Social Media Strategies Summit

AUGUST 28, 2019

Examples of AI in Marketing. To help you get started, we’ve compiled 10 impressive examples of AI in marketing. For example, one digital ad written by humans read: “Access cash from the equity in your home.” Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data.

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Examples Marketing Retail Automotive 200

Keyhole.co

NOVEMBER 17, 2023

Known for their active celebrity and athlete campaigns, it is no surprise Adidas has millions of followers across social media platforms. Let’s plunge into Adidas’s social media strategy. Correspondingly, they have a massive online following across their various social media accounts.

Sports 59

Sports Social Media Strategy Apparel 59

Keyhole.co

JANUARY 24, 2024

Dave Thomas positioned Wendy’s as a restaurant for simple ‘old-fashioned’ burgers when he founded it in 1969 in Ohio. So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. It is no wonder Wendy’s social media strategy focuses on younger audiences.

Engagement 52

Engagement Social Media Strategy Meme 52

Sherrilynne Starkie

FEBRUARY 18, 2020

This means that getting media coverage for your brand, company, product or service is once again becoming an essential part of the marketing mix. In this post, I’ll define “earned media” and show a few examples of how smart marketers use it to fuel successful campaigns. What is Earned Media? Tips for Earned Media.

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Fashion News Report Review 409

Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. Here’s a look at a few of the social media trends of 2021 that top organizations are capitalizing on this year: . Cause Marketing Continues to be a Top Social Media Trend.

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Trends Organization Social Media Travel 184

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Social media users stay on TikTok longer than any other network, with an average session length of more than 10 minutes. Fourteen hours. onlineoptimism.

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Examples Campaign Tips UGC 142

Sprout Social

AUGUST 19, 2021

Online shopping is going social. The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. Social commerce features are emerging across many platforms, creating new opportunities for brands big and small. What is social commerce? The result?

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Examples Tips Patterns Instagram 133

Mindjumpers

NOVEMBER 17, 2015

It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. The social channels rose up to bridge the communication gap. Brands move in on the Nigerian social media.

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Activities Social Media Hashtag Campaign 0

Keyhole.co

OCTOBER 30, 2023

Burger King has millions of followers across their many country-specific social media accounts, and they run many successful online campaigns. Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. million Indonesia: 1.7 Canada: 18.9K

Engagement 52

Engagement Social Media Strategy Meme 52

Sprout Social

NOVEMBER 12, 2023

Each business works together to combine its resources, audience reach and creativity to co-create products, campaigns or activations. For example, e.l.f. For example, GoPro and Red Bull have an ongoing partnership and cross-promote each other’s events. For example, Dunkin’ and e.l.f. and Taylor Rooks.

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Collaboration Brands Fashion Sports 112

Keyhole.co

OCTOBER 31, 2023

And if you visit their social media accounts, you’ll see just how fierce Fenty’s marketing strategy is, considering the active posting and millions of followers. In this blog, we’ll dive into Fenty’s social media strategy. For example, they often feature men using their makeup. LinkedIn: 3K TikTok: 2.6

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Social Media Strategy YouTube Trends 52

Keyhole.co

OCTOBER 31, 2023

And if you visit their social media accounts, you’ll see just how fierce Fenty’s marketing strategy is, considering the active posting and millions of followers. In this blog, we’ll dive into Fenty’s social media strategy. For example, they often feature men using their makeup. LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Ignite Social Media

APRIL 15, 2024

Full disclosure : Big Lots is an Ignite Social Media client and we work together on the influencer program. This level of activity is truly remarkable, with the brand running influencer campaigns in 44 out of the 52 weeks of the year. 32 Signs You Might Be a Social Media Marketing O.G. Watch the video below.

Influencer 101

Influencer Retail Marketing Discount 101

Social Media Strategies Summit

DECEMBER 4, 2020

Get started with our top ways to use social media to drive action this holiday season. Macy’s, for example, was making plans to stoke demand for holiday shopping over the summer – understanding early on that success in the 4th quarter would rely on “reducing pressure points on big volume days” ( Retail Wire ).

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Campaign Social Media Retail How To 130

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

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Statistics Social Media Video Marketing 142

Dave Fleet

DECEMBER 20, 2010

It’s not just a free tool – it’s a key part of marketing activities for many brands (and has long since ceased to be free for many given application development and media buy costs). These two situations serve to reinforce a point I often make nowadays: Third-party social media tools have many advantages.

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Social Media Delicious Yahoo Sentiment 360

Social Media Strategies Summit

SEPTEMBER 18, 2023

In this article, we’ll share insights from Port of Seattle’s Social Media Program Manager Abbey Lampert , who speaks about: How to manage an influencer program on a small budget Tips for building relationships with local influencers Best practices for hosting influencer events Her learnings benefit what Abbey calls “less sexy organizations” (i.e.,

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Influencer Travel Retail UGC 130

Ignite Social Media

AUGUST 1, 2023

August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram’s latest social network. This left a total of 44 brands actively engaging with their audience on the platform.

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Study Brands Patterns Sports 78

Convince & Convert

NOVEMBER 8, 2016

Every day, the average social media user is inundated with a ton of posts. Considering each link posted to social media enjoys a half-life of around three hours , brands must search constantly for novel ways to promote their posts to keep them relevant for longer. Image via Unsplash. highlight to tweet).

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Social Media Hashtag Travel Tourism 166

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! billion monthly active users!

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Platform Social Media Small Business Instagram 78

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships.

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Metrics Influencer Marketing Survey 100

Social Media Strategies Summit

APRIL 8, 2021

Instagram is the world’s fifth-largest social media site. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Here are three practical examples of how to use Reels on Instagram: 1. Example: Red Bull.

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Instagram Brands Real Estate Remix 234

Later

JANUARY 26, 2021

In this blog post, we’re sharing 5 ways brands can celebrate Black History Month on social media: Why Brands Should Celebrate Black History Month on Social Media. 2020 saw a resurgence in social activism and conversations about anti-racism, with many brands taking part. A Brief History Lesson.

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Social Media How To Instagram Education 80

Social Media Strategies Summit

JULY 19, 2023

One recent example is the 2023 UEFA Champions League Final, where Pepsi hosts an annual pre-match “kickoff show.” 3) Dior @dior / six million followers According to MMI Analytics , Dior generates more mentions than any other historic fashion brand on TikTok. So what’s it doing right? Featured image by Pexels.

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Brands Energy Sports Fashion 130

Convince & Convert

DECEMBER 16, 2014

After a neat discussion with Sam Zivot of Lorna Jane , I now have an awesome example of how these two tactics actually can be complimentary. And most importantly, Lorna Jane expertly blends the two strategies together to create perhaps the best example of blogger relations I’ve ever seen. Bold claim, huh?).

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Blogger Fashion Case Study Brands 154

Later

NOVEMBER 5, 2020

Have you ever struggled to create a social media post? Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . How to Use Content Pillars for Social Media. We’ve been there. Choose Your Content Pillars.

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Social Media Strategy Hotels Content 112

Ignite Social Media

OCTOBER 12, 2017

Another prime example of a brand leveraging what they do best to help others in dire times of need comes from Airbnb. Recently, Airbnb has helped shelter victims of Hurricanes Harvey, Irma and Maria, the earthquake in central Mexico, volcanic activity in Bali, and many more. When done well, however, they can make all the difference.

Social Media 101

Social Media Brands Fashion Hosting 101

Buffer Social

AUGUST 30, 2023

On social media, fostering community means getting the people who are connected to you connecting to each other. “I think the important thing that distinguishes fans [or audience] and actual community, as most social scientists will see it, is the mutual sharing amongst themselves,” says Adrian.

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Communities Social Media Community building Groups 78

Twenty4 Social

JULY 31, 2020

If you’re coaching clients on a 1:1 basis, then you’re charging for your time, which is an example of “active income”. With active income, your earnings are directly tied to the amount of time you spend with each client. The post 3 Ways to Turn Your Active Income into Passive Income appeared first on Twenty4 Social.

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Activities Course Fashion Organization 52

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . Convenience in Social Shopping. So how do you create a shoppable video, either paid or unpaid, on your favorite social channels?

Social Media 52

Social Media Video Content UGC 52

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

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Social Media UGC Reddit YouTube 98

SocMed Sean

FEBRUARY 10, 2022

Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens. Currently, Instagram is one of the largest social media networks online. In addition, marketing opportunities and engagement tools have grown in similar fashion.

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Instagram Strategy Marketing Metrics 162

SocMed Sean

MARCH 3, 2022

Despite its decline in users, nearly every industry on the planet is active on Pinterest, and some industries have been more successful than others. Industries that can most benefit from visual content like entertainment, DIY, home décor, cooking, fashion, and automotive have been able to perform well with Pinterest’s adapted format.

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Strategy Marketing Automotive Campaign 195

Sprout Social

JULY 6, 2020

consumers say it’s important for brands to take a stand on social and political issues. Furthermore, 67% of people believe brands are effective at raising awareness around important public issues when they speak out on social media specifically. Brands need to go beyond a one-time statement about diversity on social media.

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Strategy Social Media Organization Education 145

Hootsuite

APRIL 18, 2022

Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. For example, I never would’ve found this bagel vid without those helpful #brunch hashtags. Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media.

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Hashtag Instagram HootSuite Travel 141

Socialmedia.biz

JUNE 9, 2018

As of September 2017, there were 800 million active Instagram users, while Facebook is nearing the 2 billion mark with a staggering 1.86 Whether you own a business or just want to gain a reasonable following on social media, having billions of other people to compete with isn’t ideal. billion users. Keep it Visual.

Social Media 69

Social Media Hashtag Fashion Travel 69

Hootsuite

JULY 21, 2021

The world of social media is an ever-changing landscape. For example, your company might find an Instagram influencer who is already popular with an audience that’s related to yours, like a business that sells makeup would find another influencer selling beauty products. Post a job listing.

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Influencer Instagram How To Fashion 135