays posts only from profiles you follow.

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API Social Media Management Platform Instagram 92

Ignite Social Media

AUGUST 12, 2021

It is not copying & pasting into multiple different feeds with no editing. . For example, if you work on a food brand and have a content piece surrounding breakfast, post it in the morning hours when your audience is waking up and “breakfast” is top of mind. So why should a brand use cross-promoting?

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Instagram Curation URL Platform 161

Keyhole.co

MARCH 7, 2024

For example, Izzy ( @infusedwithtea ) is extremely passionate about baking and plant-based tea. For example, Signe Hansen ( @useless_dk ) is a stylist and jewelry designer who promotes sustainable living and minimalism. Chances are, even before you scroll through the posts in their Feed, you’ll probably look at their bio.

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Influencer Instagram Tips How To 52