Keyhole.co

MAY 16, 2023

Why should you actively pursue media monitoring? Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums.

Tools 52

Tools Sentiment Analysis Metrics 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Hootsuite doesn’t limit tracking or charge extra to monitor more mentions.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

JANUARY 15, 2024

Social listening tools scan websites, blogs, and social media platforms so that you can quickly find out if anyone is saying anything negative about your contact center management company, for example. Examples include a sudden steep increase in complaints from customers or negative Google reviews.

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

MAY 12, 2023

Some of the most popular use cases of keyword monitoring are: 1. For example, if you have a clothing store and you notice that your biggest competitor is using the keyword “affordable fashion”, decide to use that keyword too to try and attract some of their customers. Try to figure out what keywords they’re using.

Tools 52

Tools Strategy Marketing Analysis 52

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Keyhole.co

MAY 31, 2023

Just set up a search on Keyhole to track their social media activity. Focus on metrics relevant to your business and social media strategy. For example, if you’re focused on brand awareness, you should track follower growth and engagement rates. Next, analyze their content and engagement rates from the dashboard.

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

MAY 30, 2023

For example, none of your competitors offer a vegan breakfast sandwich, but you know there are a lot of vegans in your area. For example, if you’re in the fitness industry, you might define your industry as “boutique fitness studios” or “personal trainers.” Try to replicate or improve that at your shop.

Analysis 52

Analysis How To Marketing Price 52

Keyhole.co

MARCH 4, 2024

Plus, we include a handful of examples if you need inspiration. Defining social media goals Social media goals are declarations of what a business wants to achieve with its social media activities. For example, increasing brand awareness is among the top priorities for social media marketers.

Examples 52

Examples Social Media How To GPS 52

Janet Fouts

JANUARY 27, 2011

My web Career also plans to share advice to improve your score, which could be very useful in getting your brand better visibility. Is one of the best blog metrics tools out there, and now they’re reaching deeper into your traffic incorporating Google Analytics and Feedburner. Postrank Analytics. Peer Index.

Klout 138

Klout Brands Social Media Postrank 138

Sprout Social

APRIL 15, 2024

For example, an unresolved data breach can lead to financial loss for customers. For example, taking ownership of a situation by apologizing should only be done after some due diligence. For example, if your company experiences a cyber security breach, don’t wait to update your customers.

Press Release 90

Press Release Banking Reputation Marketing 90

Keyhole.co

JUNE 30, 2021

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” or “Which age cohort is most active in sharing our content?” The following five metrics defines data quality: Accuracy: the data should correctly reflect facts.

Data 108

Data Social Media Strategy CPC 108

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

MAY 16, 2023

It includes ways to humanize your brand and promote the positive vibes your fans share. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts. It’s a situation made possible first by active social media listening.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Hootsuite

JUNE 29, 2023

What people think of you as a person may or may not matter to you (for example, if you are Joan Jett), but when it comes to your brand, your rep is everything. You can be an active participant in cultivating and defending your brand. Read more about avoiding brand safety risks here. The good news?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

MARCH 1, 2023

The following five metrics define data quality: Accuracy: the data should correctly reflect facts. For example, we all know about Google Analytics and Search Console to get the SEO data on the websites. For example, if you advertise just on one channel, say, Facebook, you can be seen by customers only when they’re on Facebook.

Data 52

Data Social Media Strategy CPC 52

Keyhole.co

DECEMBER 5, 2022

For example, if a competitor heavily relies on Reels, you can start ramping up your efforts there. Take the real estate sector as an example. Tracking their activity can also help you get the most out of your social media strategy. Next, figure out who your social media competitors are and the platforms they are active in.

Analysis 52

Analysis Social Media How To Sentiment 52

Hootsuite

JULY 13, 2022

Take Nike for example. This is the result of careful, consistent branding over decades. We go into detail on customer service metrics here. Commonly used metrics for customer experience include: Net Promoter Score, Customer Effort Score, Customer Satisfaction Score and, Average response time. View this post on Instagram.

Tips 107

Tips HootSuite Survey Template 107

Webbiquity SMM

SEPTEMBER 12, 2011

Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&# Looking for examples of social media success to emulate? Gotta love this post for the title alone.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Sprout Social

JANUARY 5, 2023

As individuals, we understand the importance of active listening and clear communication. But what about listening to your brand’s audience? Where is your audience active and engaged? The food industry is a prime example of how both concepts work and why they matter. Social media monitoring.

Social Media 82

Social Media Sentiment Hashtag Analysis 82

Keyhole.co

MAY 12, 2023

Why should you actively monitor your online reputation? Protect your brand image Monitoring your online reputation can help you protect your brand image. Protect your brand image Monitoring your online reputation can help you protect your brand image.

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

MAY 24, 2023

Benchmark performance Monitoring competitors’ performance metrics will help you benchmark your own performance. Research keywords with accurate search volume data, keyword difficulty scores, and advanced metrics. Monitor your website’s search engine rankings over time and track your progress against competitors.

Analysis 52

Analysis Types Tools Price 52

Razor Social

SEPTEMBER 27, 2017

Luckily, there are tools out there that you can use to make sure you never miss a mention of your brand or product name. For example, if someone wrote a positive tweet about your product, you can retweet and thank them. Learn more about How to Use Brand24 for Brand Monitoring. One such tool is Brand24.

Reputation 111

Reputation How To Review Social Media 111

Sprout Social

DECEMBER 20, 2023

This means offering different kinds of reports that span channels, individual post breakdowns and paid vs. organic metrics. Hootsuite alternatives for scheduling and publishing A robust social media scheduling tool is a must to keep your posts timely and accounts consistently active. Source: HubSpot) 7.

HootSuite 109

HootSuite Brands Price Collaboration 109

Oktopost

MARCH 28, 2022

For example, it is known for its scheduling feature, which makes content planning much more efficient. Advanced Metrics. Social Listening : Can you engage in brand monitoring? Advanced Metrics : Does the platform offer basic reporting and analytics? 2) Hootsuite Alternative for Brand Monitoring: Agorapulse.

HootSuite 98

HootSuite Tweetdeck Social Media Management Comparison 98

Keyhole.co

APRIL 20, 2023

However, it always depends on how you want to communicate your brand story. One common example is when you are a company that focuses on search engine optimization (SEO) and you have heard that Google (a big company) recently broke the news that they will have a significant update that most people are anticipating.

Aggregator 52

Aggregator News Trends Reputation 52

Keyhole.co

JULY 9, 2023

Spot early trends by monitoring relevant keywords/brands/hashtags in the QuickTrends section for a custom date range. Automate generating custom reports with vital social media metrics and share links to real-time dashboards with team, clients, and stakeholders. I fully recommend it, and we use it year-round!

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Buffer Social

FEBRUARY 9, 2017

What activities do you do every few weeks or months? Which metrics do you need to track? Social listening – Do you need social listening/brand monitoring capabilities? As you make your way through the list, ask yourself: What are the top 5 most important activities? Analytics – Do you need analytics?

Social Media 40

Social Media Tools Marketing How To 40

Webbiquity SMM

MARCH 3, 2015

The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. She walks through choosing your subject matter, using hashtags, finding industry experts, and growing a following (for example, by attending relevant tweet chats). Dr. William J.

Tips 100

Tips Twitter How To Hashtag 100

Webbiquity SMM

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Visually.

Tools 207

Tools Social Media Netvibes Sample 207

Keyhole.co

AUGUST 15, 2023

Social listening Profile analytics Influencer tracking Publishing Trend analysis Keyhole gathers crucial data such as how many times and in what context (good or bad) your brand is being mentioned on different social media platforms. There’s one for idea generation, for example, which also helps you bring those ideas to life in the best way.

Social Media 52

Social Media Tools Module Marketing 52

Visually SM

OCTOBER 20, 2014

In addition to monitoring and managing multiple social networks, SproutSocial’s clean interface also delivers deeper analytics. For example, Sprout gives you calculated engagement and influence scores, and if you’re using social media for customer support, it also measures your response time.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100