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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. In 2016, the inevitable happened, and mobile usage overtook desktop as the primary device used to access websites.

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Time Spent on Mobile Apps Totals 76% of Time Spent Watching TV

The Realtime Report

Mobile device users are spending more and more time on mobile apps, according to a new report from mobile app analytics firm Flurry. US consumers spent an average of 127 minutes on mobile apps per day, a gain of 35% year-over-year. Time spent in mobile apps now totals 76% of time spent watching television.

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Social Networking Stats: Instagram Tops Twitter In Daily Mobile Users, #RLTM Scoreboard

The Realtime Report

Facebook: 955 million active users. Qzone: 599 million monthly active users. Google Plus: 100 million monthly active users. Instagram Tops Twitter In Daily Mobile Users. million daily active users in August, compared to 6.9 million daily active users in August, compared to 6.9 via Twopcharts. via LinkedIn.

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Social Networking Accounts for 1 in 4 Minutes Spent Online in Europe

The Realtime Report

hours) online every month, according to a new report by comScore. Other popular online activities among European consumers include: 3 in 4 visited a retail site. Mobile and tablets are also making headway in the European market – particular in the UK, where over 16% of online traffic comes from non-computer devices.

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comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. All Other Categories 37.0% * Excludes visitation from public computers such as Internet cafes or access from mobile phones or PDAs. This is the first public report of online usage in Singapore.

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ). There are 6.8

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Social Networking Stats: Instagram Tops 100 Million Users, #RLTM Scoreboard

The Realtime Report

Facebook: 955 million active users. Qzone: 576 million active users. This announcement comes after the mobile photo-sharing app officially became part of Facebook last week. ComScore reported last week that Instagram is the 56th most popular site in the US (via VentureBeat ). Twitter: over 500 million users.