Mindjumpers

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How to Actively Use Facebook Post Insights to Improve Your Community Management

Mindjumpers

Facebook Insights is a treasure box of information for community managers who want to see the effect of their brands’ wall posts, and optimize on future content. In this blog post I will look into the post level data that community managers can export to Excel sheets via Facebook Insights. Step 1 – Show me the data.

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The Value of Matching Your Brand with a Local Community Manager

Mindjumpers

Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Making a match !

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Create Brand Value Through Local Community Management

Mindjumpers

The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. Culture is one of the largest components of how people communicate. These local Facebook pages have grown at twice the rate of global communities and register 50% higher engagement.

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The Importance of Local Activation on Social Media: India

Mindjumpers

For example the recent release of the film Prem Ratan Dhan Payo has been shared across many platforms thanks to the success of its social media strategy, where the lead actress of the movie, Sonam Kapoor, asked everyone to share a dance (Dubsmash) to the title song from the film and shared the best entries on her Twitter and Instagram accounts.

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The Importance of Local Activation on Social Media: West Africa/Nigeria

Mindjumpers

This very first post is written by Chinwe Obinwanne , Local Community Manager from Nigeria and part of the Mindjumpers Network. The social channels rose up to bridge the communication gap. A victory that was achieved to a very large extent by the active campaign of young Nigerians on twitter. million users it had in 2014.

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Engagement Is The New Real-Time

Mindjumpers

With close resemblance to active listening, real-time engagement allows the brand to become a part of the conversation rather than a continuous flow on a one-way street. Crew recently exhibited a good example of real-time engagement. This example emphasizes the essence of real-time. Real-time is not exclusively social.

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2012 in Recap: The Year of Visual Social Media

Mindjumpers

Throughout the year, we’ve seen great examples of brands leveraging Timeline for visual storytelling and thus optimising fan engagement by encouraging fans to go back in time and explore the Timeline. Brands quickly picked up on the importance of visual communication and started building Instagram communities.