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5 Types of TikTok Content Brands Can Dominate

Ignite Social Media

Now, with the recent shift in consumer behavior due to the COVID-19 pandemic, TikTok has grown to over 800 million active users and diversified its audience with a rapid increase in Millennial users. So now that all eyes are on TikTok, how do brands create an active presence that drives business results? Home Renovations.

Types 171
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What is a customer journey map and how to make your own [examples included]

Sprout Social

Source: Starbucks More detailed maps include: actions your customers take good and bad emotions your customers experienced departments involved in customer touchpoints content types you serve your customers solutions to pain points What is a customer touchpoint? This helps determine the ROI of customer-centric engagement and service.

Examples 102
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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

But it’s one of the most effective tools for identifying your true competitors — not just the brands you think you’re competing with, but those actively targeting the same audience as you. Here are the types of data you should capture for five of the largest social platforms: Facebook Competitive Analysis Image source How often do they post?

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Introduction to TikTok Ads: Custom Audiences

Jon Loomer

App Activity. In the meantime, here’s some documentation. In other words, I see nothing in the documentation that allows you to create different audiences for different forms. There are a few different ad types you can choose from to focus on. And there are several action types. Lead Generation.

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The Interests That Facebook Advertisers Can Use to Target You

Jon Loomer

You will now see a list of hundreds, if not thousands, of interests that Facebook has inferred based on your activities. Some examples: Social Media Examiner. Some examples: An Extremely Goofy Movie. Examples: Document. Does recency of activity matter? Manage Your Interests. So… are they accurate?

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UK fashion influencers redefining style

Sprout Social

For example, the 2023 Global Industry Report: QSR Index shows the UK is a global leader in influencing marketing for quick service restaurant brands. The influencers you consider partnering with should also be active on the same channels as your audience. As her @-name suggests, she uses social media to document her fashion adventures.

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A marketer’s guide to natural language processing (NLP)

Sprout Social

Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience. Predictive text on your smartphone or email, text summaries from ChatGPT and smart assistants like Alexa are all examples of NLP-powered applications. What are the types of NLP categories?

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