Unmetric

JUNE 18, 2019

Today, Facebook plays host to over 60 million business pages on its site. Brands all over the world vie for their customers’ attention to their Facebook page. Read on to discover what these tools have to offer to help you get better on Facebook. Benchmark your Facebook performance with competitors from the same industry.

Analytics 119

Analytics Tools Facebook Overview 119

Sherrilynne Starkie

FEBRUARY 13, 2018

A competitor analysis is often done too. Facebook, Pinterest and Instagram, for example, all have features that allow people to buy directly. This could be customers, employees, surrounding communities, shareholders, policymakers and so on. Today, consultants identify potential partners whose social media activities add value.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. You can schedule posts, interact with your community and even monetize your content. It has recently been renamed Meta Business Suite and combines Facebook and Instagram Creator Studio features—like planning posts and sending messages—in one place.

Instagram 106

Instagram Facebook Marketing Features 106

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Social media intelligence can also be used to analyze demographic data , uncover trends in customer behavior , and track competitor activity.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Social Media Strategies Summit

AUGUST 15, 2023

Carrie Phillips is chief communications and marketing officer at the University of Arkansas at Little Rock and was previously director of university marketing and communication at Arkansas Tech University. Carrie is active on LinkedIn , posting on average at least a couple of times a week. Where Can You Find Them? Everywhere!

Marketing 240

Marketing Education Forums LinkedIn 240

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? On average, users access Facebook eight times per day. The power of Facebook for businesses big and small in 2018 is real.

Facebook 166

Facebook Marketing Training Template 166

Sherrilynne Starkie

OCTOBER 25, 2012

The findings are based on a two-year analysis of brand-customer social media engagement and transaction data with the more than 10-million member AIR MILES Reward Program. Related posts: Facebook advertising facts. PLEASE LIKE MY FACEBOOK PAGE. (Photo credit: Wikipedia). Social media in call centres. Wikipedia rules the waves.

Study 377

Study Social Media Wikipedia ROI 377

Dave Fleet

MARCH 5, 2012

While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent just as significant a change for brands – if not even more so. A marketer’s journey on Facebook: from engagement to advertising. How so, you ask? Let’s start by.

Content 375

Content Marketing Advertising Analysis 375

Pam Moore

FEBRUARY 23, 2019

Facebook can be a game changer for small business and even corporate brands. billion daily active users on Facebook and more than 2.32 billion monthly active users, the chance your target dream customer is on Facebook is more than high. Do you sometimes think about giving up on Facebook all together?

Small Business 60

Small Business How To Facebook Template 60

SocMed Sean

DECEMBER 1, 2018

If your or your organization is actively engaging in the social media space, you need to analyze your current budget allocation and either confirm or increase that commitment to social media in your budget planning activities. 5) Organic Content Analysis Tools like SEMRush, Moz, Ahrefs, or Screaming Frog.

Blogger 266

Blogger Company Social Media Curata 266

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Keyhole.co

DECEMBER 22, 2022

Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. They have a powerful presence on Instagram, Facebook, and Twitter, amongst other platforms, with highly engaging content that appeals to their followers’ interests. Nike on Facebook. Source: Nike Facebook.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Sprout automatically collects and consolidates information from a variety of sources such as Facebook, Instagram, TripAdvisor and Google My Business, and analyzes the feedback data through text analysis.

Brands 113

Brands Sentiment How To Analysis 113

Pam Moore

FEBRUARY 24, 2018

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Facebook 2018 is all About Engagement. It is true that big changes are coming to Facebook. Let’s get real.

Feed 167

Feed Feedly Metrics News 167

Pam Moore

MAY 6, 2019

It's not news that your customers, online audience and social network communities are bombarded by information. There is not a lack of blogs to read, LinkedIn, Facebook and Instagram live video streams to engage in, YouTube channels to watch, or podcasts to listen to. How do you stand out from the crowd?

Influencer 60

Influencer Activities Content How To 60

Hootsuite

NOVEMBER 7, 2023

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. With embedded sentiment analysis, Hootsuite Insights tells you not just what your audience is saying, but what they’re thinking and feeling. It incorporates Blue Silk GPT for AI analysis.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. On Facebook you can set up an ad (you don’t have to run it) targeted to your Facebook fans and then change the targeting options to work out the profile of your audience. Content Analysis.

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

MARCH 26, 2024

With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. Analysis of LEGO’s social media accounts LEGO has its roots in 1932 when founder Ole Kirk Kristiansen made the first set of wooden toys. million Facebook: 15 million YouTube: 17.6 Instagram: 10.3

Construction 52

Construction Social Media Strategy Collaboration 52

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. How to leverage hashtags to nurture community. Benefits of using hashtags. Need more help?

Hashtag 108

Hashtag Social Media Training Template 108

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

JANUARY 24, 2024

Analysis of Wendy’s social media accounts Wendy’s has a strong online following across most social media platforms, thanks to its sassy, all-hands-on-deck approach. million Facebook: 8.4 Plus, Wendy’s completely immerses itself in pop culture and active engagement with users. With a net worth of USD 4.01

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

OCTOBER 16, 2023

Analysis of Coca-Cola’s social media accounts Coca-Cola’s marketing strategy is a masterclass in timeless appeal, effortlessly bridging generations with lively content and simple messaging. million Facebook: 108 million Twitter: 3.3 They have created a dynamic, inclusive online community beyond mere advertising. YouTube: 4.08

Strategy 69

Strategy Social Media Loyalty UGC 69

Proactive Report

JUNE 7, 2014

It seems as though Facebook has businesses between a rock and a hard place: their audience is on Facebook and wants to interact with brands there. A community of loyal and engaged fans is considered to be a valuable asset. Is this all a ploy by Facebook to squeeze brands for more money? ” Facebook.

Facebook 104

Facebook Skills Training Feed 104

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. Communication has and always will be foundational to relationships and success in life or business.

Content 166

Content How To Marketing Training 166

Keyhole.co

JANUARY 18, 2024

Analysis of Stanley’s social media accounts Today, loyalists swear by the Stanley Quenchers. Facebook: 255K YouTube: 12.1K It was actively promoted by both parties and sold out at record speed. Here is a Halloween-themed post on Facebook, showcasing Stanley’s content strategy. Instagram: 741.7K Twitter: 10.7K

Influencer 59

Influencer Social Media Strategy Marketing 59

Ignite Social Media

AUGUST 30, 2022

Facebook, Instagram, and TikTok are the most popular social media platforms but don’t forget there are many others to choose from including Snapchat, Pinterest, LinkedIn, and YouTube. And that leads us next to… Conduct competitor analysis. Network with Social Media Communities. Deliver Social Media Results.

Class 148

Class Social Media Strategy Marketing 148

Keyhole.co

NOVEMBER 27, 2023

Analysis of Samsung’s social media accounts With over a billion people worldwide using Samsung phones, the brand’s market penetration is quite high, even with fierce competition from other leading Android brands. million Facebook (Samsung Electronics): 5 million Twitter: 706.9K LinkedIn: 4.2 million TikTok: 2.5 million YouTube: 6.52

Curation 52

Curation Social Media Strategy Content 52

Mindjumpers

FEBRUARY 6, 2013

Last year, Facebook and Twitter shared a social media first place in terms of brand usage during the Super Bowl. This year, Twitter outran Facebook by miles in terms of brands mentioning the network in their campaigns. It is a matter of brands understanding the true values and dynamics of a community. Measuring responsiveness.

Statistics 227

Statistics Analysis Groups Groups 227

The Realtime Report

AUGUST 6, 2012

The data is based on an analysis of 10,000 social marketing campaigns that ran on Facebook over the past 9 months. “This data clearly shows that brands need to be focused on nurturing their most active fans, particularly their brand advocates,” said Victoria Ransom, CEO and Founder at Wildfire.

Research 194

Research Engagement Strategy Facebook 194

Hootsuite

JUNE 28, 2023

Facebook Messenger, Instagram, etc) Web traffic sources , if someone clicks a link to your website from an unsecured page. Private social media channels , such as closed Facebook Groups, private subreddits, or personal profile content shared only with friends/followers. Browsed a Facebook Group? Talked on the phone?

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

JANUARY 4, 2023

billion people are active social media users. Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social media marketing activities can include: Content planning and creation.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. What is Reddit?

Reddit 100

Reddit Brands Meme Forums 100

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Twitter Triumphs over The New York Times”. Echo Chambers Prevail.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Sprout Social

MARCH 20, 2023

As of June 2022, YouTube Shorts topped 5 billion monthly active users. Having surpassed one billion monthly active users , the platform continues to deserve attention. Facebook Stories: Facebook Stories are very similar to Instagram Stories. A tool like Sprout turns weeks of manual analysis into a few minutes’ work.

Buy 117

Buy Video How To Template 117

Net-Savvy Executive

SEPTEMBER 23, 2010

Social network analysis has been a part of social media analysis ( not the same thing ) for a long time, but it hasn't been central to the social media discussion lately. Mostly, SNA shows up in the form of link analysis, which is used to identify online communities and influencers. Which authors?

Analysis 70

Analysis Social Networking Social Media Social Graph 70

Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Make checking your reviews part of your monitoring and social analysis process. What is customer marketing?

Strategy 123

Strategy Brands Content UGC 123

Pam Moore

JANUARY 8, 2019

It is the foundation of the online web and how you can use social media and digital marketing to connect with your customers, prospects and broader community. Want to grow your online or offline community? Audience Analysis Worksheet (worksheet to help you prioritize your niche). Want more leads? Want more sales?

Content 112

Content Marketing Training Template 112