SocMed Sean

MAY 19, 2022

Having trouble understanding all the icons and symbols in the Facebook Messenger app? Since the Facebook Messenger app split from the Facebook app a few years ago, Facebook Messenger has become more complex and the icons may be less familiar. What do the Facebook Messenger icons mean?

Facebook 245

Facebook Notification Process Conversation 245

Jon Loomer

SEPTEMBER 7, 2022

The easiest way to set up Conversions API is with the Facebook for WordPress plugin. The truth is that I attempted to use the Facebook for WordPress plugin originally, and let’s get this out of the way first. ” Search “Facebook for WordPress” ( you can also download it here ). It’s clunky.

API 205

API WordPress Conversation Facebook 205

Dave Fleet

MARCH 8, 2011

Facebook recently introduced a new version of its Facebook Comment Box Plugin , allowing website owners to integrate their commenting functionality with their Facebook presence. Do they personalize responses more by using commenters’ own Facebook accounts (does that cross a work/life boundary)?

Comments 370

Comments Sites Engagement Aggregator 370

Jon Loomer

APRIL 20, 2022

A recent North Carolina State study suggests that Facebook interest targeting is inaccurate or irrelevant 30% of the time. So, how accurate are the interests that Facebook advertisers can use to target you? This is something that all Facebook users can check. Does recency of activity matter? Manage Your Interests.

Advertising 198

Advertising Facebook Privacy UGC 198

Jon Loomer

JANUARY 19, 2022

The Facebook pixel has become less dependable. The important thing to remember here is that impact is isolated to activity across websites and apps. However, Facebook is still able to update audiences based on activity within the Facebook and Instagram apps themselves. Facebook Engagement Custom Audiences.

Facebook 206

Facebook Instagram Advertising Engagement 206

Jon Loomer

APRIL 18, 2022

According to a recent North Carolina State University study , Facebook doesn’t account for context when assigning a user an interest that is used for ad targeting. The Facebook algorithm, based on the mention, would infer an interest in green cheese. In the first study, the researchers created 14 new Facebook user accounts.

Study 203

Study Facebook Advertising Research 203

Jon Loomer

DECEMBER 1, 2022

You’ve likely heard the advice, whether from a Facebook ads rep or your regular ads “guru.” ” Micro-targeting with Facebook ads is no longer viable. Should you go broad with Facebook ads targeting? Facebook will then show your ad to people within your audience who are most likely to convert.

Facebook 200

Facebook System Conversation Eventful 200

Jon Loomer

OCTOBER 29, 2021

One of my favorite things to do is run Facebook (or Meta, whatever) ads experiments. Just like my initial experiment in 2015 (linked earlier), Facebook ads don’t have to suck. After creating that lesson, I got nervous that Facebook would stop serving lessons too quickly, so I expanded the net to 180 days going forward.

Facebook 209

Facebook Aggregator Upcoming Engagement 209

Jon Loomer

OCTOBER 17, 2020

If your business has an active Instagram presence, you can leverage the engagement your account gets by creating an Instagram account custom audience for Facebook or Instagram ad targeting. If you have an active Instagram business account that gets a lot of engagement, now is the time to take advantage of it.

Instagram 212

Instagram How To Facebook Engagement 212

Jon Loomer

JUNE 13, 2021

You may have heard that Facebook Analytics is going away after June 30, 2021. There are many great uses for Facebook Analytics, and I’m bummed it’s going away. Unless Facebook adds it, you’ll no longer be able to create these once Facebook Analytics goes away. Go to Facebook Analytics.

Facebook 218

Facebook Analytics Eventful Engagement 218

Jon Loomer

APRIL 19, 2023

One of the most common questions I get is related to scaling Facebook ads: Once you get good results, how do you increase your budget while continuing to get those good results? Increase the budget of the active campaign or ad set. My Current Experiment As mentioned briefly, I’m trying this with a Facebook lead ad.

Strategy 178

Strategy Facebook Cost Campaign 178

Jon Loomer

DECEMBER 18, 2022

Do a little digging to uncover which websites, Facebook pages, apps, and videos are showing your ads. These categories are defined based on discussion of things like tragedy or conflict, debated social issues, objectionable activity, sexual or suggestive, strong language, and explicit content. Let me know in the comments below!

Video 178

Video Facebook Report Publishing 178

Keyhole.co

JANUARY 20, 2024

The answer is Facebook marketing. Anyone can market on Facebook–big brands, small businesses, and individuals alike. Facebook marketing is a cost-effective way for a small business to reach a big audience on a minimal budget. In fact, surveys show that the majority of Facebook users follow at least six brands.

Small Business 100

Small Business Engagement Strategy Facebook 100

Jon Loomer

MAY 9, 2022

” Once you turn link sharing ON, you’ll be able to determine whether the preview link can stay active for 30 or 60 days. Let me know in the comments below! The post Customer Hub and Drafts: How to Share Facebook Ad Mockups with Clients appeared first on Jon Loomer Digital. Use Creative Hub.

How To 195

How To Facebook Advertising Review 195

Jon Loomer

OCTOBER 17, 2020

If your business has an active Instagram presence, you can leverage the engagement your account gets by creating an Instagram account custom audience for Facebook or Instagram ad targeting. If you have an active Instagram business account that gets a lot of engagement, now is the time to take advantage of it.

Instagram 179

Instagram How To Facebook Engagement 179

Adam Sherk

MARCH 7, 2011

There were some interesting posts over the weekend from Steve Cheney and Robert Scoble on whether utilizing Facebook Comments kills or in fact increases user authenticity within on-site commenting. So I’d rather not put that activity into my Facebook news feed. I think it is.

Comments 132

Comments Publishing Facebook System 132

Jon Loomer

APRIL 13, 2022

I wrote recently about the role of custom conversions in your Facebook advertising. First, I’m not sure if this is intentional by Facebook, but I’ve found that some custom events don’t appear in the list for adding columns. It seems like Facebook may only list the custom events you’ve ranked for event configuration.

Conversation 187

Conversation Report Facebook Eventful 187

SocMed Sean

APRIL 9, 2018

One of the most common questions that I get via direct message, comments, or tweets is related to a post a published a while back about moving and organizing Facebook photos into different albums. Facebook just hasn’t extended this feature to Groups at this time. You can see the posts and related posts here: [link].

Groups 246

Groups Groups Facebook Features 246

agora pulse

NOVEMBER 27, 2017

And of all engagement, actual comments rank towards the top. This just as true for YouTube as it is for Facebook or Twitter, even though it isn’t always thought of as a social networking site. Comments in particular generate discussion, which means more engagement and more people wanting to engage with your content.

Comments 142

Comments YouTube Video How To 142

Jon Loomer

FEBRUARY 25, 2020

About a month ago, I told you about how you can use Facebook Messenger ads to collect leads. I’m running a Facebook ad that sends people into a Messenger conversation. What’s your monthly Facebook ads budget? If I leave targeting at Worldwide, Facebook will focus on getting results at the lowest cost. Advanced: 34%.

Survey 207

Survey Facebook Advertising Consultant 207

Mindjumpers

APRIL 26, 2012

Facebook Insights is a treasure box of information for community managers who want to see the effect of their brands’ wall posts, and optimize on future content. In this blog post I will look into the post level data that community managers can export to Excel sheets via Facebook Insights. Editorial Planning for Facebook Marketing.

Communities 262

Communities Activities Facebook Patterns 262

Jon Loomer

DECEMBER 2, 2019

Want a quick way to split test different audiences with your Facebook ads? Note that this is different from Facebook’s primary built-in split testing feature. This new split testing option is related only to actively running ad sets. ” In my case, Facebook found a winning campaign before the test completed.

Facebook 178

Facebook Sample Samples Campaign 178

Ignite Social Media

FEBRUARY 3, 2021

In early 2021, Facebook announced the redesign of Pages for businesses, public figures, and others to include a new experience for users and admins alike. About The New Facebook Pages Layout. Feel free to connect with our team if you need help with your Facebook Page. Removal of Page Likes. Subscribe to Social You Should Know.

Brands 184

Brands Facebook Metrics FAQ 184

Jon Loomer

OCTOBER 5, 2020

As I hear the stories of marketers of brands big and small, it’s one of the preferred methods of targeting with Facebook ads remains interests. Even those with big budgets are putting their trust in Facebook to find those people most likely to convert based on related activity on the platform. Hobbies and Activities.

Yahoo 191

Yahoo Facebook Sample Samples 191

Ignite Social Media

OCTOBER 12, 2021

The week of October 4, 2021, Facebook’s week went from bad to worse when the company’s entire family of apps were inaccessible to users with no warning. The massive outage, which impacted Facebook, Instagram, WhatsApp, Messenger, and Oculus, lasted over 5 hours. Check in on comments/engagement from the community.

Facebook 161

Facebook Marketing Eventful Social Media 161

Jon Loomer

NOVEMBER 14, 2021

Last week, I showed you how to connect your podcast to your Facebook page so that you could publish all new episodes to your followers (among other benefits). Can you promote these episodes — or your show — with Facebook ads? I’m only using placements from the Facebook platform. Tests are fun. Let’s try!

Facebook 208

Facebook Report Campaign Apple 208

SocMed Sean

MAY 23, 2018

A while back, I wrote a post about clearing the Facebook Messenger notification icon when there were actually no unread messages. Just read the comments at the bottom of that post and you’ll see what I mean. ” So, while on my desktop, which is where I usually am, I go through all the new facebook notifications.

Sites 247

Sites Notification Real Estate Facebook 247

Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. Its marketing potential is immensely high, given the number of active users it has. What is Facebook marketing? Out of those 8.1

Strategy 52

Strategy Facebook Marketing Groups 52

Jon Loomer

MAY 2, 2022

An argument can be made that my most valuable website visitor is someone who is active on my membership site. Let me know in the comments below! The post Ways That I Use Facebook Website Custom Audiences Based on Specific Pages appeared first on Jon Loomer Digital. I realize that podcasts aren’t for everyone. Your Turn.

URL 197

URL Facebook Training Examples 197

Ignite Social Media

MARCH 18, 2021

There are currently over 80 million businesses worldwide using Facebook Pages. Armed with that knowledge, one might also assume that managing a brand page on Facebook would be rather simple, especially with over 14 years of optimizations and improvements within the platform. Accessing Business Accounts.

Brands 155

Brands Facebook Issues Privacy 155

Jon Loomer

DECEMBER 13, 2021

The clients you work with can set you up for Facebook advertising success. There are many factors that you can’t control that will immediately make your life as a Facebook advertiser easier or harder. Facebook ad policies will make running ads impossible, or at least difficult. Other industries are made for Facebook ads.

Advertising 198

Advertising Facebook API Reputation 198

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio? What is Creator Studio?`

Instagram 107

Instagram Facebook Marketing Features 107

Mindjumpers

JULY 10, 2012

As Mindjumpers CEO Jonas Klit Nielsen says in his article for IABC , an issue for global brands is found in whether to centralize communication into one brand channel such as a global brand Facebook page, or to have pages for each local market. Feel free to leave a comment or click here to read about Mindjumpers Network.

Activities 235

Activities Social Media Brands Guidelines 235

Jon Loomer

MAY 12, 2021

We were first warned about iOS 14 and how it would impact Facebook advertising in 2020. You are likely seeing messages from Facebook about your custom audiences shrinking. This is related only to audiences that include people who have opted out of iOS tracking (mainly website custom audiences and app activity custom audiences).

Advertising 217

Advertising Facebook Aggregator Eventful 217

Small Business Mavericks

OCTOBER 1, 2011

If you are using Facebook in any capacity as a small business owner – whether you have a personal Facebook profile or you have a Facebook page – then I’d encourage you to activate your Subscriptions. Now, how do you activate subscriptions? How do you do that and why should you? on your wall. .”

Activities 93

Activities Facebook Small Business System 93

Jon Loomer

NOVEMBER 28, 2018

One of the most common problems I hear from Facebook advertisers revolves around editing ads (or posts that are being promoted in ads) and retaining the social proof. You can’t edit a post that is associated with an active ad. I often create organic Facebook posts to share a recent blog post. How do you do it?

Facebook 167

Facebook How To Publishing Activities 167

Jon Loomer

SEPTEMBER 20, 2018

Facebook’s removal of Partner Category targeting options has been a topic for some months now. However, Facebook recently sent out an email to advertisers, warning them that they may have campaigns using these now-defunct targeting options. Cambridge Analytica news stories), Facebook has removed these targeting options.

Facebook 167

Facebook Advertising Review Campaign 167