Webbiquity SMM

article thumbnail

Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. But in B2B social media as with NFL quarterbacks, the interesting battle is for second place. And so, Twitter makes its way to the top B2B social networking platforms for implementing content marketing strategies.”

B2B 348
article thumbnail

47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double. Social media benefits are unclear. But “Professional, social and emotional benefits” marketing has a 42% lift.

B2B 110
article thumbnail

37 Sensational Facts and Stats About the Seven Most Popular Social Networks

Webbiquity SMM

Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Total monthly active users increased 77% from 2015 to 2020. Other Social Media Platforms. Facebook advertising reaches 2.18 11 million in the U.K.,

article thumbnail

49 Noteworthy Social Networking Stats and Facts

Webbiquity SMM

marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). Image credit: Social Media Examiner. Social Media Examiner ). Pew Research ).

article thumbnail

20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow. Social media’s share of the total marketing budget will grow from 10% in 2015 to 14% this year, while spending on offline advertising will fall 2%. MarketingProfs ).

Hubspot 100
article thumbnail

Are CMOs Putting Too Many Eggs in One Media Basket?

Webbiquity SMM

Marketers last year spent $19 billion on search advertising, $7 billion on social media ads, and almost $4 billion on display (primarily banner ads). And be sure to follow CMO Dave on his 2015 Measurement Odyssey on YouTube ! But are these increases the best way for CMOs to spend (still hard-earned) marketing dollars?