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‘Tis the season: Retailers can expect 32% more social messages this holiday season

Sprout Social

This prolonged and hyper-social holiday shopping season means it’s more important than ever for retailers to be ready for the influx of messages this time of year will bring. billion messages across Twitter, Facebook and Instagram to find out how retailers fared in previous holiday shopping seasons and what brands can expect for 2018.

Retail 108
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Retailers and the rising trend of sustainability: what marketers need to know

Sprout Social

And while the retail industry has weathered significant change lately, sustainability is one trend that just keeps rising. Research from global fashion platform, @lyst shows responsible and conscious shopping is on the rise! Red: Fast Fashion | Blue: Sustainable Fashion (2015-2020). View this post on Instagram. ????Research

Retail 102
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5 Social Media Innovations Retailers Need To Try!

Stay N' Alive

billion in 2016, that’s a 16% increase from 2015! Polyvore allows you to create collages of products from different retailers, and shares details as well as a link to purchase! Not only can they research the product, but have it shipped right then and there! The post 5 Social Media Innovations Retailers Need To Try!

Retail 53
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3 Facebook Search Tips You Might Not Know About

agora pulse

Most articles about it date from 2013 to 2015. ” Marketers could search for ideal clients with strings like “vegans who live in New York, work in retail, and like running.” Market research. You can use it for a few different research exercises, including: Checking out the competition. Hashtag research.

Tips 127
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Four Areas that Digital Marketers Need to Continue to Focus On

Direct Marketing Observations

billion by 2015 up from $3.2 Some recent Accenture research reveals that retailers can respond with mobile capabilities designed to create value for both customers and themselves if they understand who is shopping in their stores, how they shop, and how mobile influences their shopping behaviors. billion in 2010.

comScore 166
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From Etsy Store to Multimillion Dollar Candle Studio: How I Grew My Small Business

Buffer Social

Brooklyn Candle Studio branding and photography from 2015 to today. Even once we were selling in major retailers, I did a huge rebrand because I noticed the market was going in a different direction and wanted to stay relevant. Focusing on what was succeeding helped us scale.

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How to Ideate a Winning Back-to-School Campaign

Unmetric

Consumers are using their phones to research the products they want to buy on their phones as well. About 10% of parents looked to a social media site to help them with back-to-school shopping, in 2015. Change the time-frame to August 1 – September 30 th 2015. Now you can browse through the most engaging Posts from last year.