Sharing and Collaboration
JUNE 10, 2013
This collaborative shift is caused by technology in the form of social and mobile, and a new “we” ethos brought on by millennials. Last week, my friend Jeremiah Owyang and the Altimeter Group team released a major study called The Collaborative Economy that drove this point home. My Shared Collaborative Experience. Not Everyone Wants, Needs or Can Afford to Own.
5 Ways Marketing and Sales Can Collaborate for Better Content
Convince & Convert
AUGUST 21, 2015
highlight to tweet) Whether it’s blog posts, white papers, special reports, or internal content activation kits, the sales department is a wealth of ideas and content. For example, the sales manager could talk about a sales objection or industry problem they’re frequently hearing from prospects. But guess what? Schedule Monthly Meetings with Sales Managers.
Civic Crowdfunding vs Tax – Collaborative Government #Gov2
MAY 13, 2014
some basic democratic activities and then. Collaborative projects eg. No Gov – complete Big Society community activism. Crowd Activism ie. Media after all means “mediums” or “distribution channels” You are doing more than just reading the info and then moving on, you are actively forwarding the information to someone who might care.
How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!
NOVEMBER 26, 2011
So, for those looking to build a career in social media, I thought I might share the story as one example of how to get a job in social media by using social media. My collaboration with these team members expanded my areas of expertise and helped me expand my understanding of how to bring people together using technology as easily as possible. Cool, eh? Let’s be clear, though.
How I’m Using Google+ to Create Content and Collaborative Opportunities on my Blogs
JUNE 15, 2012
As an example of this, recently I was marvelling at the beautiful photography of + Elena Kalis on G+. I was completely sucked into her beautiful images and it struck me that I had an opportunity to connect with her and to even shoot her a message. I did, and cheekily asked if she’d be open to being interviewed by me for + Digital Photography School. All were active on G+. Yet another is talking to us about a potential ebook collaboration. All of this activity has taken place in private messages on G+. Social Media blog content collaboration Networking
How to Create Assets Your Sales Team Will Actually Use
Convince & Convert
NOVEMBER 6, 2015
For example, executives may care more about cost and productivity than customer service people who most often care about client satisfaction. For example, if the prospect has to do a lot of internal convincing before closing the deal, you’ll want to give them content in a format that makes it easy for them to explain the benefits to someone on the outside. Image via BigStockPhoto.com.
Courting Brands to Collaborate on Your Blog: A Complete Guide
NOVEMBER 16, 2012
You could leverage their popularity by collaborating with them. One exception to this is when a brand already has an active program for bloggers. An example in my case was Moda Fabrics. contacted them barely a few months into blogging, but they already had a very active program for bloggers, and I got accepted there right away. If you are a blogger collaborating with a brand, you will likely be generating some content for them. Courting Brands to Collaborate on Your Blog: A Complete Guide. This guest post is by Anshu of Blooms And Bugs. Great! Why them?
Building Your Business With Internal Collaboration
Convince & Convert
JULY 12, 2012
right there, “ The Collaborative Organization ,” and also the CEO, Founder, and Grand Poobah of Chess Media Group. It’s the first really comprehensive strategy guide to collaboration in the work place. ” Benefits of Internal Collaboration. Jay: …why do people need to collaborate internally? Collaboration Breeds Cultural Alignment.
Social Media Marketing Tips and Tricks for Facebook, Twitter, Google+, and More
JUNE 21, 2014
Want to get the most out of your social media marketing activities? Example: Starbucks posts photos to Facebook from Instagram, and many of the brand’s photos are taken by customers — not the company. Example: Huffington Post includes an image with each tweet and customizes the title tag. Example: Nordstrom is the most-followed brand on Pinterest. Twitter.
Stories Die When There Is No Experience With It
MAY 5, 2011
In best case scenarios, include the consumer in the creation and/or collaboration of these activities. Something a consumer not only latches on to, but actively seeks out and shares because it - like an great experience - the more you engage, the deeper and more meaningful the relationship becomes. While I hate to constantly use Apple as an example, they are one. collaboration. apple brandexperiences brandmediachannel collaboration content digitalstorytelling engagement facebook publishing socialmedia stories story thematrix transmedia twitter viral youtube
Effective collaboration with wikis | DavePress
Buzz Marketing for Technology
JULY 11, 2008
‹ links for 2008-07-07 • links for 2008-07-08 › Effective collaboration with wikis. Chris, the Digital Pioneer, asked in the comments (and on his - I assume Chris is a he! - own blog ) for some advice how how wikis can be used to throw some rough notes up and invite people to collaborate and share knowledge and experience to develop them into more coherent documents. There’s no way you will pinpoint every person who might be interested in what you are collaborating on. And how will those who have collaborated on it be credited? 5. About.
How a Collaborative Critique Changed My Brand … and My Future #QLDBLOG
SEPTEMBER 2, 2012
Also, each of our guest posters was given a “Gal” nickname—one of our friends who covered outdoor activities was AdventureGal, one who had a thing for Italian ice cream was GelatoGal, another was CruisinGal, for example. How a Collaborative Critique Changed My Brand … and My Future #QLDBLOG. This guest post is by Kara Williams of The Vacation Gals. In the hot seat. Indeed, the two, three-hour workshops we enjoyed during our short stay in Queensland were fascinating, fun and oh-so helpful. Constructive criticism. didn’t like the sound of that at all!
11 Ways to Jumpstart Your Instagram Branding
AUGUST 30, 2016
In fact, eMarketer discovered less than 50% of brands are actively on Instagram. With a half-a-billion active users on Instagram, there are massive opportunities to get seen. For example, the packaging and tape manufacturer 3M does a fantastic job creating interesting visuals. However, there’s no way to track, collaborate or view all of your Instagram analytics in one setting.
Media Fragmentation: 3 Strategies For How Business Marketers Can Keep Up
The Realtime Report
AUGUST 1, 2014
For example, research shows that B2B decision makers today use an average of 10 different sources when making purchase decisions about complex, enterprise-wide technology solutions. More Access to Information = More Collaborative Decision Makers. Find true B2B decision makers who are actively involved in the buying journey. Billion Monthly Active Users, #RLTM Scoreboard.
How Purpose Will Power Future Online Communities
MAY 25, 2016
What if there was a way to create sustained engagement in communities and collaborative experiences that harnessed genuine motivation and strove for positive outcomes for participants? What might happen if the community and collaborative experiences we designed supported the discovery, refinement and actualization of a person’s purpose? ———— Purpose. a.k.a.
8 Social Media Questions Publishers Should Be Asking Themselves
MARCH 8, 2012
Understanding intent can be tricky (see Can Publishers Harvest Social Media Intent in a Meaningful Way? ) but monitoring behavior and activity often proves valuable. 4. How do we maintain active social outposts without sacrificing on-site community? The fact that sharing links is a large part of social media activity is a tremendous advantage for publishers. AddThis).
IBM SJ 45-4 | Ethnographic study of collaborative knowledge work
Buzz Marketing for Technology
JUNE 27, 2008
IBM Research: Collaborative User Experience. IBM alphaWorks: Collaborative Development Environments. Business Collaboration Volume 45, Number 4, 2006. Ethnographic study of collaborative knowledge work. We present an ethnographic study in which we examine the ways collaborative knowledge work gets done in a process-oriented environment. The participants in this study, knowledge workers in various business domains, work in a collaborative environment; their skills are in their areas of expertise rather than computer science and programming. IBM Research.
Aggregate your online activity using Tumblr [Tutorial]
OCTOBER 26, 2010
All ads are available via our advertising partner InFluAds Details InFluAds Jobs Submit, Browse and Apply for Jobs and Collaborations posted on Jobs.CAN (beta) Job/Collaboration Board Submit (Its Free!) Subscribe to 8824 RSS Subscribers 321 Aggregate your online activity using Tumblr [Tutorial] October 19, 2008 | In Tutorials , WebApp | View Comments Friendfeed is a great site.
Build a Social Media Strategy at SMCHI
Bare Feet Studios
NOVEMBER 11, 2010
It is very easy to get sucked into the stream of activity and distractions, playing a few rounds of copy cat, and then being stuck having to write an annual report that basically says, “Well, we were really busy this year but don’t have a clue what we actually accomplished!. We mixed up our format to complement the venue, Ka Restaurant. We met in the intimate (read: packed!)
Marketing Minds: Maddy Osman – SEO Content Specialist @ The Blogsmith
SEPTEMBER 29, 2016
One of the best ways to evolve as a marketing professional is to generate, collaborate, and nurture ideas among like-minded peers. Which technology has been most impactful to you as you plan, launch, or measure your marketing campaigns?: I love any tools that help me do more with less time, or that allow me to batch out certain activities once a week. Marketing Minds
The Ultimate Guide to Social PR Strategy: A Blueprint for Success
APRIL 2, 2016
Corollary: Example. great example of deeply strategic Social PR? Creativity: Example. Btw – I give you examples of the types of questions you should be asking in the audit worksheet that accompanies the e-guide , so if you want to get a head start, grab it now. Content: Example. Conversation: Examples. Community: Example. Calibration: Example.
Social Business Failure Is a Choice: Speaking a Common Language
FEBRUARY 3, 2013
In practice, today collaboration and customer-facing processes (with marketing and CRM leading the pack) are prominent, which is already a limitation of what it can be. Collaboration tools will not make your employees collaborate better. Just take a look at all the solutions you have bought, installed and underuse for more examples. We are warned. No one cares.
10 Social Media Tools To Help With Your Crowdsourcing Efforts
Techipedia: Tamar Weinberg
DECEMBER 31, 2009
This is a great use because it allows doctors collaborate together and share their expertise, which can ultimately save a patient’s life and/or help find cures in the future. One great example this year has been Blame Drew’s Cancer. Evernote Create an area for your team can collaborate on notes, ideas, and information. It seems the activity level has fallen off.
Association Social Media: The CFA Institute
DECEMBER 10, 2014
As our social media strategy gathered momentum and our external social media footprint grew exponentially, the organization invested in our activities and we built out a global team of dedicated social media professionals. Our Twitter footprint is a great example of how this can work. Please describe those activities. Who do you report to? . Do they have different audiences?
Why We Still Fight Over Social Media and Content Marketing
FEBRUARY 4, 2013
And the big debates are simply because many different people with many different backgrounds, experiences and roles are active in those very broadly defined fields. Who is active in that domain? A few examples: Demand generation and sales people. The navel gazers that can’t get out of their specific niche activity. You can find a gazillion more examples yourself.
How To Get Engagement in Your Online Education
FEBRUARY 29, 2012
Mel Silberman, an educator and active learning “guru,” once said “It’s not what you give them; it’s what they take away that counts.” Session leaders need to engage their audiences by understanding and using the selected platform’s collaboration tools. Then, consider what content and engagement activities will support their achievement. Keep slides simple.
The Digital Business Impact of Multifunction Device Consumer Adoption
FEBRUARY 12, 2013
It has consequences for the consumer electronics industry itself but also for media consumption, marketing, retail, banking and other activities where these devices are intensively used. However, it has also important consequences for the way we work, collaborate and communicate, with an important role for social CRM and social business. Collaboration. Of course it will.
21 Social Media Marketing Tips You Can’t Live Without
JULY 13, 2016
Whether you’re just getting started or have been active on sites like Facebook and Twitter, but haven’t had much success, follow these 21 social media marketing tips to propel you to the next level: 1. Your social media plan should consist of mini-plans for each social media channel you expect to be active on. Collaborate with your team. Not sure where to start?
Steve Rubel interviews Scott Monty on Ford's Social Media Strategy
FEBRUARY 1, 2010
Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Steve Rubel interviews Scott Monty on Ford’s Social Media Strategy 01/02/2010 tags: social media strategy , Scott Monty , Ford , Steve Rubel by Gemma Went Scott Monty’s social media activity at Ford is often used as a good example of how businesses can use the tool. what a year!
Link Building Tactics for Publishers
MAY 14, 2013
These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. For example, creating a large extended footer with links to every site in your network, with anchor text that is clearly for SEO, is not the way to go. that will draw interest, activity and ultimately links.
17 Productivity Tools for the Ultimate Business Gain
Techipedia: Tamar Weinberg
JUNE 11, 2015
One of the coolest tools I see a lot of people using these days on many of their sites is Intercom , a tool that facilitates in-app (or emailed) customer communication, ensuring that businesses can easily communicate with their customers either in an ongoing fashion or based on some sort of time or activity. Want to do more internal collaboration these days? Let’s dive in.
Four Content Discovery Tools to Engage
MARCH 9, 2015
For multiple dashboards to manage more social entities and collaborate with team members, you can choose from monthly packages charging $9, $49, or $119. Collaborate with other Spundge users to share and create new content. You can collaborate with experts to position your content authoritatively before your audience. By Jessica Davis. Swayy for Personalized Content.
Influicity Introduces YouTube Influencer Marketplace
The Realtime Report
JUNE 18, 2014
Once selected, marketers can collaborate with influencers using the platform’s campaign management and analysis tools to bring a video campaign to life. For example, marketers and influencers can waste a great deal of time agreeing on pricing. Influicity is currently working with a major retailer on a national activation, with 6 other campaigns in development.
Ultimate Guide to Social Media Marketing
OCTOBER 17, 2016
Choose social media platforms where you can actively participate and consistently create content. Quick Twitter Stats 310 million monthly active users. This will allow you to Tweet outside of regular business hours and keep your timeline active throughout the day. When you’re building your initial following, being active gives people a chance to build familiarity with you.
Ring! Your Best Web Marketing Tool is Calling
AUGUST 16, 2012
Now share ideas, brainstorm, collaborate, make recommendations, make introductions. Example: The Best Tool in Action. Here is an example of how I’ve recently used the phone to the surprise and delight of the person on the other end. I’ve never met Chris, but I mentioned his website in a blog post recently. Today’s guest post is written by Andy Crestodina. It’s your phone.
50 Shortcuts to Create Visual Content for Social Media
MARCH 4, 2016
At Socially Sorted, my content manager and I have an “ideas dump” document where we basically throw any and all ideas that we have… thoughts, ideas, screenshots, examples (we don’t copy of course, but instead use them for “inspiration”). You can see examples on their Instagram account. Team Collaboration Shortcuts. Image by Shutterstock.
Realignment #6: Relationship-Driven Leadership
NOVEMBER 10, 2015
For example, when crafts represented the dominant modes of production, effective leaders were “master craftsmen with apprentices who wanted to be just like their masters.” In the Industrial era, effective leaders were “managers who designed roles and processes, set tasks, and evaluated performances.” Excerpt from the new book : The Demand Perspective: Leading From the Outside In.
6 Powerful Social Media Lessons from Tourism that will Boost Your Brand
JUNE 4, 2016
In this post, I want to share just a few examples of tourism brands and operators (big and small) using marketing strategies that work – ideas, that you can adapt and modify for your own organisation. Here is an example of one of his posts about the local Surf Pro: The result? So how can you take this example and apply it to your own business? Yes, that’s right.
Humanizing your organization creates amazing results. This is how.
AUGUST 21, 2013
We realized, for example, that our business processes would improve if we have better mechanisms to deal with conflict resolution and experimentation. 4. Higher levels of collaboration which created new ideas, products and programs which built value around the brand and ultimately had more people joining the organization. ” 1. Why did Humanize resonate with you? ” . 3.
5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney
Diva Marketing Blog
MAY 20, 2016
One of the biggest lessons I've learned in 12 years of blogging and being active in digital communities is real relationship can and do happen online. Actively Participate in Social Media. Even though they have social aspects — the ability to comment, share, and like, for example — they are, in reality, more like "content" networks where you upload and archive videos and images.