Cubs Win 2016 World Series, and Twitter and Facebook Explode

The end of a 108-year championship drought brought a flood of activity to Facebook and Twitter Wednesday night.

The end of a 108-year championship drought brought a flood of activity to Facebook and Twitter Wednesday night.

The Chicago Cubs won Major League Baseball’s World Series for the first time since 1908, beating the Cleveland Indians in extra innings in game seven.

Facebook said that during the course of the World Series, from Oct. 25 through Nov. 2, 33 million users were responsible for more than 150 million interactions on the social network.

And this year’s Fall Classic set World Series and MLB marks on Twitter, with more than 18 million tweets about the World Series, including a whopping 10.5

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in