Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367

Marketing Syndication Adwords News 367

Ignite Social Media

OCTOBER 12, 2021

The week of October 4, 2021, Facebook’s week went from bad to worse when the company’s entire family of apps were inaccessible to users with no warning. The massive outage, which impacted Facebook, Instagram, WhatsApp, Messenger, and Oculus, lasted over 5 hours. Check in on comments/engagement from the community.

Facebook 161

Facebook Marketing Eventful Social Media 161

Mindjumpers

SEPTEMBER 14, 2012

The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. Culture is one of the largest components of how people communicate. According to the Facebook IQ 2012 report , 41% of international brands maintain at least one local country page.

Communities 234

Communities Brands Authentication Cost 234

Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. Its marketing potential is immensely high, given the number of active users it has. What is Facebook marketing? Out of those 8.1

Strategy 52

Strategy Facebook Marketing Groups 52

Convince & Convert

MARCH 5, 2024

Blame Amazon, Tinder swiping, influencer culture or the infiltration of advertising into every corner of our lives, but the reality is that consumers are never NOT in the market to upgrade. Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior.

Reddit 143

Reddit Research Loyalty Survey 143

Jon Loomer

MARCH 10, 2019

Facebook Ads Manager changes constantly. ” Luckily, Facebook has recently made available some features to help with these types of questions, keeping advertisers aware of changes. ” Luckily, Facebook has recently made available some features to help with these types of questions, keeping advertisers aware of changes.

Facebook 167

Facebook How To Advertising Notification 167

Pam Moore

JUNE 6, 2017

Facebook advertising is an incredible way to increase sales, brand awareness, build community and achieve your business goals. billion monthly active users on the platform, it is probably your target and ideal client is using the platform on a regular and likely daily basis. Facebook Advertising Policies in a Nutshell.

How To 167

How To Facebook Training Advertising 167

Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

Facebook 113

Facebook How To Aggregator Metrics 113

Webbiquity SMM

APRIL 4, 2023

Our research among 4,000 US respondents ages 18-75 reveals that out of 10 social media platforms, only Facebook is primarily associated with serving social connection. Social connection: Facebook is about connecting and bonding; it is the only platform primarily associated with the ostensible purpose of “social” media.

Social Media 220

Social Media Reddit LinkedIn Research 220

Oktopost

SEPTEMBER 4, 2020

However, that also means that the competition is getting steeper, and the costs to advertise and promote your business on LinkedIn keep rising. When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. Facebook vs LinkedIn by the numbers. Not so much.

B2B 150

B2B LinkedIn Facebook Statistics 150

Hootsuite

MAY 2, 2023

For new agents and veteran brokers alike, real estate Facebook Pages play a major role in building awareness and having a strong online presence. Not only are Facebook Pages great for promoting your latest listings or create ads to reach potential clients, they can also be an effective way to generate more traffic and leads for your business.

Real Estate 102

Real Estate Facebook HootSuite How To 102

Jon Loomer

JANUARY 13, 2018

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. Facebook wants you to see more stuff from people. When I wrote my post about this on Friday and shared it to Facebook, guess what happened? Admittedly, I’m not as active on my page as I once was.

Feed 165

Feed Feedly News Facebook 165

Dave Fleet

JUNE 4, 2014

That means shifting from one-way advertising to focusing on customers. We need to not only promote, but also protect brands in social media – which means reassessing the advertising-only approach. We need to not only promote, but also protect brands in social media – which means reassessing the advertising-only approach.

Loyalty 344

Loyalty Social Media ROI Advertising 344

Mindjumpers

NOVEMBER 5, 2012

The recent cry-out following the changes in Facebook’s Edgerank algorithm has helped social media managers focus on what really will make brands gain value from social media: To value your existing Facebook fans by providing them with relevant content and thereby making them grow into becoming Superfans over time. Know your fans.

Facebook 275

Facebook How To Loyalty Social Media Management 275

Ignite Social Media

APRIL 17, 2018

Facebook has been all over the news in recent months, and not for good reasons. Few people anticipated Facebook would be the behemoth it is today; it follows that we won’t predict “the next Facebook” either. Since Facebook is all but saturated in the U.S. So how should the next Facebook look to prevent this issue?

Facebook 108

Facebook Reddit News Issues 108

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195

Marketing Syndication Adwords News 195

Unmetric

JUNE 18, 2019

Today, Facebook plays host to over 60 million business pages on its site. Brands all over the world vie for their customers’ attention to their Facebook page. To help you rise above all the clutter and noise around contests, offers, and other brands’ advertisements, don’t you think you need some allies by your side?

Analytics 119

Analytics Tools Facebook Overview 119

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. You can schedule posts, interact with your community and even monetize your content. It has recently been renamed Meta Business Suite and combines Facebook and Instagram Creator Studio features—like planning posts and sending messages—in one place.

Instagram 103

Instagram Facebook Marketing Features 103

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

Case Study 180

Case Study Study Communities Joomla 180

Keyhole.co

MARCH 4, 2024

Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. Here are some of them: Instagram: 32 million Facebook: 85 million Twitter: 21.2 Netflix on Facebook With 455 posts and over 8.5 on Facebook).

Analysis 98

Analysis Social Media Strategy Meme 98

yMarketingMatters

FEBRUARY 8, 2018

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. Don't Panic. Recommended. 2% at best).

Feed 145

Feed Feedly News Facebook 145

Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 billion monthly active users. But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform. Owlet Baby Care.

Campaign 141

Campaign Facebook Influencer Embedding 141

Hootsuite

FEBRUARY 3, 2022

Have you ever messaged a company on Facebook, only to wait so long for a response that by the time they get back to you, you forgot you contacted them in the first place? A good Facebook chatbot can answer customer questions, track packages, make product recommendations, and even close a sale any time of the day or night.

Facebook 145

Facebook HootSuite Retail Conversation 145

Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. PLEASE LIKE MY FACEBOOK PAGE.

Blogger 389

Blogger Brands Technorati comScore 389

agora pulse

JANUARY 27, 2021

BONUS MATERIAL: Free “Facebook 101” ebook. You can set up a Facebook Business Page and content in less than an hour. Find out how to create a Facebook Page and optimize your account. billion daily active users, Facebook is the world’s biggest social media platform—and a great place to promote your business.

Facebook 91

Facebook How To URL Template 91

Hootsuite

APRIL 17, 2020

If you’re not using Facebook Messenger to engage customers and prospects, you’re missing out. Given that Facebook had nearly 2.5 billion active monthly users in Q4 2019, Facebook Messenger is the place to be if you want to distinguish and grow your business. . Why use Facebook Messenger for business?

Brands 145

Brands Facebook HootSuite Badge 145

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? On average, users access Facebook eight times per day. The power of Facebook for businesses big and small in 2018 is real.

Facebook 166

Facebook Marketing Training Template 166

agora pulse

MAY 26, 2016

Are you struggling with Facebook ads targeting? Discovering what your perfect customers are interested in is one of the most crucial parts of Facebook advertising. Why Facebook Audience Insights Matters. The greatest thing about Facebook advertising is the ability to reach super specific audiences.

Facebook 152

Facebook How To Advertising Campaign 152

SocialFish

FEBRUARY 17, 2011

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. First, I’ll say that I am involved in 3 major communities. #1

Communities 174

Communities Lurker Forums Collaboration 174

Mindjumpers

DECEMBER 4, 2015

India has the 2nd largest audience on Facebook, with a 9% user base (USA being no. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. Facebook are investing Rs 50 million per annum in 100 Wi-Fi hotspots across the country. 1 with a 14% user base). Content Sharing.

Activities 100

Activities Social Media Film Mobile 100

Ignite Social Media

FEBRUARY 1, 2022

“One mistake I continue to see is brands taking videos made specifically for TikTok and posting it on Instagram, Facebook and every other platform they have. Ericka Riker, Community Manager. Continuing to Promote Half-Baked Activism. Let’s say it together: Stop promoting half-baked activism. Aly Moser, Community Manager.

Social Media 196

Social Media UGC Trends Organization 196

Ignite Social Media

APRIL 9, 2020

” Then again, nearly 1/3 of respondents said it was okay for brands to advertise with no caveats. .” ” Then again, nearly 1/3 of respondents said it was okay for brands to advertise with no caveats. GlobalWebIndex also did research around advertising during COVID-19. Notice the word some.

Survey 200

Survey Social Media Groups Groups 200

yMarketingMatters

FEBRUARY 25, 2013

Your business can be thought of as the working apparatus, whereas your brand is how people perceive you, the product and/or service, your advertising, and other aspects of your business model. Figuring out how to engage with the social audience via your Facebook page is what brand-building is all about. Insist on Activity.

Strategy 226

Strategy Brands Facebook Real Estate 226

Mindjumpers

JULY 11, 2012

Facebook is constantly updating their settings and lately they have started focusing more and more on visual content. Facebook is overloaded with information and different types of content, so it’s important that your content is easily digestible. Facebook is the place where users can get under the skin of the brand.

Engagement 273

Engagement Facebook How To Upcoming 273

Convince & Convert

APRIL 17, 2014

There has been a ton of conversation around Facebook’s declining organic reach for businesses. Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on.

Facebook 167

Facebook Instagram Publishing Communities 167

Webbiquity SMM

SEPTEMBER 28, 2021

Facebook alone had banned over 1.3 It doesn’t only happen on Twitter or Facebook. Yes, it’s happened to me on Twitter, Facebook, and Minds over the past few years. If you don’t the rules on Facebook, for example, they will lock you out of your account. And you will not be able to manage any Facebook pages.

Social Networking 265

Social Networking Guidelines How To Policies 265

Buffer Social

OCTOBER 23, 2023

Meta Broadcast Channels Feature Meta is testing Telegram-like broadcast channels on Facebook and Messenger, providing a new avenue for Pages to engage with their audiences. Keep an eye on this feature's rollout to leverage broader communication channels on Meta's platforms.

News 71

News Social Media Airlines Collaboration 71