Mindjumpers

SEPTEMBER 3, 2010

It’s a fun campaign that demonstrates the benefits of the the product as it activates the audience – and believe me when I say you’ll grow a bit addicted to coming up with a new titles. It uses YouTube in a new way, which really activates the audience. I tried words like ”eats”, ”hugs” and ”rides”- and saw how my title was played out!

YouTube 233

YouTube Campaign Policies Disqus 233

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244

Brands Social Graph Report Groups 244

Mindjumpers

NOVEMBER 16, 2012

As with traditional marketing activities, in content marketing it is crucial to not only know your audience but understand its needs. Don’t accept content marketing as a separate discipline – make sure you integrate it in your other marketing activities such as PR, events and SEO. Tips and tricks. Use storytelling.

Report 216

Report Content Marketing Nielsen 216

Mindjumpers

AUGUST 21, 2012

What should be commented on in this regard, though, is that no users would actually be in your community if some promotion for your brand or product wasn’t succesful. Increase user activity. Users connect with you based on your product and who you are as well as they connect with others also having an interest in you.

Communities 182

Communities Brands Loyalty Activities 182

Mindjumpers

JULY 16, 2012

This means than when a company ends up in a crisis, the comments shared about a company on e.g. a brand’s Facebook Timeline will often dominantly be by people with negative experiences. At this level, a response should just be left as a comment in the specific post or comment thread. Take action. Take action.

How To 255

How To Sentiment Issues Social Media 255

Mindjumpers

AUGUST 19, 2010

How do we integrate the project into other communication, marketing or company activities? It just makes sense to integrate and make synergies between social media initiatives and other activities, but no doubt it’s seldom being done. like all other initiatives that are successful in a company is successful, it’s a team effort.

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 31, 2012

VenueSeen sends a notification to the subscribing business when a customer shares their experience at the business’ specific location on Instagram, Foursquare or Foodspotting: a shared photo, a mention or a comment tagged with the company location. Similar Posts: Monitor Your Brand’s Instagram Activity with New Reporting Tool.

Tools 228

Tools Foursquare Brands Sentiment 228

Mindjumpers

AUGUST 19, 2010

How do we integrate the project into other communication, marketing or company activities? It just makes sense to integrate and make synergies between social media initiatives and other activities, but no doubt it’s seldom being done. like all other initiatives that are successful in a company is successful, it’s a team effort.

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

JUNE 15, 2012

Track Social conducted a study throughout May 2012, examining the Facebook rankings and thereby level of engagement of 100 well-known and highly active brands on the social platform. They then rewarded the different fan response categories according to the EdgeRank weighting: a “like” or vote was rewarded 1 point, a comment 3 points.

Study 259

Study URL Feed Feedly 259

Mindjumpers

AUGUST 26, 2011

They write comments, post pictures and they are active in the community. The same goes back to the most active fans on your Facebook page. Notice who are the most active ones of the crowd and show that you know they’re there and making a priceless effort. Respond fast to comments and feedback.

Influencer 188

Influencer Brands Blogger Fashion 188

Mindjumpers

SEPTEMBER 6, 2013

Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outscored Twitter in number of active, daily users. The store uploads pictures of their products along with authentic, enthusiastic comments.

Instagram 272

Instagram Brands Tourism Sports 272

Mindjumpers

SEPTEMBER 24, 2010

Now, for most businesses, their website is a critical part of their daily basis and a hub where various online and offline activities start and come together. Company blogs also open up new doors to strengthen other channels and client aimed actions, even in more outbound activities such as e-mail marketing.

Social Media 220

Social Media Forums Disqus Social Networking 220

Mindjumpers

NOVEMBER 2, 2012

As Jared Cohen, Director of Google Ideas, elaborates, the Mosque activated and organised the older part of the population, Facebook organised the younger population: “A lot of young people see the freedom to connect as a fundamental right. A local activation of their brand relevant to a specific group of their users.

Social Media 266

Social Media Groups Groups Google 266

Mindjumpers

JUNE 21, 2012

Let’s say that you are a brand with a lot of fan event activities or who generally encourages your fans to share pictures of their interaction with your brand as a part of your social media strategy. Especially the last bit holds the possibility of becoming interesting to brands, if Facebook plans to further develop the feature.

Brands 253

Brands Guidelines Facebook Eventful 253

Mindjumpers

OCTOBER 22, 2012

Since September 20 th , numerous of page owners have written blog posts, articles and comments to express their concern regarding a quite serious decrease in their posts’ reach by up to 50%. If yes, what exactly is it that makes people like or comment? You can find some useful guidelines about how to use ‘Facebook Insights’ here.

How To 274

How To Guidelines Feed Feedly 274

Mindjumpers

MAY 12, 2011

The new tagging feature went live today and Coca cola has already been active in making the best of it. This update got then 9586 ‘Likes’ in 12 hours and 1136 comments. This cola giant came up with an update last night encouraging people to tag them in their picture.

Brands 247

Brands Facebook Features Advertising 247

Mindjumpers

JULY 25, 2012

The negative feedback will explain why certain post types or subjects are being hidden more than others or don’t receive as many likes, comments, or shares. How to Actively Use Facebook Post Insights to Improve Your Community Management. Compare negative feedback to interactions. Similar Posts: 5 Useful Facebook Updates To Notice.

Facebook 267

Facebook How To Metrics Social Media Management 267

Mindjumpers

FEBRUARY 28, 2011

In addition, it will also be possible to comment on the story link, where only a link to the story would appear in recent activity previously. Thus, when a user hits the Like button, a full story with a headline, blurb and thumbnail will be posted to the user’s profile wall.

Facebook 246

Facebook MySpace Feed Feedly 246

Mindjumpers

OCTOBER 28, 2011

But how should a brand best handle the activity on its Facebook page? Since a comment can be seen by a large number of other fans as well, it’s a good idea to deal with the situation as fast as possible. As such, you make sure that you do not overlook any comments. Otherwise, the situation might escalate. What do you think?

Facebook 249

Facebook How To Guidelines Social Media 249

Mindjumpers

AUGUST 20, 2010

When logged on to your account, you are able to invite friends to watch live channels for free, view the activity feed, chat with your Facebook connections and other users while watching, and it will let you watch previous episodes. What can you do with the app? Facebook Live has channels for features and events.

Video 229

Video Facebook Social Networking Disqus 229

Mindjumpers

JANUARY 31, 2012

The more activity a user sees between the application and their friends, the more likely it is that they will interact. Increased activity from users means that there is more to engage with. The interaction we do – such as updates, comments and ´Likes ´ – tells who we are and what we stand for.

Applications 244

Applications Communities Conversation Film 244

Mindjumpers

SEPTEMBER 14, 2010

Check out this heatmap of how that show how people look at Facebook: The study report contains further data on the concrete results about what activities people do on Facebook, doing status updates, using pages, groups, events and games, sharing video and also contains some suggestions for improvement of the platform.

Advertising 238

Advertising Engagement Facebook Study 238

Mindjumpers

FEBRUARY 3, 2011

However, BrandBowl also has a YouTube Channel, where users can uploads comments in video form. The advertising brands and companies actively use great media attention to gain more followers and likers on social media as well. Especially, they make use of the social networking sites Facebook and Twitter.

Radian6 237

Radian6 Sentiment Sports Eventful 237

Mindjumpers

AUGUST 25, 2010

You may have employees who are active on Twitter, LinkedIn (a recruitment agency’s paradise), Foursquare, write their own blog or contribute to other media. And this doesn’t just mean Facebook. The Social Media Policy Conundrum says: September 14, 2010 at 1:21 pm [.] Leave a Reply Click here to cancel reply.

Policies 218

Policies Social Media Guidelines Foursquare 218

Mindjumpers

SEPTEMBER 27, 2010

It uses YouTube in a new way, which really activates the audience. The first film was groundbreaking when it came out last year in the way it is able to activate the user and make the user part of the film. It is still being discovered and shared all over the world even though is it only aimed for Sweden. »

Film 191

Film YouTube Collaboration Disqus 191

Mindjumpers

FEBRUARY 24, 2011

In relation to the social network Facebook, the study shows that 74 % of the companies allow users who “like” their page to comment on the Facebook wall. Naturally, this shows a deeper involvement on Twitter than earlier. Around 57 % also answer questions here in order to help customers. About the study. -

Study 234

Study Social Media YouTube Company 234

Mindjumpers

JULY 11, 2012

If a user makes an interesting comment about your product, include it in a wall photo and share it with the world. How to Actively Use Facebook Post Insights to Improve Your Community Management. Encourage them to share their content on your page. Strengthen your brand identity. Try to outdo yourself each time you make a new wall post.

Engagement 273

Engagement Facebook How To Upcoming 273

Mindjumpers

MAY 10, 2012

If you are managing a business page, Offers is a good way to combine online with offline activities and to directly engage customers in your products and services. As with any other update, people can Like, Comment and Share it with friends. • But according to Facebook, they are soon planning to do a more broad roll-out.

Facebook 278

Facebook How To Feed Feedly 278

Mindjumpers

AUGUST 20, 2010

When logged on to your account, you are able to invite friends to watch live channels for free, view the activity feed, chat with your Facebook connections and other users while watching, and it will let you watch previous episodes. What can you do with the app? Facebook Live has channels for features and events.

Video 203

Video Facebook Social Networking Disqus 203

Mindjumpers

MARCH 11, 2011

Sometimes you can also comment on current events – or sometimes be a bit provocative and invite passionate debate. When people have a sincere interest in your brand and what you have to say, they love to comment on updates to help out or weigh in. And on an ongoing basis, it’s a good idea to make a status of your social media activity.

Social Media 267

Social Media Tips How To Engagement 267

Mindjumpers

SEPTEMBER 7, 2010

Marlene says: September 9, 2010 at 8:57 am Thanks for your comment! However, that is what makes you successful and trustful in these social communities! It can be hard to have a true and honest voice behind the text, but I’m happy that you agree. Leave a Reply Click here to cancel reply.

Social Media 247

Social Media Tips Marketing Domain Name 247

Mindjumpers

FEBRUARY 11, 2011

It means that you have a home feed and get notifications of activity to your page, just as you know from the personal profile. You can also choose whether or not you want to receive email notifications when someone posts or comments on your page. It also means that the page can write on other pages.

Facebook 234

Facebook Notification MySpace Overview 234

Mindjumpers

JANUARY 10, 2013

I’ve previously discussed the monitoring tool Venueseen here on the blog , a tool that collects the location-specific photos and sends a notification to the subscribing business when a customer shares a photo, a mention or a comment tagged with the company location. VenueSeen: New Monitoring Tool Brings Customers and Brands Closer Together.

Brands 264

Brands Aggregator Curation Hashtag 264

Mindjumpers

AUGUST 3, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « How To Align Social Media With Marketing Activities Is Social Media Just A Buzzword?

Nielsen 258

Nielsen Project Badge Disqus 258

Mindjumpers

JUNE 26, 2010

But in fact, it could not be any longer from the truth. Torture is by far not only a physical pain, the real torture is often the mental aspect afterwards, the struggle to go on with life, living with a terrible pain.

NGO 262

NGO Nielsen Tumblr Disqus 262

Mindjumpers

AUGUST 3, 2012

Chatter knows what you care about based on your activities, making it’s value immeasurable, ” said Dave King, Chatter Product Marketing Director. Join the conversation with a comment here. As a result, employees are better informed and can answer questions before they even know they have them. Future of Social Media?

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Mindjumpers

AUGUST 12, 2010

Follow Tehneyat on Twitter Similar Posts: 4 Tips To Start a Blog 4 Reasons Why Your Company Should Run A Blog How To Align Social Media With Marketing Activities Tags: blog content , Blogging , blogging tips , corporate blog Posted in Marketing & Communication , Tips Leave a Reply Click here to cancel reply.

Tips 193

Tips Guidelines Blogger Policies 193