Buzz Marketing for Technology

JULY 7, 2008

For example, if you go create an external facing idea portal but don’t do the hard work to drive process change internally with the functions that own the changes your users want - your idea engine could do you more harm than good. Had someone shown up and said “join the convo,&# I would have thrown them out. Go join that!

Communities 117

Communities Groups Groups Social Media 117

Social Media Strategery

OCTOBER 12, 2008

For example, let’s say that the Transportation Security Administration (TSA) wanted to implement a wiki – should that wiki be open to just TSA employees? The former is centrifugal, a reaching out for inclusion in ever-widening circles of policy spheres. Imagine the hurdles that have to be crossed to get blogs installed!

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Social Media Strategery

SEPTEMBER 24, 2008

Whether you’re a civilian, auxilarist, reservist, active duty, contractor or retiree, to understand that when you’re blogging, that’s no different than operating in a social environment on a Coast Guard base or anyplace else,” he said. However, as you noted from the STRATCOM example, this is not necessarily the case.

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Policies 50

Koka Sexton

DECEMBER 20, 2009

How to: Build a Social Media Cheat Sheet for Any Topic From ReadWriteWeb: Step-by-step instructions, with screen shots, for a process to get up to speed on the social media activity in your field or market as fast as you can. Use Twitter for your Business the Right Way From Twitip: Some tips to rub your Twitter followers the right way.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

How to: Build a Social Media Cheat Sheet for Any Topic From ReadWriteWeb: Step-by-step instructions, with screen shots, for a process to get up to speed on the social media activity in your field or market as fast as you can. Use Twitter for your Business the Right Way From Twitip: Some tips to rub your Twitter followers the right way.

List 96

List Social Media Case Study Wiki 96

Social Media Strategery

FEBRUARY 23, 2009

platform , our first day began with our instructor, Hanns Kohler-Kruner , leading us through an activity to determine what Enterprise 2.0 What I Liked: The open, free-flowing conversation where ideas were debated and assumptions were challenged The instructor was not only on Twitter , he’s been actively using E2.0 Technology?

Gov 2.0 84

Gov 2.0 Wiki Web 2.0 Course 84

Social Media Strategery

OCTOBER 27, 2009

Be active within the social media and Gov 2.0 Get to know the mission and unique processes and policies of the people you’re talking to. You’re on point by recommending consultants understand “the mission and unique processes and policies.” You have to take part in the conversation if you ever hope to influence it.

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

JUNE 21, 2009

Make sure you give it every chance to succeed and address the people, policies, and processes too. You have to focus on both tech and people – can’t just embed it into daily work either because people will actively try to avoid using it. activity will eventually fade away in order to allow time to meet management demands.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Waxing UnLyrical

JANUARY 26, 2011

For example, if Starbucks buys a “sponsored story&# ad, the status of a user’s friends who check into or “like&# Starbucks will run twice: once in the user’s news feed, and again as a paid ad for Starbucks. You cannot opt out of your activity being turned into advertisements. When you “like&# a page; 2.

Class 268

Class Facebook Privacy Public Domain 268

Buzz Marketing for Technology

JUNE 27, 2008

For example, the priorities for a PLE are different for a tertiary student, a university administrator, an instructor, a working professional, or an adult who persues an eclectic path of lifelong learning. The structure, features and policies of most VLE implementations tend to perpetuate the traditional instructivist models of education.

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165

Convince & Convert

SEPTEMBER 21, 2010

For example, people talk about using twitter as a business tool rather than thinking about creating a searchable organizational database of collaborative conversations “Social media results cannot be measured&# If you are not measuring your social media results then there is little point in having a social media strategy. .&#

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Social Media Strategery

JULY 11, 2010

Through near constant talk of policies, regulations, and costs, The Downer calls attention to every possible reason why an idea can’t and won’t work, yet is unable to see the potential benefits. Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

Gov 2.0 139

Gov 2.0 Social Media Collaboration Web 2.0 139

Social Media Strategery

MARCH 7, 2010

There have been a multitude of new policies , conferences , guidelines , platforms , and even awards for things related to something called Government 2.0 or open gov is – but they do need to understand that their government is actively trying to do more to communicate and collaborate with them. and Open Government.

Gov 2.0 119

Gov 2.0 Forums Collaboration Data 119

Social Media Strategery

APRIL 2, 2010

Find your organization’s social media policy/guidelines and memorize them. If your organization doesn’t have any social media guidelines, find your external communications policy and see if it’s covered in there. In coordination with your organization’s social media guidelines/policies, start commenting on these sites.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Social Media Strategery

FEBRUARY 15, 2009

Before going out and hiring any social media “consultants,&# assume that there is already someone within your organization who is actively using social media and who is very passionate about it. Policies are not written in stone. With justification, passion, and knowledge, policies and rules can and should be changed.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134