Waxing UnLyrical

AUGUST 14, 2015

We were excited to welcome four amazing guests: Nichole Kelly of Social Media Explorer, Sally Falkow of The Proactive Report, Tinu Abayomi-Paul , and Michelle Drifka Hinson , Chair of the Institute for Public Relations’s Measurement Commission. SME Social Media Reporting Toolkit. Survey Monkey. CyberAlert.

Analytics 100

Analytics Consultant Survey Reputation 100

Waxing UnLyrical

APRIL 1, 2015

ashley judd (@AshleyJudd) March 15, 2015. This is why I’m glad the media has been covering this story. Those who would threaten others with violence of any kind via social media or online in general need to be held accountable for their actions. Twitter Google+ Ashley Judd, Feminism, and Social Media.

Social Media 100

Social Media Sports Flickr Social Media Management 100

Waxing UnLyrical

MARCH 6, 2015

really don’t care about using social media. PR pros using social media… not. ’s Chartered Institute of Public Relations with its State of the Profession 2015 report. How Much do Senior Pros Care About Using Social Media? The trouble is, smart strategic PR today demands it.

Social Media 100

Social Media Compete Skills Consultant 100

Waxing UnLyrical

APRIL 6, 2016

According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns. Here are 5 ways to take audience engagement on social media to the next level with influencer marketing: 1. Follow these people on social media, and get familiar with their work.

Influencer 100

Influencer Engagement Social Media Marketing 100

Waxing UnLyrical

FEBRUARY 9, 2015

So I’m taking advantage of WUL to shine the social media spotlight on them. I got to know Adam several years ago through social media, and then encountered him and His Lovely Wife (he doesn’t capitalize it, I do) in Orlando not long thereafter. Kristie Aylett, APR (@KristK) February 3, 2015.

Social Media 100

Social Media Consultant Flickr Communities 100

Waxing UnLyrical

MARCH 3, 2014

If you haven’t been able to make it these last couple of years, you must put it on your calendar for 2015. Why: Social media has given companies the ability to become more personable through online interaction. 4 Principles of Successful Social Media. Image: Aidan Jones via Flickr, CC 2.0.

Consultant 200

Consultant Flickr Resources Communities 200

Waxing UnLyrical

JANUARY 5, 2015

Are you ready to #bringit in 2015? 5 Shifts to Fix Your Social Media Metrics. Why: Social media metrics aren’t about social media, they’re about business. 5 Shifts to Fix Your Social Media Metrics. Why You Must Tie Social Media Measurement to Business Goals.

Metrics 100

Metrics Consultant Flickr Analytics 100

Waxing UnLyrical

JANUARY 20, 2015

did you enjoy the first long weekend of 2015? What Social Media Analytics Can’t Tell You About Your Customers. Why: How can your business best use the data gleaned from social media analytics? Social Media Measurement for Pragmatists. If you’re in the U.S., 5 Measurements for PR ROI.

Metrics 100

Metrics ROI Consultant Flickr 100

Waxing UnLyrical

DECEMBER 7, 2015

It seems like only yesterday we were ringing in 2015. Reclaiming Social: Content Strategy for Social Media. Uber-Targeted Social Media Strategies. I can’t speak for all of you, but for me this year has flown by faster than a hummingbird hopped up on a cocktail of Red Bull and Schnapps. ” 7.

Consultant 100

Consultant Banking Trends Review 100

Waxing UnLyrical

FEBRUARY 8, 2016

Top 10 Influential Social Media Campaigns of 2015. Squatty Potty.

Communities 100

Communities Consultant Campaign LinkedIn 100

Waxing UnLyrical

MARCH 30, 2015

6 Buzz Phrases Marketers Should Take Seriously in 2015. Why: “Using social media and Internet tools to amass a huge user base can create as many problems as it solves,” says Maura Lafferty in this WUL goodie. 5 Clever Social Media Marketing Campaigns that Went Viral. Growth Hacking” – Ignore the Hype.

Marketing 100

Marketing Startup Consultant Flickr 100

Waxing UnLyrical

NOVEMBER 4, 2015

And D S Simon’s 2015 Media Influencers Report found that 75% of producers, online editors and bloggers will use video on their sites. So why don’t we put those two things together and build in social media video that connects us to the people we’re trying to reach when they’re in the moment.

Committee 100

Committee Film Mobile Flickr 100

Waxing UnLyrical

APRIL 13, 2015

Why: “Smart brands have realized that socially savvy women can create compelling stories and content about their products and services, and that they have an interested audience,” said Aliza Freud as she talked about why more brands see women as influencers and more with Cynopsis in the summer of 2014. Top Takeaways From NRF.

Consultant 100

Consultant Retail Influencer Conference 100

Waxing UnLyrical

AUGUST 19, 2015

They defined impressions as “Anytime a person is exposed to a news story about the event, including social media posts.” x6 – really? Impressions. ” No. An impression is an opportunity to see, read, view or hear a story.

Report 100

Report Committee Comparison Journal 100

Waxing UnLyrical

MARCH 13, 2015

Christine Perkett , and founder of Tenacity5 Media (and my friend) Geoff Livingston. With these two measurement smarties at the center of our universe that day (a social media dream!) the latter to keynote the Public Relations Association of Mississippi’s 2015 State Conference. ” #measurepr. and Tupelo, Miss.,

Consultant 100

Consultant Flickr Metrics Travel 100

Waxing UnLyrical

JUNE 5, 2015

From Katie Paine’s Facebook Page on June 2, 2015: “The measurement world lost one of its pillars today. I got to know Don a few years ago, after I’d become a “social media” person. Don Bartholomew was an amazing man, and I am very grateful that I was privileged to work with him.

Consultant 100

Consultant Hotels Conference Sports 100

Waxing UnLyrical

MARCH 2, 2016

A 25+ year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “ Social Media and Public Relations: Eight New Practices for the PR Professional ,” “ Putting the Public Back in Public Relations ,” and “ PR 2.0, New Media, New Tools, New Audiences.”

Consultant 100

Consultant Social Networking Hosting Energy 100

Waxing UnLyrical

MARCH 2, 2016

A 25+ year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “ Social Media and Public Relations: Eight New Practices for the PR Professional ,” “ Putting the Public Back in Public Relations ,” and “ PR 2.0, New Media, New Tools, New Audiences.”

Consultant 0

Consultant Social Networking Hosting Energy 0

Waxing UnLyrical

SEPTEMBER 21, 2015

Cannes PR Lions 2015: Looking Back on New PR’s Bright Future. Seven Frequently Asked Questions on Social PR Strategy. Why: “Even if you are not directly charged with managing your organization’s social media properties, there is always a way social can support, supplement or complement your job. ” 5.

CSR 100

CSR Travel Consultant Authentication 100

Waxing UnLyrical

AUGUST 26, 2015

There’s a magazine and intranet to write for, multiple special projects, and internal social media. Sean also provides managerial communication training through the landmark Face2Face Communication Learning Program, which he acquired from Joe Williams Communications in 2015. She’s busy. Really busy.

Metrics 100

Metrics Banking Research Organization 100

Waxing UnLyrical

MAY 15, 2015

Chapter, presented me with the 2015 Matrix Award. Nancy Glick , who you will probably never find on social media, but who I adopted as my boss and mentor when I worked at Ruder Finn (which agency I basically wore down until they hired me). My Oscar Moment: the 2015 Matrix Awards is a post from: Shonali Burke Consulting, Inc.

Consultant 100

Consultant Metrics Fashion iPhone 100

Waxing UnLyrical

JANUARY 8, 2016

I know many of us feel our social media colleagues and friends are our “family”… and I don’t dispute that at all. Nothing super-surprising there, and the list probably doesn’t vary too much from year to year. I imagine they’re not unfamiliar to you either; maybe you’ve made a few for this year?

Statistics 100

Statistics Organization Consultant Groups 100

Waxing UnLyrical

AUGUST 7, 2015

How to get off your ass and start blogging , August 2015: 5 comments. If you’re all kumbaya about social media and content, this may seem a bit mind-bending. For example, take these two posts by Mark Schaefer , indisputably an A-lister. Does blogging still matter? in July 2014: 61 comments. Go on, I’ll wait.

Content 100

Content Metrics Lurker System 100

Waxing UnLyrical

DECEMBER 19, 2014

Now, for most of us who call social media “home,” often working in and on the business mean the same thing: spending more time online, tweeting more, blogging more, Facebooking more, etc. So as you plan for 2015, do consider this, especially as you start to map out your PR (and/or social media) strategy.

Curation 258

Curation Consultant Social Media Activities 258

Waxing UnLyrical

APRIL 18, 2019

Let me tell you, friends, that with the power of social media and technology, this can be a reality. I teach public relations, communication and social media classes. I rely heavily on social media platforms like Twitter, Facebook (Facebook Groups), Instagram, LinkedIn and livestreaming to teach my classes.

Communities 174

Communities Influencer Brands Class 174

Waxing UnLyrical

NOVEMBER 18, 2015

Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123). Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5

Video 100

Video Tips Statistics Vimeo 100

Waxing UnLyrical

NOVEMBER 9, 2016

Take for example the first sentence from this PRWeek article by David Blecken, February 9, 2015 (ya, going on two years old now), where he quotes Lou Hoffman of The Hoffman Agency. We consider there to be five media types in general, print, TV, radio, web, and social media. A repeatable and reliable method is important.

Committee 217

Committee Metrics Industry Sample 217

Waxing UnLyrical

MAY 13, 2016

In 2015, I was approached by a healthcare-related organization to devise a measurement program for their PR efforts. We did a media analysis. We set up and embarked on a massive social media analysis. Case in point. You may know that I’m a bit fiendish when it comes to measurement , so I was delighted to hear this.

Analysis 100

Analysis Training Banking Organization 100

Waxing UnLyrical

SEPTEMBER 23, 2015

According to this IAMAI-KPMG report , India has over 350 million Internet users as of June 2015; this number is expected to increase over 500 million by 2017. With a keen interest in social media, she blogs regularly at In My Humble Opinion. other passions include singing (professionally trained for over a decade!),

Press Release 100

Press Release Trends Blogger Eventful 100

Waxing UnLyrical

AUGUST 12, 2015

For example, 2015 is truly the year of “ROI.” Influencer posts and events are driven by the ROI of topics ranging from email marketing to press releases and social media. At CommPRO we closely track enrollment at webinars with engagement in content and branded intellectual property (e.g. ebooks, whitepapers, etc.)

Mobile 100

Mobile Metrics ROI Press Release 100

Waxing UnLyrical

MAY 22, 2015

.” On the flip side, this doesn’t give you a pass when it comes to creativity with your content and pitching; leverage that to generate even more earned media through your outreach efforts. Digital media journalists are watching, [which] creates communication opportunities.” So, overall takeaways?

Review 100

Review Report Content Consultant 100

Waxing UnLyrical

JULY 17, 2015

Godwin (@storyhungry) June 25, 2015. It’s 2015 and #PRDiversity Is Still An Issue is a post from: Shonali Burke Consulting, Inc. Author information Mayra Ruiz Mayra Ruiz-McPherson is a brand journalist, senior digital strategist, visual storyteller, social media coach, web show host, speaker, blogger and upcoming author.

Issues 100

Issues Committee Report Industry 100

Waxing UnLyrical

APRIL 2, 2016

If you work in Social PR today (and there’s a strong chance you do, if you’re reading this post), you might be hard-pressed to remember the “medieval times” of the PR world. You know… the “old” days, back when we didn’t have social media. to get the good old word out.

Strategy 100

Strategy Case Study Collaboration Communities 100