Jon Loomer

FEBRUARY 15, 2023

I’m not going to go into it here, but Meta’s ignorance of quality traffic activity is maddening. The way I do it so that it includes all pages where this event is fired looks like this… If you can, add it as one of your eight ranked events in Aggregated Event Measurement. I seriously overcomplicated that tutorial.

Eventful 178

Eventful Aggregator Google Conversation 178

Jon Loomer

FEBRUARY 13, 2023

While I use 70% in this example, it could just as easily be 50% or something else. Quick Tip: You may want to rank these events in your top eight for Aggregated Event Measurement if you have room. The amount of scroll may be variable depending on the length of your article and the amount of comments you have. So, keep this in mind.

Eventful 182

Eventful Aggregator Widget Conversation 182

Sprout Social

FEBRUARY 28, 2024

They are also able to accomplish more strategic work than those who don’t use dedicated software, including business-critical activities like social listening for competitive analysis (47%) and audience research (43%).

Social Media 100

Social Media Team Social Media Management Report 100

Social Media Marketing

MAY 20, 2019

This is just an example to show how impactful Facebook is as a platform. That is one reason why brands and marketers are actively embedding Facebook feeds on their official websites to exploit this marketing superpower of Facebook for benefiting their online business. Come, let’s have a look at each one.

Feed 102

Feed Feedly Tools Aggregator 102

Sprout Social

JANUARY 12, 2022

How to build a word of mouth marketing strategy: 8 tactics and examples. Common examples include product recommendations, reviews and customer photos. Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. What are some examples of word of mouth marketing?

Conversation 135

Conversation Review Marketing How To 135

Sprout Social

JULY 28, 2020

To ensure that your brand is on the forefront of upcoming trends in your industry, you want to maintain an active presence on Pinterest. Not only should you follow influencers in your industry on the platform to find emerging trends, but Pinterest regularly aggregates categories of popular content for users based on their searches.

Aggregator 118

Aggregator Trends Analytics Upcoming 118

Buffer Social

NOVEMBER 28, 2023

At an aggregate weekly level, achieving nearly 10,000 impressions demonstrates a meaningful scale of discovery. percent engagement rate, which is taken from the 151 total engagements generated divided by the 9,624 aggregate impressions.  Over the seven-day stretch, the posts achieved an average 1.57

LinkedIn 95

LinkedIn Publishing Aggregator Analysis 95

Sprout Social

JUNE 23, 2021

By using a powerful social listening tool to aggregate and parse all of that conversational data, smart brands can formulate and test hypotheses quickly and then pressure test those assumptions through qualitative research. Take the classic example of a large CPG food company, like Kraft , that is considering an expansion into a new vertical.

Social Media 92

Social Media Focus Group Aggregator Research 92

Jon Loomer

SEPTEMBER 14, 2020

.” You will be able to select from both standard and custom pixel events here — whatever events are active on your website. For example, here’s an audience of all purchases… But, you can also refine by URL/PARAMETER or aggregated value. This could give you volume for more targeting power.

Eventful 209

Eventful Conversation Facebook URL 209

Convince & Convert

JULY 24, 2019

For example, a study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. They don’t think of those channels in aggregate as “television programming.”

Social Media 153

Social Media Strategy Content Template 153

Lucy Hall

FEBRUARY 28, 2015

, when to schedule and how to schedule your social media activity. First lets look at what we should be scheduling by making a list: Your own blogged content and articles Promotions and Special Offers (broadcast messages) Interesting information from your website or page Aggregated blog / news content (but only if you've read it!

Activities 60

Activities Social Media HootSuite Patterns 60

Hootsuite

JULY 21, 2022

From a marketing perspective, though, ROI means the return on investment from your marketing activities and costs. Your ROI shows you which marketing activities generate the most value. Here’s an example of a simple ROI calculation: Let’s say we’re an online fashion retailer. Calculating ROI is surprisingly simple.

ROI 113

ROI HootSuite Cost Aggregator 113

Mindjumpers

NOVEMBER 23, 2012

It’s an example of a company truly taking part in activities similar to those of a media company by offering a non-branded service to their target group. Add Social TV, “Social Nicheworks”, co-creating prosumers and aggregators, hyper connectivity and social search to the list of trends to be on the lookout for in 2013 as well.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Keyhole.co

FEBRUARY 23, 2024

Here are a few simple examples: Conversions and return on investment (ROI): Tie your social media strategy to increased sales, sign-ups, or desired actions to demonstrate its value. For example, a travel agency aiming for increased bookings might set a SMART goal like “Generate 25% more website visits driven by social media within Q1 2024.”

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

JANUARY 3, 2022

This internal document is used by marketing, sales and product teams to ensure their messages and activities are tailored to the people they want to reach. They don’t have to scramble doing a bunch of just-in-time research or making guesses about how a marketing message or activity might be perceived by their target audience.

Data 140

Data Social Media Sentiment Avatar 140

Keyhole.co

FEBRUARY 29, 2024

Here are a few simple examples: Conversions and return on investment (ROI): Tie your social media strategy to increased sales, sign-ups, or desired actions to demonstrate its value. For example, a travel agency aiming for increased bookings might set a SMART goal like “Generate 25% more website visits driven by social media within Q1 2024.”

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

SEPTEMBER 9, 2020

McDonalds, for example, used listening and found that their customers were over plastic straws. They’re the ones most immediately in touch with your audience and the first to respond to major social activity, both good and bad. Data gleaned from listening, can even be used to help make larger business decisions. You asked, we listened.

Organization 122

Organization Sentiment Social Media Management Analysis 122

Sprout Social

OCTOBER 20, 2020

Social media managers are in a prime position to respond to reviews since they’re naturally monitoring real-time message activity. Aggregating and organizing their feedback helps you understand the best way to improve and keep morale high. For example, you might see a growing number of complaints about your 401k matching policy.

Review 118

Review Brands Reputation Aggregator 118

Sprout Social

AUGUST 8, 2022

According to the most recent Sprout Social Index , 51% of consumers plan to increase their activity on the platform this year… But only 35% of brands say they’re going to meet them there. For example, HypeAuditor can detect follower spikes, comment activity and engagement rates for brands vetting influencers.

YouTube 104

YouTube Tools Analytics SEO 104

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. In addition, social listening sharpens your understanding of when your active users are most likely to interact with your content.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Hootsuite

JANUARY 18, 2024

No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. So don’t just schedule time for posting into your day; schedule time for actively engaging with your audience in the comment section or elsewhere on the site.

Social Media 121

Social Media Tips HootSuite Marketing 121

The Realtime Report

JULY 26, 2021

One important example is the sub-field of machine learning that’s called deep learning. Oftentimes, the compliance team will aggregate AML data manually before it’s time to present the findings to regulators. 5 Ways a Neural Network Helps. Streamline AML Compliance.

Banking 103

Banking System Aggregator Data 103

Convince & Convert

MARCH 8, 2017

For example, a recent study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. They don’t think of those channels in aggregate as “television programming.”

Social Media 165

Social Media Strategy Template Templates 165

Sprout Social

JANUARY 21, 2021

Consider how younger consumers are increasingly interested in companies that market around activism and social justice. Another prime example is marketing during a recession. For example, tools like Sprout can help you answer the following questions: What are people saying about specific products or promotions?

Sentiment 132

Sentiment How To Marketing Analysis 132

Dave Fleet

JUNE 15, 2010

Audience tracks visitors to your site alongside their previous web activity, and helps to determine whether each person is a real lead or is just browsing. It does so by examining peoples’ previous web activity, including competitors’ websites, blogs, social networks and so on. Community management. Public relations.

Sysomos 273

Sysomos ROI Social Media Privacy 273

agora pulse

NOVEMBER 10, 2020

Example of Agorapulse, a social media analytics tool. Another example of a social media analytics tool. A social media analytics tool example, Brandwatch. Example of a social media analytics tool. Social media analytics tool example. Example of a social media dashboard. ShortStack. Socialbakers. SocialPilot.

Analytics 179

Analytics Social Media Tools Price 179

The Realtime Report

AUGUST 1, 2014

For example, research shows that B2B decision makers today use an average of 10 different sources when making purchase decisions about complex, enterprise-wide technology solutions. Today: B2B buying decision model is highly collaborative where corporate and management are active participants in needs determination and evaluation.

Strategy 178

Strategy B2B Marketing Research 178

Sprout Social

AUGUST 25, 2020

If you’re active on Twitter, you’ve probably noticed a blue checkmark associated with various accounts. Look at Sprout Social’s Twitter profile, for example. Add your value and voice on the platform by being active and engaging with your audience. And this isn’t just limited to regularly sharing content and engaging Tweets.

Twitter 138

Twitter Badge Authentication Applications 138

Sprout Social

AUGUST 25, 2020

With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. While the platform is still largely associated with gaming and fandom culture, there are active communities for everything from fitness to beauty and beyond. The challenge of marketing on Reddit.

Reddit 132

Reddit How To Marketing Platform 132

Sprout Social

JUNE 13, 2023

In Sprout, I find examples of successful moments that helped us achieve our goals. This was amidst other major projects, including a conference, so there was a lot of activity on social media,” she says. Her example is just one testament of the collaborative workspace tools that customers tell me they enjoy when using Sprout.

Atlassian 99

Atlassian ROI Social Media Collaboration 99

Webbiquity SMM

MARCH 13, 2019

However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI. Every month, HubSpot generates a few leads that turn into clients as a result of this activity. As a result, our ability to promote our social media activities gets easier.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 111

Brands Sentiment How To Analysis 111

Almost Savvy

MAY 23, 2011

If you’re reading this, chances are you’re active online and chances are you’re making one of these mistakes. Do you want to be defined by what is online about you by default, or take an active role in telling your story online? You will then receive an e-mail when that term appears online in a blog post, for example.

Reputation 279

Reputation Aggregator Google LinkedIn 279

Jon Loomer

SEPTEMBER 13, 2020

.” You will be able to select from both standard and custom pixel events here — whatever events are active on your website. For example, here’s an audience of all purchases… But, you can also refine by URL/PARAMETER or aggregated value. This could give you volume for more targeting power.

Eventful 119

Eventful Conversation Facebook URL 119

Keyhole.co

JANUARY 17, 2024

Keyhole Keyhole provides enterprise-grade social listening together with analytics to help you track your competitors’ critical activity, stay on top of the industry’s top trends, and never lose sight of what your customers are saying on social media. Tools used in social listening Let’s look at some of the best tools for social listening.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Adam Sherk

MARCH 8, 2012

but monitoring behavior and activity often proves valuable. How do we maintain active social outposts without sacrificing on-site community? The fact that sharing links is a large part of social media activity is a tremendous advantage for publishers. What is the right mix of diversification? How does social media impact SEO?

Publishing 215

Publishing Questions Social Media Activities 215

Sprout Social

MARCH 11, 2020

Sometimes considered a vanity metric, new followers signal that you’re actively growing your audience. For example, our view allows you to identify spikes in your posts’ activity and which pieces of content are resulting in reactions. New followers. No big surprises here. Here are some next steps to consider.

Social Media 123

Social Media How To Metrics Analytics 123