Small Business Mavericks

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How Far Would You Go To Protect Your Business’s Reputation?

Small Business Mavericks

If a potential shopper feels there is a risk to their personal data, they will not stay and shop. The question many business owners now face is whether or not an employers personal social media activities impact on their business. If you have a business, would you want access to your employer’s social media account?

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Are You Overdoing Your Social Media Marketing?

Small Business Mavericks

I see ‘gurus’ insisting that every online business should be active on Facebook, Twitter, YouTube, and, in some instances, specialist social media sites such as LinkedIn. Add in a blog and you have a fairly active social media approach. Blogs are slightly different.

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SEO For Ecommerce Websites

Small Business Mavericks

Ecommerce websites often include content that isn’t permanent, for example, product descriptions – these are often removed once the site discontinues that product. Those keywords could be the one factor that is keeping your business alive, so they require a lot SEO activity to keep them ranking highly.

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The 10 Deadly Sins Of Social Media

Small Business Mavericks

Forgetting the media part of social media – if you work with other online users, for example, bloggers who regularly write about your products or websites, don’t ignore them. An abandoned profile with irrelevant or out of date data is not a good look. If you are about to have a product release, invite them in.