Activities, Data and Examples - Social Media Informer

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Direct Marketing Observations

Activities

Data

Examples

Conversation Gained-How to Determine Influence in B2B Social Media

Direct Marketing Observations

JANUARY 12, 2018

For me, those postulations and assumptions began back in 2006, so I’ve got 11 plus years of data and experience on what I think and what I think I think. Then and now, and thus, the more data a marketer has, the better the decision they can make. I look for ‘normal’ activity. Especially in a B2C setting.

B2B

B2B Influencer Conversation Social Media

Conversation Lost-How to Align B2B Social Media Marketing Efforts with the Right Strategy

Direct Marketing Observations

OCTOBER 4, 2017

On other networks, however, see Snap for example, the act of communicating has escalated and changed. We have user data before and after the mail is sent. We can create a snapshot of the user based on that data. The tools and data are there but marketers are lazy. The tools and data are there but marketers are lazy.

B2B

B2B Conversation Social Media Strategy

Direct Marketing Observations

Conversation Gained-How to Determine Influence in B2B Social Media

Conversation Lost-How to Align B2B Social Media Marketing Efforts with the Right Strategy

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