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‘Tis the season: Retailers can expect 32% more social messages this holiday season

Sprout Social

Mobile-first shopping grew by 20% from 2016 to 2017 and in 2018, consumers ranked social as their number one source of inspiration for purchases. This prolonged and hyper-social holiday shopping season means it’s more important than ever for retailers to be ready for the influx of messages this time of year will bring.

Retail 108
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UK Mobile Ad Spend Grows 126% in 2013

The Realtime Report

The latest estimates from eMarketer show staggering growth in UK mobile advertising. Mobile ad spend for 2013 will total over £1 billion (around $1.89 Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. billion) in the UK. billion (or more than $3.58

Mobile 142
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What Is KakaoTalk? The Mobile Messaging App on the Rise

Hootsuite

It’s a free mobile service that offers text messaging, voice and video calls, group chats and more. But its popularity has exploded in recent years, with an increase of over 8 million users worldwide between 2015 and 2021. They’re so popular, they even have their own branded retail stores throughout South Korea.

Mobile 83
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Five questions your marketing team should be asking about location-based technology

Visually SM

Rather, location-based marketing is gray because building a strategy in 2015 requires a bit more art than science. Retail/mail order (including online retail: 40%. Meanwhile, Motorola intends to dispatch Bluetooth-powered sensors to its retailers, The Washington Post reports. Financial services and insurance: 37%.

Team 124
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Five questions your marketing team should be asking about location-based technology

Visually SM

Rather, location-based marketing is gray because building a strategy in 2015 requires a bit more art than science. Retail/mail order (including online retail: 40%. Meanwhile, Motorola intends to dispatch Bluetooth-powered sensors to its retailers, The Washington Post reports. Financial services and insurance: 37%.

Team 100
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The Truth In Digital Advertising

Twist Image

If you're wondering just how healthy the state of digital advertising is, the Interactive Advertising Bureau released their 2015 Internet Advertising Revenue report today, and the numbers are impressive. As expected, mobile was a beast, growing 66%, from $13 billion in 2014 to $21 billion in 2015. mobile advertising.

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Four Areas that Digital Marketers Need to Continue to Focus On

Direct Marketing Observations

billion by 2015 up from $3.2 Some recent Accenture research reveals that retailers can respond with mobile capabilities designed to create value for both customers and themselves if they understand who is shopping in their stores, how they shop, and how mobile influences their shopping behaviors. billion in 2010.

comScore 166