Social Media Strategery

OCTOBER 9, 2010

The mission has three parts: Bringing about awareness of social media and its impact on both personal, professional, and civic engagement to educational communities. The traditional means of communication for this situation, forums, are responsive within a day or two and are comprised of great communities. SMCEDU on Ning.

Education 123

Education Social Media Project Study 123

Social Media Strategery

MAY 24, 2010

The system also supports mobile applications and integrates public social media sites, such as Twitter and Facebook, as well as sophisticated geospatial systems, such as Open Street, to create detailed maps of damaged areas. APAN has file sharing applications, wikis, blogs and calendaring tools to coordinate schedules.

Gov 2.0 77

Gov 2.0 Wiki Web 2.0 Forums 77

Social Media Strategery

APRIL 23, 2012

" "No one is following our Twitter/Facebook/YouTube/Pinterest/LinkedIn/Foursquare account – can PR go get us more fans/followers/likes/subscribers/friends?" PR isn't: Some transactional activity that's thought about only after the advertising campaign is created.

Foursquare 101

Foursquare Widget Advertising Flickr 101

Social Media Strategery

NOVEMBER 25, 2009

Community, have had an alternately successful and frustrating (but never boring) year. 2009 went from unbridled optimism to eager anticipation to a little dose of realism, but through it all, the community of people and the relationships that have been forged across agency lines continued to grow stronger.

Gov 2.0 120

Gov 2.0 Social Media Review Web 2.0 120

Social Media Strategery

SEPTEMBER 28, 2009

Steve Ressler, Founder of GovLoop As announced this morning, GovLoop, the premier social network for the government community, has joined forces with GovDelivery, the world’s leading provider of government-to-citizen communications solutions. The short answer was that the community was unsustainable. Within the Gov 2.0

Gov 2.0 89

Gov 2.0 Collaboration Communities Web 2.0 89

Social Media Strategery

AUGUST 9, 2009

We’ve seen the return of the Koobface virus , the Marines have banned social networking sites (*UPDATED: No, they haven’t ) , and both Twitter and Facebook were overcome by denial-of-service attacks. Jay Sebastian I’d just like to mention that the Marine Corps did not place a ‘total’ ban on social media sites.

Gov 2.0 86

Gov 2.0 Social Media MySpace Web 2.0 86

Social Media Strategery

SEPTEMBER 25, 2009

The sports community is a very insulated community – teams and leagues generally look inside the sports industry to hire their communications and marketing professionals, but maybe they should take a look at the Government 2.0 industry to find that next pool of communications talent and innovation.

Gov 2.0 82

Gov 2.0 Sports Web 2.0 Wiki 82

Social Media Strategery

MAY 12, 2010

I actively avoided Twitter, for example, because I didn’t see the purpose. Participants not only understand the concepts, but are actively deploying these solutions within their project teams. Facebook firewall gov20 government government 2.0 Facebook firewall gov20 government government 2.0 Turns out, Web 2.0

Gov 2.0 101

Gov 2.0 Web 2.0 Wiki Sports 101

Social Media Strategery

AUGUST 18, 2010

Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. Employers do not want to hire a person whose Twitter or Facebook page could make their company look bad. How would we assess a social media course? Lauren Vargas Sr.

Education 135

Education Social Media Gov 2.0 Class 135

Social Media Strategery

JUNE 21, 2009

You have to focus on both tech and people – can’t just embed it into daily work either because people will actively try to avoid using it. You have to focus on both tech and people – can’t just embed it into daily work either because people will actively try to avoid using it. and expect it to get used.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Social Media Strategery

APRIL 7, 2009

One of the things that I’m actively focusing on right now is reaching out to the IT, security, and policy folks within my organization to open up the lines of communication. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0

Gov 2.0 105

Gov 2.0 Web 2.0 Wiki Case Study 105

Social Media Strategery

JANUARY 2, 2010

I was rarely able to carve out an hour a day to read and comment on other blogs, discussion forums, online communities and books. We all face these competing priorities, but we also have to make community participation and professional growth a priority as well. Facebook firewall gov20 government government 2.0

Gov 2.0 70

Gov 2.0 Social Media Forums Web 2.0 70

Social Media Strategery

DECEMBER 30, 2008

Having done this work (online communities, collaboration, user-created content, etc.) Having done this work (online communities, collaboration, user-created content, etc.) Get external blog up and active (will open anyday now) and blog there daily. Get external blog up and active (will open anyday now) and blog there daily.

Gov 2.0 77

Gov 2.0 Social Media Web 2.0 Wiki 77

Social Media Strategery

FEBRUARY 23, 2009

platform , our first day began with our instructor, Hanns Kohler-Kruner , leading us through an activity to determine what Enterprise 2.0 What I Liked: The open, free-flowing conversation where ideas were debated and assumptions were challenged The instructor was not only on Twitter , he’s been actively using E2.0 Technology?

Gov 2.0 84

Gov 2.0 Wiki Web 2.0 Course 84

Social Media Strategery

MAY 26, 2009

community, I’ve had the opportunity to meet a ton of different people, all with different motivations, frustrations, and aspirations. You would do well to shift more of your energy away from selling your product and instead focus more on providing value to the community. Development Social Media What’s Your Government 2.0

Gov 2.0 94

Gov 2.0 Types Meme Social Media 94

Social Media Strategery

NOVEMBER 16, 2008

Because in my experience, that’s the demographic who are most likely to avoid social media and in fact, often actively discourage their teams from using it. Don Burke then discussed Intellipedia and how it has changed the way the Intelligence Community collaborates and shares information. Why middle management you ask?

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Collaboration 50

Social Media Strategery

DECEMBER 22, 2008

link] sheajohnp Hey Steve, this is a very important issue for government communicators and I couldn’t agree more. Folks tend to think that everyone has to have a Facebook or a Twitter page to exist and that federal agencies are competing to be the first to be the ones who did something.

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Social Media Strategery

FEBRUARY 25, 2008

It’s great that there’s a vibrant community of these experts (check my blogroll on the right for a list of these experts, all much more established than I) actively sharing ideas and experiences. Facebook firewall gov20 government government 2.0 Facebook firewall gov20 government government 2.0 Heroes At the Gov 2.0

Gov 2.0 50

Gov 2.0 WordPress Resources Wiki 50

Social Media Strategery

SEPTEMBER 24, 2008

Allen, recently discussed the need for the Coast Guard to start using social media like Facebook and blogs to improve communication amongst one another and with the public ( Read the full article over at MarineLink ). I love that he’s not just talking about using Facebook, but that he’s personally engaged with it.

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Policies 50

Social Media Strategery

JULY 12, 2009

While tuning in to hashtags like #gov20camp or #sxsw can give virtual attendees a reasonable feel for the content of the conference, that only works when hundreds of people are actively using the service, giving individual perspectives and updates. Facebook firewall gov20 government government 2.0 Heroes At the Gov 2.0

Gov 2.0 85

Gov 2.0 Meeting Yammer Wiki 85

Social Media Strategery

OCTOBER 6, 2008

Development Social Media Wanted: People Who “Know&# Social Media and Communications Tue, Oct 7, 2008 Enterprise 2.0 , Social Media My company, Booz Allen Hamilton , is actively hiring consultants who “get&# social media. Facebook firewall gov20 government government 2.0 Heroes At the Gov 2.0

Gov 2.0 50

Gov 2.0 Social Media Web 2.0 Consultant 50

Social Media Strategery

OCTOBER 12, 2008

I’ve worked with clients from across the government who are all seeing social media succeed in helping organizations communicate, collaborate, and share information better than they ever have. Or, should it also be open to other agencies like the FAA or other members of the Intel Community? Where you draw the line?

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Social Media Strategery

MARCH 2, 2009

For this group, social media is at best, another activity competing for their time, and at worst, a severe inhibitor to achieving the mission. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 Heroes At the Gov 2.0

Gov 2.0 72

Gov 2.0 Social Media Insurance Wiki 72

Social Media Strategery

SEPTEMBER 13, 2009

How do I best get senior leadership to actively participate in social media? We have a blog, Twitter account, podcasts, and other social media already, but no one is using them – what’s the best way to build more community? Facebook firewall gov20 government government 2.0 Should they? Heroes At the Gov 2.0

Gov 2.0 104

Gov 2.0 Conference OpenID Eventful 104

Social Media Strategery

JANUARY 10, 2009

We’re actively working to show these people the benefits of using social media behind the firewall and how it can be used to work smarter. We’re actively working to show these people the benefits of using social media behind the firewall and how it can be used to work smarter. And it’s pervasive. It’s scary.

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Social Media Strategery

SEPTEMBER 22, 2008

Government agencies should advise first-responders to start monitoring the social media world, including Twitter, Facebook, and the blogosphere just as they do the police scanner. I’m not sure I would want my location and activities to be pinpointed every minute of the day. Facebook firewall gov20 government government 2.0

Gov 2.0 50

Gov 2.0 Social Media Twitter Web 2.0 50

Social Media Strategery

OCTOBER 27, 2009

community (it’s not all that hard!): Be active within the social media and Gov 2.0 communities, both online AND offline. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 Heroes At the Gov 2.0

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

MARCH 10, 2009

Are you actively commenting on other TSA-related blogs? Without people acknowledging the activities of TSA and our desire to be transparent to those we serve, our daily mission would struggle. Without people acknowledging the activities of TSA and our desire to be transparent to those we serve, our daily mission would struggle.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Social Media Strategery

SEPTEMBER 4, 2013

People are now actively avoiding their digital lives in favor of reconnecting offline: 61 percent of Facebook users have taken a vacation from the site. Now brands are expected to post 15 times or more every month , and be present and active on Instagram, Twitter, Facebook, Pinterest, Tumblr, Soundcloud and Vine.

Brands 96

Brands Tumblr Syndication ROI 96

Social Media Strategery

APRIL 1, 2009

When good people get motivated to become active in their government(s), and to explore whole new approaches to governance itself, I say that’s a very good thing. When good people get motivated to become active in their government(s), and to explore whole new approaches to governance itself, I say that’s a very good thing.

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

AUGUST 23, 2009

You start thinking things like, “If the intelligence community can collaborate on a wiki, then why isn’t every organization? If available, you’re one of the most active bloggers or wiki editors. You will no longer be able to keep up with the entire community’s activities.

Social Media 128

Social Media Gov 2.0 Wiki Comments 128

Social Media Strategery

MARCH 7, 2010

community need to do a better job of and it’s not educating the public on what open government is or why they should care. or open gov is – but they do need to understand that their government is actively trying to do more to communicate and collaborate with them. Great post…thanks.

Gov 2.0 119

Gov 2.0 Forums Collaboration Data 119

Social Media Strategery

JULY 11, 2010

Changing policies, getting buy-in, and taking risks Strengths: Able to destroy morale with a single agenda item; has the uncanny ability to rattle off the most obscure policies and regulations ; able to turn “quick wins&# into insignificant activities that will never amount to anything; Weaknesses: Change. Heroes At the Gov 2.0

Gov 2.0 139

Gov 2.0 Social Media Collaboration Web 2.0 139

Social Media Strategery

MARCH 23, 2010

The Solution I like what Jocelyn Canfield, owner of Communication Results , has to say at the end of Rick’s post: “Organizations are best served by collaboration, not control. Facebook is just a new pipe for me to talk to people, and for people to talk to me, and for us all to raise cows together. Heroes At the Gov 2.0

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

Social Media Strategery

APRIL 2, 2010

Become Part of the Online Community Get on LinkedIn. It’s low risk, and it will give you a starting point for your online activities. Join GovLoop , the “Facebook for Government” with more than 25,000 members, and read through their Getting Started Guide. community as Gov 2.0 Events My Gov 2.0 Expo Gov 2.0

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Social Media Strategery

FEBRUARY 15, 2009

Before going out and hiring any social media “consultants,&# assume that there is already someone within your organization who is actively using social media and who is very passionate about it. Also, in light of the discussion around Facebook’s new Terms of Service: [link] 23. Stop assuming that they are.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Social Media Strategery

DECEMBER 13, 2009

From the beginning, we need to consider how to promote awareness of open government activities and provide a compelling call to action that’s broad enough to reach a representative public. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0

Gov 2.0 56

Gov 2.0 Web 2.0 Construction Wiki 56