Direct Marketing Observations

MARCH 19, 2012

billion by 2015 up from $3.2 Some recent Accenture research reveals that retailers can respond with mobile capabilities designed to create value for both customers and themselves if they understand who is shopping in their stores, how they shop, and how mobile influences their shopping behaviors. billion in 2010. need more proof?

comScore 166

comScore Microblogging Posterous Marketing 166

Twist Image

APRIL 3, 2012

Do you feel that it's still a fairly nascent part of the retail experience or do you think that it has matured to the point where it's not only a proven merchandising channel, but a critical function of how people buy? He thought to himself: "this is the what retail looks like in 2012." Choose a favorite retailer of yours.

Tips 106

Tips Retail Mobile Posterous 106

Unmetric

SEPTEMBER 27, 2019

McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! PlayStation uses Facebook to promote their games through trailers, promotional posters, and gameplay footage. Target is one of the most successful retail brands on Facebook.

Brands 96

Brands Facebook Sports Campaign 96

Unmetric

SEPTEMBER 27, 2019

McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! PlayStation uses Facebook to promote their games through trailers, promotional posters, and gameplay footage. Target is one of the most successful retail brands on Facebook.

Brands 72

Brands Facebook Sports Campaign 72