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How to craft an effective AI use policy for marketing

Sprout Social

As technology advances at breakneck speed and leaders recognize AI’s value for business innovation and competitiveness, crafting an organization-wide AI use policy has become very important. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency.

Policies 108
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10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. How to Use Reels for Instagram: 10 Real-World Examples. This example encourages educators to take advantage of its teacher discount: View this post on Instagram.

Examples 166
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Metaverse dangers: How to protect brands from the dark side

Sprout Social

And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. For example, extended reality (XR) headsets can record a user’s facial attributes, blinks, movement, surroundings and activities in the metaverse. But the metaverse isn’t a utopia.

Brands 117
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9 effective customer retention strategies that work in 2021

Sprout Social

In fact, recent research notes that a staggering 86% of customers say they’d stay loyal to a business that actively welcomes and educates them after a purchase. For example, brands should make a conscious effort to share shout-outs and compliments from their customers. Something as simple as a “How are we doing?”

Strategy 126
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Instagram shopping: how to set up a store that attracts more customers

Sprout Social

Maternity fashion brand Monica and Andy have product collections for new mothers, expectant mothers, baby clothes and developmental toys. Here you can write unique descriptions, breakdowns of specific product specs, and shipping policies. If you have a relatively active and established presence, chances are you’re good to go.

Instagram 130
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Understanding Twitter verification in 2020

Sprout Social

If you’re active on Twitter, you’ve probably noticed a blue checkmark associated with various accounts. — Twitter Public Policy (@Policy) January 29, 2020. Look at Sprout Social’s Twitter profile, for example. Add your value and voice on the platform by being active and engaging with your audience.

Twitter 139
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An Interactive YouTube Campaign By Tipp-Ex | Mindjumpers

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Watch out for Danish start-up – bringing you a social work platform What To Include In a Social Media Policy » An Interactive YouTube Campaign By Tipp-Ex Posted by Sara Hansson Sep 3rd, 2010 Tweet YouTube advertising. We can’t get enough of it.

YouTube 233