Waxing UnLyrical

JUNE 27, 2019

says “influence” is the “ability to build meaningful communities around us.” Building a global network like this requires a tremendous amount of community building, fueled by Joi’s purpose and commitment to helping women gain confidence and clarity so they can succeed in life.

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Project Influencer Communities Groups 236

Waxing UnLyrical

DECEMBER 6, 2013

Turns out, because I have other platforms connected to it, notably Facebook which is where I posted online to purge share mostly personal thoughts but where I have a very engaged network, my inactivity on Twitter didn’t actually impact me that negatively. If you have a strong community , they will be there when you come back.

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Social Media Klout Communities Startup 243

Waxing UnLyrical

JANUARY 24, 2019

The moment I communicated this purpose to Suzanne, my life took off on an exciting and totally unexpected journey that continues to this day. Discovering and actively living my purpose caused me to take up ballroom dancing – something I longed to do since I was eight years old, dreaming of dancing like Ginger Rogers.

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Consultant Banking Compete Energy 228

Waxing UnLyrical

SEPTEMBER 19, 2012

The social network, as most of us think of it, is nothing more than the likes of Facebook or Orkut, among others. But to the world at large, it’s not just about Facebook (or the related movie), but a community that has been built over the years around a common interest or topic.

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Social Media Collaboration Meeting Communities 209

Waxing UnLyrical

MAY 23, 2019

Volunteer activities get you moving and thinking at the same time as well as reduce stress levels. This is the start of building a real community. Of course, you will be communicating on social media. Facebook and LinkedIn groups are wonderful for keeping in touch during “off” times. Develop a sense of community.

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Ensembli Training Eventful Communities 149

Waxing UnLyrical

DECEMBER 9, 2013

Why: In this post for Spin Sucks , Gini Dietrich takes a look at why the successful hiring a PR firm involves forming an active relationship between both parties. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

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Community building Consultant Flickr Communities 210

Waxing UnLyrical

DECEMBER 15, 2014

Trainer’s Notebook: Integrating Thinking and Feedback Activities. Five Lessons From Building an Online and Offline Community. Why: Building a community is not an easy task. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Loyalty Consultant Startup Flickr 180

Waxing UnLyrical

APRIL 26, 2012

Are they active? I manage a community for an online MBA program ; potential MBA candidates aren’t really on Pinterest yet, so there really isn’t much reason to put stock into a strategy at this point and time. However, a fashion or retail company has to be on there because their audience is active and present on the network.

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Social Networking Flickr Influencer Retail 222

Waxing UnLyrical

AUGUST 12, 2013

A surprising insight on social media measurement: Activity does matter. Why: Mark Schaefer dispels the myth that social media activity has no effect on long-term business value. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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RFP Consultant Flickr Resources 223

Waxing UnLyrical

JUNE 21, 2013

” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? These activities are pretty standard; #4 in particular can be really useful (or really overwhelming for some people, depending on which way you look at it).

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Twitter How To HootSuite Curation 246

Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” Facebook, LinkedIn, Quora, Medium … the list goes on. Blogging – the physical activity of creating content – takes time. LinkedIn, Facebook, etc.,

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Hosting Consultant LinkedIn Energy 248

Waxing UnLyrical

JUNE 21, 2017

Next, we discussed common hurdles to research and how PR pros can overcome them: A3 You need to plan your PR activities with measurement in mind (or how can you know it worked?) Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

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Waxing UnLyrical

MAY 2, 2011

If, say, you’re an entrepreneur and you put YOUR time and effort into a Facebook page, you want to know if it’s doing something good for your business. Most busy entrepreneurs are prone to asking, “Are my community building efforts on Facebook driving sales?” The same goes for investments of time and effort. Also reasonable.

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Waxing UnLyrical

JULY 28, 2011

I strongly believe everyone has a right to his or her opinion , including whom to follow on Twitter (or not), whom to friend on Facebook (or not), which blogs they choose to comment on (or not, as well as the substance of their comments), and so on. Which is the collective voice of my community, not just one or two people.

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Social Media Foursquare Communities Flickr 216

Waxing UnLyrical

AUGUST 10, 2011

Theory: Yes, I chose my degree for its practical approach to communication education, but PR theory and an understanding of communication models is an essential asset in any professional’s arsenal to plan, execute and evaluate activity. For more on content rules, check out this great book.).

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Skills Communities Issues Education 188

Waxing UnLyrical

AUGUST 24, 2015

But just simply being active on Twitter, Facebook, and all the rest is never enough. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Best Practices for Social Media Metrics.

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Metrics Social Media B2B Consultant 100

Waxing UnLyrical

OCTOBER 25, 2012

So many of us are wrapped up in our day-to-day Facebooking and tweeting that we forget our messages are going overseas. Specifically, I’m the community manager for @WashULaw , an online Master of Law program in U.S. If you enjoyed it, be sure to connect with Shonali on Twitter , Facebook , or Google+. That’s right.

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Social Media MySpace Flickr Platform 188

Waxing UnLyrical

JUNE 30, 2014

A great support system – or, sometimes, simply a helping hand – can make tasks seem less daunting and free up precious time and mind space for other business development activities. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. We All Need a Team.

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Small Business Consultant Flickr System 202

Waxing UnLyrical

JUNE 13, 2011

Geoff wrote a post a few days ago on how the question of “ how do I use Facebook and Twitter &# was refreshingly absent, and that was absolutely true. Don’t focus on the transaction; focus on building your community , since that needs to happen before you try to “extract&# (my word, not his) any money from them.

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Embedding Eventful Flickr Meeting 200

Waxing UnLyrical

JULY 10, 2013

” With the increasing use of social media platforms like Twitter and Facebook, communications professionals like us can also explore pitching stories to the media on Twitter in 140 characters , right? Therefore, what we say and how we communicate a message to the media is very important – be it online or offline.

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Twitter Press Release Social Media Industry 222

Waxing UnLyrical

MARCH 14, 2011

Facebook had a mere 20 million registered users. To the Army, engagements often mean meeting with people in the community. If we engage the community, build trust, and demonstrate they have a vested interest in the outcome, we might tip the scale of favor. An extended community. Image: familymwr via Flickr, CC 2.0.

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Vocus Flickr Training Posterous 274

Waxing UnLyrical

MARCH 11, 2013

A3 And of course it doesn’t talk to out-takes and outcomes – what has our PR activity actually driven? So if you’d like to throw your hat in the ring to get a free copy of the book, just head over to my Facebook Page and share your best measurement tip with us. Based in the Washington, D.C.,

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CPM Handbook Comparison Consultant 204

Waxing UnLyrical

MAY 25, 2016

She’s active in the DC PR community, a volunteer leader, and far from a newbie. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Now, mind you, Elise is far from a wallflower. So what did she do?

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Training Course Banking Template 114

Waxing UnLyrical

DECEMBER 28, 2019

In fact, the very idea of “Social PR” would not be possible without the social technologies that allow us to build and maintain communities of influence. physical activity that helps keeps you strong. It’s been fascinating to watch the industry change thanks to the explosion of technology. So there you have it.

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Exercises Consultant Journal Energy 155

Waxing UnLyrical

DECEMBER 17, 2012

” That is where you integrate social principles and a community element into content marketing – and to which you naturally apply good SEO principles – to grow a business that flourishes through attraction and engagement. Twitter Facebook Google+ LinkedIn Optimize: a Discussion with Lee Odden [Video].

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Waxing UnLyrical

AUGUST 5, 2016

and understanding that they have to adopt build fervent communities of fans and evangelists through social channels … in other words, a lot of Social PR. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

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YouTube Sample Samples Banking 100

Waxing UnLyrical

JULY 31, 2015

Now, more and more, people are getting their news from social media and Facebook in particular; and I’m almost embarrassed to admit that holds true for me personally too. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

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Content Consultant Mobile News 100

Waxing UnLyrical

DECEMBER 4, 2015

Often a flurry activity can fool others into thinking real work is happening behind the activity “screen.”. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn 5 Characteristics of Social PR Superheroes.

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Consultant Conversation Publishing Activities 100

Waxing UnLyrical

JANUARY 4, 2011

All this via one bare-bones blog and a Facebook group. Comment as pts moderator Howie at Sky Pulse Media Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! The reaction spread like a virus and, in no time, more than a million pair of thongs were received at their office. pts Settings.

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Social Media Postrank Flickr Class 195

Waxing UnLyrical

SEPTEMBER 5, 2012

Also, anyone who actively uses social media in communications knows that sharing is a good thing. In addition to developing strategy for the institution she co-ordinates an informal learning collective comprised of members of the U of R community who have a shared interest in social media.

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Training Flickr Collaboration Social Media 185

Waxing UnLyrical

FEBRUARY 9, 2015

She’s been active in SM since the early days, and I finally got to meet her in person at the SoloPR Summit last year. Joel keeps a fairly low profile on Twitter, but comes up with all sorts of goodies in a Facebook group we both belong to. Twitter Facebook Google+ LinkedIn Monday Roundup: With Love, the Social Media Spotlight.

Social Media 100

Social Media Consultant Flickr Communities 100

Waxing UnLyrical

APRIL 8, 2016

Today, to see highly active and influential people of that age is completely unremarkable. Engaged communities do much more than participate in your initiatives. Instinctively, even if not explicitly, we gravitated towards a community-based and community-fueled approach. Influence doesn’t necessarily come with age.

Influencer 100

Influencer Communities Banking Consultant 100

Waxing UnLyrical

JULY 24, 2015

Now you would have to be able to communicate through Twitter, through a blog, through Pinterest, through Facebook.” – that’s just common sense – and be ready to activate your crisis plan at a moment’s notice, but do not start getting “out there” until and unless you absolutely have to.

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Consultant Case Study Course Conference 100

Waxing UnLyrical

APRIL 18, 2019

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community? I originally started my show only on Facebook.

Communities 174

Communities Influencer Brands Class 174

Waxing UnLyrical

APRIL 12, 2011

And in terms of distribution, an email to subscribers, a tweet, Facebook post, LinkedIn update, and word-of-mouth are simple means to secure a good response rate. And, now, even good ol’ Facebook has added Questions to its list of features in order to help us get feedback from our network of friends. Then there is matter of tools.

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Survey Focus Group Proposal Education 231

Waxing UnLyrical

MARCH 6, 2013

With International Women’s Day approaching, Oxfam recently embarked on what I think is one of the best-conceived and (so far, at least) executed awareness and activism campaigns: Behind the Brands. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Twine Brands Policies Campaign 246

Waxing UnLyrical

APRIL 11, 2012

One of my biggest peeves is seeing a company start a Twitter account or Facebook Page after a crisis happens, or seeing an uptick in activity after the bottom falls out. You’ve got to know your online community well to be “in the know” on how to best speak with them when this kind of thing happens.

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Training Journal Flickr Loyalty 177