Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Share this on Facebook. Tweet This! Share this on Linkedin.

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Influencer B2B Marketing Wikipedia 194

Twist Image

JUNE 21, 2012

It's not Facebook. According to Wikipedia , the company has raised more than $230 million dollars for more than 23,000 projects since it got started. Kickstarter acts as a catalyst to activate that community of people whom you are already connected to. online community. It's not Twitter. It's not YouTube.

Wikipedia 108

Wikipedia Startup Findability Project 108

Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. followers/fans/circles, how complete is their profile, level of activity).

Vocus 184

Vocus Alltop Message Boards Klout 184

Laurel Papworth

APRIL 21, 2010

Facebook has recently launched a new version of F8 (their development platform) with Open Graph connectivity. Certain activities on partner sites were published to a user’s News Feed. They just had to get privacy vs connectivity right: This next version of Facebook Platform puts people at the center of the web.

Facebook 79

Facebook Privacy Wikipedia Technorati 79

Razor Social

NOVEMBER 29, 0002

On Facebook you can set up an ad (you don’t have to run it) targeted to your Facebook fans and then change the targeting options to work out the profile of your audience. Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Sentiment Analysis.

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Analytics Social Media How To Analysis 89

Pam Moore

JUNE 21, 2019

It's similar to the concept of the Facebook page pushers of a few years ago who were bashing “strategy” telling customers all you need to do is tweet and get a Facebook page for $1k with a side of a website that tweets for another $2k. Source: Wikipedia. Content marketing is the new yet not new buzzword.

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Content Marketing Loyalty Findability 113

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said. Go join that!

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Communities Groups Groups Social Media 117

Pam Moore

DECEMBER 7, 2017

It's not good enough to just create cool visuals, be on Facebook Live video daily and tweet a few links. Showing up on Facebook every morning thinking “hmmm…what should I post today?” Source: Wikipedia. The social web is getting noisier by the minute. Editorial calendars are important because they: .

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Template Templates Trends Content 167

Buzz Marketing for Technology

MARCH 2, 2010

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Share this on Facebook. Stay tuned to this blog for more updates and to see how we are doing that! Tweet This!

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B2B Engagement Marketing Sentiment 206

Techipedia: Tamar Weinberg

APRIL 20, 2010

In a long-ago interview with Wired , Professor & Author Mihaly Csikszentmihalyi defined a person being in the “Flow” as Being completely involved in an activity for its own sake. If you want to get better at using social media, try to channel how you behave at your “social peak” into your social media activities. Time flies.

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Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

JANUARY 12, 2010

That doesn’t typically fly elsewhere (Facebook will kill the account), but Times Square on Friendster required 2 accounts at the time because I maxed out on the initial 500 person limit. The High Point: Facebook In 2004, I joined Facebook and my behavior changed drastically. I had many friends just like that.

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MySpace LinkedIn Facebook Social Networking 114

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Wikis (Wikipedia, hundreds of specific topic-focused wikis).

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Review Social Media Marketing Handbook 152

Buzz Marketing for Technology

JUNE 27, 2008

Books Amazon.com Books Wikipedia Collegiate Dictionary Collegiate Thesaurus Daypop Google Google Images Gurteen Hotbot HyperDictionary Translate to French Translate to German Translate to Italian Translate to Portuguese Translate to Spanish Yahoo. My Weblog Gurteen Knowledge Community. Knowledge Community. Altavista Amazon.co.uk

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Forums Wikipedia RSS Proposal 166

Social Media Strategery

MARCH 3, 2011

That’s why when I saw that the Bill and Melinda Gates Foundation recently invested $2 million in a Facebook app to improve post-secondary education, I knew that I had to find out more about this app and how it might help further the SMCEDU mission. Students self organize on Facebook all the time. Created by Inigral Inc. ,

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Education Class Groups Groups 130

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Epic Change decided to dabble in social media, because as Stacey says, it was “a way to cultivate a community of support for Epic Change.&# More importantly, Epic Change has a mission to empower individuals to tell stories in order to acquire financial resources to make positive change in their communities. Why social media?

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Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Consumers are actively looking for and want to engage with most businesses that fall into the following categories. 3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. Communities, social news sites, and online sharing can be leveraged to build a site following.

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Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

Typically, a fair portion of the class involves group work and some interactive elements — we’ve had discussions, card games, Jeopardy, chart-making, a range of Montessori activities, videos, song-writing and much more. What tasks are more important to developing a popular community versus developing a popular blog?

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Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

AUGUST 25, 2010

On a particular forum I am active on (yes, I still use them!), Just do it while giving back to the community as well. Don’t check in on Twitter and Facebook once or twice a week and only for 10 minutes. Have you read The New Community Rules ? Don’t self promote. I noticed someone asking for advice.

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Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Facebook Create a Facebook Page and tell everyone about it. You can use the many applications that Facebook offers, so that others can answer questions on a survey, have discussions on the forums, and/or have notes to bring awareness to a topic. It seems the activity level has fallen off. Answers Yahoo!

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Crowdsourcing scribd Ustream Social Media 192

Social Media Strategery

AUGUST 26, 2010

The developers are often the most active members of their respective communities and they’re using their own software day after day in the course of doing their jobs. Common Ground – you become a member of the community instead of the guy behind the curtain making changes willy-nilly. Notice anything?

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Laurel Papworth

APRIL 13, 2010

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. One, should we monetize other people’s activity? The first question is ethical – if money and currency is about a show of worth, a menu of value, then yes, we can monetize conversations and activities.

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Twitter API Badge SMS 99

Bare Feet Studios

JULY 8, 2009

She didn’t last long, as the community questioned her extreme statements and Jeremiah Owyang (a Forrester Analyst) contacted Exxon directly for comment. (I Sock Puppets are the paid marketers who pose as community members to create content on behalf of a client or their own company. See “Astroturfing&# above for more.

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Social Media Astroturfing Wikipedia Upcoming 80

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. So you tweet and facebook for a living! Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails. for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

The Marketing Blog

OCTOBER 10, 2008

Jump to Comments Image via Wikipedia It is that time of the year when some of the brightest minds gather to discuss about technology, business, startups and much more. Home About In the Media SMTP Settings in MediaWiki After Hiatus, Social Media Predictions & 2009 October 10, 2008.7:08 08 am Barcamp Delhi 5: Spreading the Word out !

Startup 109

Startup Web 2.0 SMS Proposal 109

Techipedia: Tamar Weinberg

MAY 5, 2010

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Don’t use a Facebook Group. Your Facebook Page should be created under your primary Facebook login.

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Facebook How To Marketing URL 279

Buzz Marketing for Technology

JUNE 27, 2008

Other site features include a blog and a community forum. The site looks almost exactly like Wikipedia, but there is a difference between the two: Scholarpedia can be cited in research papers. Current style options include MLA, Chicago/Turabian, APA and Wikipedia. Special features include RSS and email reminders.

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Resources Netvibes Library Message Boards 236

Techipedia: Tamar Weinberg

MARCH 4, 2010

Twitter, he says, “became my way of talking with a community of people.&# Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ More importantly, they’ve created a go-to place or space for community. This isn’t by coincidence.&#

Hotels 245

Hotels Social Media Communities Discount 245

Laurel Papworth

AUGUST 3, 2010

Facebook talks like a pirate. That’s how it works. You get a new government and a new archive of information. . :) Technorati Tags: Australia , election , getup , Politics , social media , social networks , tony abbott , women , youtube Related posts Web 2.0

Mashup 100

Mashup Flash Mob Avatar Technorati 100

agora pulse

JANUARY 25, 2021

What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. We’ll look at the role of the community manager throughout history and how it has evolved. Pre-Internet.

Communities 112

Communities Forums Disqus Social Media Management 112

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. Some of these sites also offer the ability to have commentary, including Facebook, Google Reader, FriendFeed, SocialMedian, and many others.

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Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Reply Robert February 2, 2010 at 6:27 pm You had me when you put more focus on communicating than the tools. It’s awesome people can promote knowing trick in the book about facebook and twitter, but do they know how to read the subtext of a situation and really get in someones world in a conversation. I take it everywhere I go!

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Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

JUNE 10, 2010

Some even boast high rankings and good sized communities. It took me 6 months to acquire a good amount of traffic and cultivate a community on my blog and the same goes for any new blogger. Thirdly, get social and join social media sites like Twitter, Facebook, and StumbleUpon to connect with people and make friends!

Blogger 241

Blogger StumbleUpon Communities Journal 241

Techipedia: Tamar Weinberg

JULY 15, 2010

Schedule those important activities in your weekly calendar. I do incorporate stock photos especially in the headers to draw attentiion to my posts when I link to them in Facebook and LinkedIn. So you may get your blog active again by creating little progress (e.g. Images are better for Facebook sharing too!

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Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

APRIL 10, 2008

You may have stumbled upon a site a few hours ago, and now you’re actively Tweeting. Regardless of the concern over the sheer abundance of updates on the site, the idea of FriendFeed to combine all of your online activity in one centralized location is the right one. Google, Wikipedia and FriendFeed. Answers Yahoo!

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Plaxo Picasa StumbleUpon Netvibes 103

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

It’s a must read for any PR professional moving into or active in this space. So, the hardest job is often counseling clients in competitive markets that good community behavior will be rewarded … eventually. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Mom & pop.

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Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

Earlier this month, I wrote a blog post about how you cannot be a participant of a community without understanding the community members therein. It’s so new that the community is being created right now as we speak. Interestingly enough, you can see recent voting activity, including who buried your stories.

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Review Digg StumbleUpon Web 2.0 102

Buzz Marketing for Technology

JUNE 27, 2008

attracted to it by its anarchic, democratising, iconoclastic potential, I urge friends to start using Facebook. He’s also a Facebook fanatic. Wikipedia is undeniably an incredible ‘citizen created’ resource, yet the ongoing soap opera amongst the inner circle who control it is reminiscent of Lord of the Flies.

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Web 2.0 Journal Film Education 188