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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

According to the 2021 Pinterest Predicts report, there was a 155% increase in searches year over year for “crochet basics” from 2019 to 2020. We’ve seen it happen when Netflix lost Friends to HBOMax in late 2019 , and again when HBOMax released the Friends reunion special. 3 trend forecasting tips for retail brands.

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What Pinterest search trends reveal about the future of retail in a post-COVID world

Sprout Social

Retailers in particular have had to deal with a number of challenges, from navigating quarantine to keeping up with evolving consumer behaviors to resolving supply chain problems. While there is no roadmap for how to recover after a pandemic, consumer behaviors on social media give retailers a pretty good idea of what to expect post-COVID.

Retail 135
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2019 Social Media Trends to Watch

Ignite Social Media

2019 Social Media Trends to Watch. With that in mind, here are the 2019 social media trends to watch. For retail brands, this could be an effective way to reach new customers by bringing their product to life on social media. A few months ago, we shared relevant trends for the back half of 2018.

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5 Ways Retail Brands Can Win on Social in 2019

Likeable

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Moms are a key target market for many retail brands. Fear is getting in the way of great content. Find your tribe.

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43% of US Broadband Households Plan to Purchase a Smart Home Device in 2019

The Realtime Report

43% of US Broadband Households Plan to Purchase a Smart Home Device in 2019. “Forty-three percent of US broadband households plan to buy a smart home product in 2019, but many markets have struggled to transform this interest into actual sales, specifically among new buyers,” said Elizabeth Parks , President, Parks Associates.

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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Fast Retailing. The post 5 Simple Ways Small Businesses Can Ace Social Listening in 2019 appeared first on Shonali Burke Consulting. Continuous customer feedback is the bedrock of innovation because companies that listen innovate. They include: Adobe Systems. Align Technology. BlackBerry (now trying to listen). Hindustan Unilever.

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Retailers and the rising trend of sustainability: what marketers need to know

Sprout Social

And while the retail industry has weathered significant change lately, sustainability is one trend that just keeps rising. — Lauren Alexis Fisher (@LaurenAlexis) April 10, 2019. A post shared by EILEEN FISHER (@eileenfisherny) on Sep 26, 2019 at 2:29pm PDT. — goblin girl (@sarahmhawkinson) October 30, 2019.

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