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Meta's Launching Sassy Chatbots, Instagram Creates AI Stickers, And Twitter Axes Misinformation Reports: Monday Social Media News Roundup

Buffer Social

You can now allow others to use your Reel as a template. TikTok's testing on AI-Generated Profile Avatars, added a "Switch Account" feature for anyone with multiple accounts, and has made analytics tools for "Series" content available.

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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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Strategy Note: Facebook F8 2019

Ignite Social Media

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Lead Generation Templates—businesses can easily create an ad that drives people from their News feed to a Messenger chat with an automated question and answer flow.

Strategy 127
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5 ways to create better buyer personas with social media data

Sprout Social

This internal document is used by marketing, sales and product teams to ensure their messages and activities are tailored to the people they want to reach. They don’t have to scramble doing a bunch of just-in-time research or making guesses about how a marketing message or activity might be perceived by their target audience.

Data 141
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How to create a YouTube channel for your brand in 5 steps

Sprout Social

Part discovery machine, part social platform, YouTube touts over 2 billion monthly active users. Click on the avatar icon in the top right corner of the screen. Pro tip: If you don’t plan on uploading frequently, choosing the Feature channels section can make your channel look more active.

YouTube 86
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How to create a YouTube Business account: a step-by-step guide

Sprout Social

Click on the avatar icon on the top right corner of the screen. Click “Create” to activate your new YouTube account. To begin customizing your channel, click on the avatar icon on the top right corner of the screen. Featured channels and activity. Click on “My channel” from the drop-down options.

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Steal This Social Media Calendar Template (+ How to Make Your Own From Scratch)

Buffer Social

I’ll also share the social media calendar system we use in our Marketing team, along with a plug-and-play social media calendar template you can use right away.  ’ Why do you need to be active on social media? We’re most active on X, Instagram, LinkedIn, TikTok, and YouTube. What is your ultimate goal?