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Marketing via Aggregation, Filtering and Curation – Tools and Resources

Aggregage

Aggregation. How Marketing Might Want to Aggregate, Filter, Curate, Publish and Distribute. Can you give priority to your own content within the aggregated content? How to Curate Content for an Aggregated Content Site. Then aggregate. Content aggregation drives viewers, but can it drive profits? Curation: The end of content aggregation as we know it.

What’s the law around aggregating news online

www.niemanlab.org

ABOUT ARCHIVES CONTACT SUBSCRIBE TWITTER What’s the law around aggregating news online? Harvard Law report on the risks and the best practices By Kimberley Isbell / Sept. 8 / 10:30 a.m. [So much of the web is built around aggregation — gathering together interesting and useful things from around the Internet and presenting them in new ways to an audience. billion in 2008 alone.

Aggregators: the good ones vs. the looters

www.mondaynote.com

The Carriers’ Rebellion » Aggregators: the good ones vs. the looters September 19, 2010 - 6:58 pm | Edited by Frédéric Filloux News aggregators have grown into all shapes and forms. It is a pure aggregator — actually an aggrefilter , as coined by Dan Farber, at the time editor-in-chief of Cnet, who recommended it. My daily media routine starts on Techmeme.

Content Curation versus Content Aggregation

www.content-ment.com

Tuesday, November 10, 2009 Content Curation versus Content Aggregation: A Velvet Mr. T Painting Two posts brought to my attention the discussion starting to take root about the worlds of content aggregation versus content curation. Not an aggregator. Curation goes one step beyond aggregation by adding an active, ongoing editorial component. Digital media strategy.

What’s the law around aggregating news online? A Harvard Law report on the risks and the best practices

www.niemanlab.org

ABOUT ARCHIVES CONTACT SUBSCRIBE TWITTER What’s the law around aggregating news online? Harvard Law report on the risks and the best practices By Kimberley Isbell / Sept. 8 / 10:30 a.m. [So much of the web is built around aggregation — gathering together interesting and useful things from around the Internet and presenting them in new ways to an audience. billion in 2008 alone.

Master List ?(A Wiki of Social Media Marketing Examples)?

wiki.beingpeterkim.com

For an additional 500, be sure to visit Master List 2.  And the third 500 has started on Master List 3. To learn how to contribute/edit, visit the Administration page. Wikis  Automotive  United States  David Bausola   Ford   Hurra Torpedo campaign   Presentation sharing  Automotive  United States  Philippe Deltenre   Ford   Where are the Joneses? adenin Facebook Page   Social networks  High Tech  United States  Meryl K. Evans   adenin TECHNOLOGIES Inc. Adenin Twitter   Microblogging / Microsharing  High Tech  United States  Meryl K. Whittemore   ePi Tech Inc.

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Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation

www.masternewmedia.org

Print this article | Read this article in: | Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation We are no longer just consumers of content , we have become curators of it too. As I see it: " Aggregation is automated, curation is manual. Automated aggregation is not the solution. In fact, aggregation can equal aggravation. Guess what?

Content Aggregation For Links, Traffic And Buzz

thefuturebuzz.com

For this post, I am not talking about scripting content, I am talking about manually collecting it and being a human aggregator of the best, editorially chosen material.  I know that’s not the usual definition of aggregation on the web, but I think the actual, not buzzword definition of the word works to describe this strategy. quick example: 49 Amazing Social Media, Web 2.0

We Me We – Why the Curation vs Aggregation Discussion is Messy

Aggregage

In Aggregation Is Not Curation – There Is A Big Difference , Tom Foremski provides definitions of curation and aggregation: Curation is a person or persons, engaged in the act of choosing and presenting things related to a specific topic and context. Aggregation is the collection of as many things that can be found related to a topic. Aggregation is just collecting.

Aggregation Editorial Social Layers

Aggregage

It’s different from mere aggregation services because there is an editorial layer and a social layer. Browse My Stuff relies much more heavily on Social Filtering than the approach that they take.  We look at the activities of people on the site as well as off-site in order to surface good content.  The editorial layer allows curators to highlight specific pieces of content.

Sony Builds Interactive Social Media Hub For 2014 World Cup

The Realtime Report

With an exponential rise in the use of social media platforms between the 2010 World Cup and today, One Stadium Live provides a unique venue to aggregate the increasing amount of conversations soccer fans are having across the world. Social Media Campaigns Facebook Google Isobar One Stadium Live Online forum soccer social media Social Media aggregation Sony Twitter World Cup

Aggregate your online activity using Tumblr [Tutorial]

www.creativeapplications.net

Subscribe to 8824 RSS Subscribers 321 Aggregate your online activity using Tumblr [Tutorial] October 19, 2008 | In Tutorials , WebApp | View Comments Friendfeed is a great site. It collects all your “social networks&# activity and creates a linear feed where your friends can leave comments. If we take Twitter for example, it also offers RSS feed of your updates.

Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer. Sometimes I’m incredibly active.

5 Ways that Social Media Impacts SEO

Adam Sherk

How does social media activity impact search engine optimization? For example: This extra visual information attracts user attention which leads to improved clickthrough rates and thus increased traffic from search engines. 2. Google’s “Search Plus Your World” puts the most weight on Google+ activity but other social signals are taken into consideration too.

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The New Dilemma: Social Media Exposes Us to Too Much, Too Often

Techipedia: Tamar Weinberg

Instead of having to actively search for new and interesting things, our friends were doing the work for us. will also cover some of the popular ways that power users use useful services and features to better organize and aggregate the constant flow of high quality, popular content. One of the best examples of how this overabundance has done harm is with daily deal sites.

How To Engage On Sites Using Facebook’s New Commenting Plugin

Dave Fleet

Company-related conversation aggregated on employee Facebook profile. Lost opportunity to aggregate relevant conversation and to activate advocates on page. Aggregated conversations provide additional content for Facebook pages. Conversations aggregated on company page may not be positive in tone. Do they just avoid commenting on sites using this plugin? login.

Five models of content curation

SocialFish

This is a pretty good deconstruction of how we actively curate content for you here on SocialFishing, and it’s a useful way to think about particular kinds of posts you could be posting on your association or nonprofit blog relative to your industry topics. Let’s run through them quickly, and I’ll point to an example of each from this blog. We like them a lot.

The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Is all that social media activity paying off? When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Link tracking – You can add additional parameters to your links so you can track activity on those links. We have shown an example of an alert where there is a break-out post.

Media Fragmentation: 3 Strategies For How Business Marketers Can Keep Up

The Realtime Report

For example, research shows that B2B decision makers today use an average of 10 different sources when making purchase decisions about complex, enterprise-wide technology solutions. Today:  B2B buying decision model is highly collaborative where corporate and management are active participants in needs determination and evaluation. Billion Monthly Active Users, #RLTM Scoreboard.

8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

Understanding intent can be tricky (see Can Publishers Harvest Social Media Intent in a Meaningful Way? ) but monitoring behavior and activity often proves valuable. 4. How do we maintain active social outposts without sacrificing on-site community? The fact that sharing links is a large part of social media activity is a tremendous advantage for publishers. AddThis).

What Does 2013 Hold for Social Media?

Mindjumpers

It’s an example of a company truly taking part in activities similar to those of a media company by offering a non-branded service to their target group. Add Social TV, “Social Nicheworks”, co-creating prosumers and aggregators, hyper connectivity and social search to the list of trends to be on the lookout for in 2013 as well. What does this mean?

10 Ways to Strategically Grow Your LinkedIn Connections

Social Selling Masters

Here is a link to examples. Fictional example: Senior Sales Manager with campaigns delivering at least 30% to 40% profits to clients in the Americas and APAC regions. Here is a rough example: [Keyword: Senior Sales Manager] for [company name]. Note that not all users who viewed your profile can be identified as some may have chosen to activate their privacy settings.

Automated Filtering vs Human-Powered Curation

Aggregage

With solutions like Paper.li and Browse My Stuff grabbing attention, and with people like Robin Good doing a series on Real-Time News Curation , and Ross Dawson tells us has curation has hit the tipping point , it seems like the concepts of curation, aggregation, filtering are suddenly a central conversation.  Of course, this has long been a conversation as Robin, Ross or I could tell you.  Aggregation, Automated Filtering and Curation. Aggregation is Automated, Curation is Manual. Automated Aggregation without Curation, is mostly spam. Browse My Stuff and Tweetmeme.

6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

These people aren’t shy about telling you how wonderful they are (it’s amazing how many Twitter handles and profiles, for example, include terms like “guru,&# “expert&# or even “god&# ), or treating social media as a direct sales channel rather than a mechanism for sharing valuable insights and information. Last night’s extracurricular activities?

Facebook’s New Comment System: All You Wanted to Know

The Marketing Blog

For example, you need to enter the URL of the website where the comments system will be integrated. This cross-posting feature ensures that any comment you make on a blog/website also goes to your Facebook profile thereby allowing your friends to see your comment in their activity stream. Here is one example that we tested in the case of Techcrunch. What is the Good Part?

New Facebook Power Editor: A Complete Guide

Jon Loomer

Audiences: This aggregates all of your Custom Audiences, Lookalike Audiences and Saved Audiences. Following are the filtering options, by category… Campaign Delivery: Active. Ad Set Delivery: Active. Ad Delivery: Active. For example, if you choose “Campaign Delivery,” you’ll need to select from variables like Active, Inactive, Scheduled, etc.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections. Image credit: Buddy Media. Check out this post.

3 Mistakes You’re Making Online

Almost Savvy

If you’re reading this, chances are you’re active online and chances are you’re making one of these mistakes. If you are not intentionally and strategically sharing information online, you may be defined by a hodgepodge of links to your extracurricular activities or from various sites that aggregate content about someone with your name, which may or may not indeed be you.

How a Social Media Dashboard Like Agorapulse Can Help Agencies Stay Sane 

agora pulse

With its easy to navigate dashboard, users are able to hop among client pages quickly and easily, whilst keeping their activities on each entirely separate. Save time by requeuing your evergreen content to Twitter as many times as you’d like. (I chose 10 times for this example.). This can cause even the most social-savvy online agencies to question their sanity.

Why Curation Is Just as Important as Creation [OPINION]

mashable.com

Computers can’t distinguish between data and ideas or between human intellect and aggregated text and links. Are Content Aggregators Vampires? The content aggregators are vampires!” mean come on, The New York Times is an aggregator of a thousand people’s work. The New York Times has been doing aggregation for a hundred years. Now compare that with aggregators.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

Google+, for example, allows you to link to as many of your other social profiles as you choose”) as well as specific suggestions for getting the most out of Facebook, Twitter, Google+, LinkedIn and Pinterest. For example, useful tools for keeping a collaborative calendar include Google Calendar, Outlook, Basecamp and ZOHO. Social Media Marketing Guides and Tips. know—Reddit?

Four Content Discovery Tools to Engage

Spin Sucks

Spundge aggregates content from a variety of sources to help you with content discovery  for your WordPress blog, social networks, or other content publishing platforms. Include negative keywords to filter out irrelevant stories.  In the example below, we’re looking for stories based around android smartphone technology. By Jessica Davis. Swayy for Personalized Content.

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Facebook’s New Comment System: All You Wanted to Know

The Marketing Blog

For example, you need to enter the URL of the website where the comments system will be integrated. Now once you post a comment and it goes to your Facebook profile, it is also reflected in the activity stream of your friends. Here is one example that we tested in the case of Techcrunch. Were you gearing up for the upcoming Facebook page updates for 10th March?

How to Use Competitive Social Monitoring on Twitter

Convince & Convert

Rather, the true power comes from the trends you find by aggregating data to extract patterns. Now, you’ll get a full view of their marketing activities that are actually making an impact. In this post, I’ll use Rival IQ , a digital analytics tool that tracks the social media and SEO activities of you and your competitors. Lots of Data Means You’ll Need Some Help. Sweet!

Web Lead Tracking Explained: How to Get High Quality Leads with the Internet

Techipedia: Tamar Weinberg

For example, some firms tie one phone number to all of their Google AdWords ads. Beyond providing aggregated referral data, tracking services can supply you with a recording of every phone call.  By listening to the call, a business can identify the source of each individual lead – and evaluate and improve its inbound sales team’s performance. You can’t. Simple Phone Tracking.

Why Reddit Continues to be Relevant

Idaconcpts

An Example. They work with a minimal staff – a staff that is still very active within the community, giving regular updates – and despite being a part of the Conde Nast company, have not “sold out” as it were. So for users looking to find an online news aggregator that is customizable and interactive, Reddit is really the only place left to go. The Problem with Digg. Reddit.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

It enables users to perform slashtag searches, so for example, rather than just searching for “social media marketing&# and getting a zillion results of all types, you can search for “social media marketing /blogs&# to see only results from blogs. slick news aggregators you should try by iMedia Connection. Create video emails? Create animations? Cool Social Media Tools.

The Gamification of Social Media

Social Media Marketing

But if you're looking for a hot tip on who's a mover and shaker and is worthy of your investment, I'd recommend these two points: Think of the people in your networks who are the most active content producers (tweets, videos uploaded or commented on, blog posts written, etc.) By linking your social activity from other sites, you see your net worth rise more quickly. What is it?

Open Research: A Framework for Social Analytics

www.web-strategist.com

View Comments patrickdh Look forward to reading it – more than ROI – a holistic view as to where you should be taking social media activities – is fundamental. After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets.

22 Social Media Marketing Management Software & Services Reviewed - Online Marketing Blog

www.toprankblog.com

socialTALK – allows brands to create (text, photos, videos), manage (customize workflow & approval process), publish (single source, scheduled publishing to multiple platforms) and measure (aggregated analytics dashboard) their content strategy and posting schedule. Social Media Marketing is no different. Also offers a white label option for agencies.

Interview with Social Media Influencer: Tom H. C. Anderson

Social Media Citizens

Market Research” (Research Business Report, 2009), Tom is also a prominent blogger , recognized authority on social media, and the founder of Next Gen Market Research (NGMR), one of the most active networking groups for market researchers on the Web. The most influential of us though a are clearly not active only on a single network, but across multiple networks. Tom H. C. are good.

List of Social Media Management Systems (SMMS)

www.web-strategist.com

These procedures can be manual or computer-based and enable the manager to listen, aggregate, publish, and manage multiple social media channels from one tool. The system allows the manager to see an aggregated view of what’s happening (from views to comments) and may offer some form of analytics and conversion metrics. really love what I do, I hope it shows. Thanks! HMMMM.

35 Great Social Media Infographics

Pamorama

information such as accommodation, festivals, transport, maps, activiti… 2 Tweets 35 Great Social Media Infographics | pamorama Here's a set of terrific infographics that illustrate data about social media. link] bradgarland Thanks for aggregating all these, well done. link] Week 7 – Activity 1 — Travis's blog [.] The Social Engagement Spectrum 2.