Adam Sherk

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8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

but monitoring behavior and activity often proves valuable. How do we maintain active social outposts without sacrificing on-site community? The fact that sharing links is a large part of social media activity is a tremendous advantage for publishers. What is the right mix of diversification?

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5 Good Ideas for News Media Facebook Pages

Adam Sherk

What are news organizations doing to increase user activity and engagement on their Facebook pages? I’ve gathered together some examples that I’ve come across lately or have had exposure to in the past. This one is a bit more about EdgeRank optimization than page-specific tactics but it is a good example.

News 199
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An Early Look at Facebook Open Graph Protocol Integration on News.

Adam Sherk

So I thought I’d take a look at some early examples of Facebook Open Graph integration on news sites. Consider the impact that Facebook Open Graph protocol integration will have on your existing on-site community features and social functionality. You can jump to the end for the Takeaways ).

News 149
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A Look at Muck Rack's Twitter Press Release Service, 51 Releases Later

Adam Sherk

To see how Muck Rack stacks up against the competition I checked the volume of activity on some other Twitter press release services, but there aren’t a lot of apples-to-apples comparisons to be made. The answer lies in how much additional value the services can provide in terms of exposure and activity.