Oktopost

MARCH 24, 2022

In this article, we’ll take a look at seven of the most powerful employer branding examples for companies to be aware of in 2022. Those actively managing their employer brand can reduce turnover by 28%. We’ve got seven excellent employer branding examples to help guide you through your journey.

Examples 107

Examples Campaign Brands Reputation 107

Sprout Social

JANUARY 24, 2024

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

Influencer 100

Influencer Brands Collaboration Authentication 100

Later

MAY 28, 2021

And while many festivities won’t be in-person this year, brands are still hosting virtual Pride events to show support. Pride marks one of the most significant events in the LGBTQIA+ community: the Stonewall Uprising. 3 Brands Hosting Virtual Pride Events. Why Brands Celebrate Pride on Social Media.

Eventful 81

Eventful Social Media Education Instagram 81

Convince & Convert

APRIL 10, 2018

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. Linkedin (if it’s a business event).

Eventful 155

Eventful Social Media Conference Hashtag 155

Social Media Strategies Summit

SEPTEMBER 18, 2023

Fast forward several years, and it’s expanded to incorporate many successful events, from an airport lounge crawl to an AvGeek plane-spotting session. With approximately two months to plan the event from scratch, Abbey started by researching relevant local bloggers. anyone who doesn’t work for a retail or fashion brand).

Influencer 130

Influencer Travel Retail UGC 130

Later

JUNE 19, 2020

Brand collaborations on Instagram are quickly becoming one of the most popular ways to grow your following and promote your brand online. Not to be confused with influencer partnerships, brand collaborations see two (or more!) But the new way to promote your brand online is with brand x brand collaborations. The result?

Collaboration 63

Collaboration Brands Instagram How To 63

Convince & Convert

DECEMBER 15, 2023

Get creative with data-driven collaborations that resonate with your audience When most people think of Zillow, it’s typically thoughts of browsing for their dream home, or researching their next real estate move. Related episode: Why Collaboration Is Key to Zillow’s Social Success , Sam Gonzales, Zillow 3. How do they do this?

Brands 148

Brands Marketing Real Estate Collaboration 148

Sprout Social

APRIL 6, 2023

Calendars can also help streamline collaboration and track marketing performance. Within it, you can track the production and maintenance of different content formats ranging from social media posts and blogs to emails and events. A content calendar also helps you maintain consistency throughout your content marketing activities.

Content 80

Content Collaboration Project Template 80

Convince & Convert

APRIL 10, 2018

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. Linkedin (if it’s a business event).

Eventful 107

Eventful Social Media Conference Hashtag 107

Oktopost

DECEMBER 16, 2020

Today, when everything needs to be done remotely, marketing teams rely on their social calendar not just for planning but for collaboration on aligning activities, approving content, boosting engagement, and filling content gaps. All calendar views were improved to better reflect your social media activities. Customization.

Overview 110

Overview Collaboration Apple Team 110

Keyhole.co

MARCH 26, 2024

With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy.

Construction 52

Construction Social Media Strategy Collaboration 52

Rebekah Radice

MARCH 19, 2017

Or worse yet – realize you didn’t capture any contact information, making event follow up next to impossible? Whether it’s a lack of preparation or a whirlwind event, showing up without a plan is an immediate fail. Using social media before, during, and after an event will set you apart. Yep, we’ve all been there.

Eventful 132

Eventful Social Media Conference Hashtag 132

Sprout Social

SEPTEMBER 18, 2023

It’s all about knowing what’s working, and focusing in on activities and core channels that are delivering. For example, if you got X number of leads from influencer marketing in the previous year, you can propose an X+10% increase in budget for the same activity this year.

Marketing 129

Marketing How To Sample Samples 129

Social Media Strategies Summit

FEBRUARY 18, 2021

Here’s an example: Image via Instagram. Here’s an example of an Instagram story by Starbucks where they are promoting a holiday-special beverage. Sephora, for example, posts lots of makeup tutorial videos on its Instagram account. Another great use of live videos is to show behind-the-scenes updates from an event.

Trends 195

Trends Social Media Authentication Instagram 195

Social Media Strategies Summit

DECEMBER 29, 2022

Social media takes the lead, with the agency using it to share events, roll out new programs, gather community feedback, and even for customer service. A good example is its latest announcement of Nobel Prize winners, who the agency usually funds. “We Have you tried an in-person event to reach this audience?’

Strategy 130

Strategy Press Release How To Collaboration 130

Sprout Social

SEPTEMBER 13, 2022

And with 1 billion active users in TikTok , there’s a good chance your future customers are on the platform. You need to post when your audience is most active, and this can be throughout the day or in the middle of the night. Planable is a collaboration tool for teams to plan and approve social media content. Image library.

Tools 121

Tools Strategy Video Library 121

Keyhole.co

NOVEMBER 21, 2023

Today, Apple’s social media presence is quite fascinating — they are either very active on a particular platform or not at all. Take this fascinating video on Apple’s YouTube channel, for example. The narrative focuses on productivity and creative culture with a real industry-based example with a catchy tune and song.

Social Media 59

Social Media Strategy Apple iPhone 59

Sprout Social

JULY 21, 2022

Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. Platforms like Instagram, which has more than 1 billion monthly active users , have made it easier than ever before to curate and share photos and images. Examples: Instagram, Snapchat, Pinterest and Imgur. Examples: YouTube, TikTok and Vimeo.

Types 145

Types Social Media Microblogging Overview 145

Writtent Blog

JANUARY 12, 2024

This specialization not only enhances your writing skills in a specific domain but also opens doors to collaboration and opportunities within that industry. For example, if you become known for your expertise in finance writing, you may attract clients looking for content related to investments, personal finance, or economic trends.

How To 52

How To Skills Journal Education 52

Keyhole.co

OCTOBER 30, 2023

They have an Instagram account for almost all the countries they have a major presence in, and these accounts are active and buzzing with new posts, stories, and reels. For example, here are the followers on their regional Instagram accounts. And they never miss a chance to greet or share joy at a regional event. Canada: 18.9K

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

DECEMBER 26, 2023

All Red Bull social media accounts are active and filled with engaging content. Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5 Red Bull’s target audience is an active and passionate crowd. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more.

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

FEBRUARY 5, 2024

As more concerns of performative activism arise, consumers are watching to see if those same brands are staying true to their word or if they’ve already moved on and are investing less in their DEI efforts. Collaborate with third-party DEI vendors to conduct unconscious bias training. We are the people behind the scenes.

Social Media 109

Social Media Authentication Communities Campaign 109

Keyhole.co

NOVEMBER 27, 2023

All their social media accounts actively put up new posts and stories, which elevates their brand image and value. On Instagram, for example, Samsung has separate accounts for their US, UK, Australia, and India accounts, to name a few. They sync with global calendar events and regional holidays and festivals. Take the Gen X.

Curation 52

Curation Social Media Strategy Content 52

Sprout Social

JUNE 13, 2023

Using Sprout reporting to define and measure success Supercharging customer care Saving time with collaborative tools Championing community management Unearthing bolder paths to ROI Using Sprout reporting to define and measure success Before using Sprout, measuring performance was a convoluted task for Siegel’s team.

Atlassian 99

Atlassian ROI Social Media Collaboration 99

Sprout Social

JULY 5, 2022

For example, YouTube recently launched YouTube Shorts , their new short-form video experience. billion monthly active users , a testament to YouTube’s enduring influence. Live events. The Meet the Melbourne Water Team series is a great example of how YouTube videos can humanize your brand. Live events. Web series.

YouTube 128

YouTube Video Authentication Education 128

Sprout Social

APRIL 3, 2024

For example, the 2023 Global Industry Report: QSR Index shows the UK is a global leader in influencing marketing for quick service restaurant brands. The fashion influencer you collaborate with should have a connection with your target audience demographic to maximize brand relevance and resonance.

Fashion 94

Fashion Influencer Ensembli Instagram 94

Buffer Social

JULY 18, 2023

Here are examples of fluff content in the finance niche: See how these posts provide common knowledge. Use storytelling: Incorporate narratives, anecdotes, and real-life examples to make your content more relatable. Support and collaborate with others: Engage with influencers, thought leaders, and other businesses in your industry.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Hootsuite

SEPTEMBER 7, 2022

Facilitate communication and collaboration between classmates. Take the r/explainlikeimfive subreddit, for example. In the example below, a “full class of 11th graders” got a simplified lesson in biology. Use it to promote collaboration, share resources and ideas, and provide real-time feedback. Linguistics.

Education 93

Education Social Media Tips HootSuite 93

Sprout Social

JANUARY 11, 2024

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. Hairbrush brand, Tangle Teezer, collaborated with pet influencer @Noodle and Tilde to show how well their Pet Teezer brush works on dog fur. abercrombie Replying to @sydney? And it’s all yours.

Brands 107

Brands How To Sentiment Metrics 107

Buffer Social

APRIL 18, 2022

The team member that wrote the post highlighted that his own reusable coffee cup had saved ~85 disposable cups from the landfill, a great example of small changes making a big difference. Highlight or collaborate with another sustainable brand or creator Earth Day is all about working together as a community to improve the state of the world.

Small Business 102

Small Business Fashion Instagram Discount 102

Waxing UnLyrical

MAY 23, 2019

Volunteer activities get you moving and thinking at the same time as well as reduce stress levels. This is true both for long-term planning and for one-off events. This is an example of a Center for American Progress , a liberal think tank in Washington, D.C., tic toc for a special event. And it’s easy today.

Ensembli 149

Ensembli Training Eventful Communities 149

Sprout Social

JANUARY 12, 2023

A number of geopolitical, social, economic and health events have triggered a distinct rise in consumer activism. With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur.

Brands 127

Brands How To Authentication Exercises 127

Rebekah Radice

MARCH 19, 2017

Or worse yet – realize you didn’t capture any contact information, making event follow up next to impossible? Whether it’s a lack of preparation or a whirlwind event, showing up without a plan is an immediate fail. Using social media before, during, and after an event will set you apart. Yep, we’ve all been there.

Eventful 60

Eventful Social Media Conference Hashtag 60

Buffer Social

SEPTEMBER 11, 2023

” Take my LinkedIn profile example below , you’ll see my avatar plus Eddie Van Halen cover photo — this is by design, as it reflects the impression I want to share with my network. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market.

LinkedIn 113

LinkedIn Tips Skills URL 113

Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. Plus, there’s always the added benefit of reaching exclusive TikTok users who don’t actively use any other social platforms. Here’s an example of how eSports brand Fnatic shows users around their HQ: @fnatic.

How To 130

How To Hashtag Influencer UGC 130

Keyhole.co

JANUARY 17, 2024

As a result, you’ll understand the impact of influencers on audience perceptions, identify potential collaboration opportunities, and stay informed about industry thought leadership. Competitor analysis Monitoring and analyzing the online presence and activities of competitors can greatly benefit your brand.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

SEPTEMBER 12, 2023

If used properly, the right hashtags: Make it easy for interested viewers to discover your content Boost visibility and views on TikTok Heighten the chances of going viral Regularly monitor “ Discover ” or “ For You ” sections on TikTok to identify trending hashtags related to current events, challenges, popular songs, and other viral content.

Tips 52

Tips How To Hashtag Authentication 52