Small Business Mavericks

JULY 30, 2011

If you’ve noticed that your profile pages on your most active social networks rank highly for your name, then I expect that your HubPages subdomain will rank well for your name as well. That is, if you keep your subdomain active, and that means writing articles on a regular basis. Another benefit to you is reputation management.

Hubpages 173

Hubpages Domain Name Reputation Social Networking 173

Small Business Mavericks

NOVEMBER 17, 2014

Along with some great observations, these 6 warning signs were mentioned: paying people to be active on your social media content with likes, comments, subscribes, or clicks. creating false social media profiles to increase activity or get information. using automated programs to follow and unfollow subscribers.

Journal 122

Journal ROI Engineering Social Media 122

Small Business Mavericks

NOVEMBER 25, 2014

Stuff accumulates and it needs to be dealt with before the crazy holiday activity & decorating start or I hear the patter of little mousy feet in hidden places. Your Site Has A Hidden Past That Affects Today’s Activity. This is one reason I like to do the big cleaning in the fall.

SEO 102

SEO Engineering Project Activities 102

Small Business Mavericks

APRIL 25, 2011

That leaves you four hours for other activity. In my opinion, you should be spending three hours on search engine marketing activities (blogging, PPC, or content creation) and the remaining one hour on social media and non-SEM activities. How are you filling that four hours? It’s fun. That’s SEM.

Small Business 161

Small Business Case Study Marketing Press Release 161

Small Business Mavericks

AUGUST 19, 2011

After all, even business people – busy ones too – allow for social activities. And social activities can also carry business benefits. Just carve out some time during the day when it is “down time&# and spend no more time than you’ve allowed yourself to have some fun. You know the ones.

Questions 156

Questions Survey Facebook Activities 156

Small Business Mavericks

DECEMBER 18, 2012

Here are a few online marketing activities you should consider as a small business: Part-time blogging (2-3 days per week). Optimize your website, which should be a one-time activity. These are just a few of the online marketing activities you can participate in as a small business owner. Limited social media posting.

Marketing 96

Marketing Small Business Activities Campaign 96

Small Business Mavericks

APRIL 1, 2012

Whether it’s email views and responses, visitor activity on your site, or how readers respond to social media activity – there is a way of collecting data and measuring that data against a range of standards. Search rankings, traffic flow, and visitor activity. Bit is it too much?

Small Business 98

Small Business Training Analytics Data 98

Small Business Mavericks

OCTOBER 24, 2013

Keyword research is not an activity that you perform once and it’s done. It’s an ongoing activity. You started a blog or a website and a year later you are looking for new keywords. You think you’ve exhausted all the possibilities. Think again.

Small Business 101

Small Business Research SEO Engineering 101

Small Business Mavericks

JULY 21, 2011

Even if you don’t use Klout but are active in social media, you might have heard the term. If the 20 most active followers you have average 10 followers each, then that’s a true reach of 200 (20 X 10). Klout users will recognize the metric known as “true reach.&# But what does it mean?

Klout 161

Klout Metrics Social Media Activities 161

Small Business Mavericks

JANUARY 22, 2012

Photos and the instant sharing of photos may well be one of the major activities by users over the next twelve months. Smart marketers may be able to take advantage of this increased activity by incorporating the photos taken by customers into their various online activities.

Social Media 110

Social Media Fashion Instagram Trends 110

Small Business Mavericks

FEBRUARY 18, 2012

He suggests that: Even if your audience isn’t active there, it’s almost mandatory to have a profile and be active there because of the way Google is showing more Google+ content in its regular search results. The key is to be active and to try and build circles. His first sort of fits in line with my original flippant statement.

Google 105

Google SEO Small Business Activities 105

Small Business Mavericks

SEPTEMBER 19, 2013

Link building is an activity that is necessary and is effective if done properly. True link building is any activity you undergo for the purpose of promoting your best content by legitimate non-spammy means. There’s no guarantee that a No. 1 ranking is going to deliver traffic. You can’t force people to click on your link.

Press Release 98

Press Release Exercises SEO Engineering 98

Small Business Mavericks

JANUARY 16, 2013

Niche forums are great places to go when you want to see how active your competition is in your space. Listening is a very important intelligence activity. . – and organize information more easily. You can also learn what’s going on and the questions that people have about your niche.

Tweetdeck 101

Tweetdeck Klout Google Reader HootSuite 101

Small Business Mavericks

APRIL 1, 2014

And if you post updates that get people to take action, you’ll see a lot more activity on your page. Join them and be active. If you aren’t doing it already, you should be updating your company page at least a couple of times a day. This is where the real engagement takes place.

Company 98

Company LinkedIn Groups Groups 98

Small Business Mavericks

JUNE 7, 2013

If you believe that link building is the most important SEO activity and that Google’s algorithm updates – Panda and Penguin – are primarily designed to hamper link building activities, then you are more likely to believe that social media is SEO.

SEO 98

SEO Exercises Engagement Social Media 98

Small Business Mavericks

JANUARY 20, 2015

Richard Stubbings is an experienced IT guy who now is a business owner and his observations about being prepared to continue online activity in different scenarios made good sense. How would your internet activity be affected by loss of power or internet service?

Insurance 70

Insurance Marketing Small Business Advertising 70

Small Business Mavericks

JANUARY 10, 2012

I see ‘gurus’ insisting that every online business should be active on Facebook, Twitter, YouTube, and, in some instances, specialist social media sites such as LinkedIn. Add in a blog and you have a fairly active social media approach.

Social Media 105

Social Media Marketing Small Business Discount 105

Small Business Mavericks

JULY 30, 2012

Google+ content is being integrated under the guise of “actively discussed on Google+.” Not only does it help your reputation by posting often to Google’s social media service, but your posts and comments on that service now could be integrated into the SERPs. ” That’s not a bad thing.

Google 161

Google Reputation Engineering Small Business 161

Small Business Mavericks

MARCH 23, 2012

The question many business owners now face is whether or not an employers personal social media activities impact on their business. Other examples include being involved in tasteless activities, although some would argue that this only effects a business if the business is someway linked to that profile.

Reputation 114

Reputation Privacy Applications Social Media 114

Small Business Mavericks

JULY 24, 2011

Socializing is a natural human activity. You may have noticed that in recent years social media is getting to be more popular than search. Why is that? I think I know a few of the reasons. 1, search is a technical skill. Social media does that.

Exercises 175

Exercises Skills Social Media Research 175

Small Business Mavericks

JULY 24, 2012

While it’s possible for this to indicate potential spammy activity by the site, it can also have innocent reasons. Yesterday, we took another step towards more transparency and began sending messages when we distrust some individual links to a site.

SEO 156

SEO Issues Engineering Google 156

Small Business Mavericks

AUGUST 11, 2011

It’s been measuring the activity on Twitter, Facebook, and LinkedIn for some time now. YouTube – The video sharing monolith owned by Google. In all, Klout is now measuring your influence across ten different social networks.

Klout 173

Klout Picasa Influencer Social Media 173

Small Business Mavericks

MAY 12, 2011

You have SEOs who believe that link building is the most important SEO activity. There seems to be two major philosophies with regard to link building in the SEO realm. Then you have SEOs who believe that content development is more important. Of the latter type, there are SEOs who place varying degrees of importance on links.

SEO 173

SEO Engineering Activities Types 173

Small Business Mavericks

FEBRUARY 3, 2012

If you have been an active publisher on the Internet, then you will most likely have content in a wide range of websites. That can be a real danger to your long term reputation management , especially if they use their account (with your brand or name) for negative, illegal or brand damaging activities.

Brands 101

Brands Content Reputation Social Networking 101

Small Business Mavericks

NOVEMBER 5, 2014

Charitable activity increases potential online cues for search engines to pick up — especially if you invite others to join you in social media campaigns. Charitable causes your company supports help people who also support that cause identify with your organization. Charitable giving can be a tax deduction within IRS guidelines.

Conversation 107

Conversation How To Guidelines Small Business 107

Small Business Mavericks

AUGUST 22, 2014

Landing pages are what keeps your site active. Remember your audience — target individual buyer profiles and use your customer data to develop your strategy. Customize the experience — today’s technology makes it possible to create different pages for return customers and more.

Tips 107

Tips Conversation Sites Activities 107

Small Business Mavericks

FEBRUARY 21, 2014

If your website has been active for several years, you’ve probably got some outdated pages on your site. Since Google is concerned with presenting users with a positive user experience, slow page load speed could cause you to lose rankings. Test your page load speed with this tool.

SEO 114

SEO Content Engineering Small Business 114

Small Business Mavericks

JULY 28, 2012

Be forewarned: Link clean up is an activity that takes a lot of time, so make sure it will be a worthwhile endeavor for you before you begin. You might have to go and clean those up a bit. That will include getting rid of some of them or it could mean you just need to clean up your anchor text a bit.

Cost 156

Cost Activities Questions Small Business 156

Small Business Mavericks

SEPTEMBER 16, 2014

If you are active on Google+ as a social media marketing tool, brush up on your camera skills. I wonder if this is because there’s better readers here who visualize what they read, creating images in their minds or if it just means readers don’t need as many images but everybody loves pictures anyway.

Google 110

Google Skills Social Media Strategy 110

Small Business Mavericks

JULY 18, 2014

If your email campaigns are not resulting in more activity, it’s because you aren’t giving them what they thought you would when they signed up. But the biggest reason email is effective, in my opinion, is that it indicates an interested customer or potential customer who has asked to hear more about your business.

Survey 111

Survey Small Business SEO Social Media 111

Small Business Mavericks

OCTOBER 8, 2013

Keeping your time organized is no less important than keeping your activities organized. But if you’ll wait five hours, then it will be 8 a.m. in Sydney and 3 p.m. Staying organized is very important no matter what business you are in. Tools for Small Business business organization time management'

Tools 101

Tools Proposal Conference Small Business 101

Small Business Mavericks

MARCH 6, 2014

One of the big benefits to being active on social media is the proof of your reputation. It’s called social proof and it’s powerful. Here’s a question: How much social proof do you need to be credible? The truth is, there’s not magic number.

Klout 101

Klout Reputation Influencer Review 101

Small Business Mavericks

SEPTEMBER 4, 2014

Marketing Tools Are Useless Without This Thing… If you aren’t actively trying to understand your customers, you are almost certainly missing your marketing target in some critical ways. So marketing is all about showing that you can solve problems or provide benefits that your customer cares about.

Marketing 115

Marketing Tools Advertising Features 115

Small Business Mavericks

FEBRUARY 19, 2014

In order to access the content, the search engine has to mimic user activity, such as scrolling and clicking. One of the problems with infinite scroll is that search engines have a hard time scrolling through every piece of content to index it. Anything beyond the first scroll is invisible to the search engine.

Engineering 101

Engineering SEO URL Activities 101

Small Business Mavericks

JULY 22, 2014

point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service: gamification is exciting because it promises to make the hard stuff in life fun.

Marketing 122

Marketing Small Business Applications Strategy 122

Small Business Mavericks

SEPTEMBER 25, 2013

Google is actively trying to discourage spammers by not turning Google+ into an SEO haven. Depending on who your audience is, you can use one or both social networks to gain traction for your business and increase your reputation online. Using Google+ does have search benefits that using Facebook doesn’t, but not by much.

Compete 101

Compete Google Facebook Social Networking 101

Small Business Mavericks

JANUARY 4, 2013

Social media will become a business-critical activity. Constant Contact has made some striking and bold predictions about social media in 2013. I’m going to focus on three of those. Images will be more important for audience engagement. LinkedIn will become more important. All three of these predictions are bold in their own right.

Social Media 119

Social Media LinkedIn Engagement Engineering 119