The Twilight renaissance: Why retailers need social media for trend forecasting
Sprout Social
SEPTEMBER 23, 2021
According to the 2021 Pinterest Predicts report, there was a 155% increase in searches year over year for “crochet basics” from 2019 to 2020. We’ve seen it happen when Netflix lost Friends to HBOMax in late 2019 , and again when HBOMax released the Friends reunion special. 3 trend forecasting tips for retail brands.
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