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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). 68% of B2B marketers ranked “generating high-quality leads” as their top priority in 2015. White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. The CMO Survey ).

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The Ultimate Guide to Infographic Marketing

Convince & Convert

In 2015, 60% of marketers predicted that the use of infographics will increase in 2016. Go through your old blog posts , presentations, and white papers. If you have customer survey data that provides insights into your industry, conveying it as an infographic could be highly effective. Repurpose Old Content.

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How to Rightfully Earn Trust From Your Network Followers

agora pulse

From 2015 to 2019 the number of Americans who said that they felt social media has a positive effect went down 21%, according to the Pew Research Institute. By contrast, Facebook ranked seventh, and 47% of those surveyed said they think Facebook is extremely likely to show them deceptive content. White papers.

How To 108
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88 Expert Content Marketing Posts Worth Another Read

Webbiquity SMM

Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. Surveys suggest that many marketers are uncertain of the effect of content marketing. by MarketingSherpa.

Content 60
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How Does Digital Marketing Differ From B2B to B2C?

agora pulse

B2B companies are usually also on LinkedIn, AngelList, and Google+ where people are in a business mindset and are prepared for more sophisticated content (like white papers and thought leadership pieces). In 2015, B2B company The Digital Marketer posted more than 4,500 ads on Facebook.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. Listicle Summaries.