Buffer Social

JANUARY 25, 2018

To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends. Together with our State of Social 2018 report , we put together a comprehensive social media trends report. In this report, you’ll learn about the top major trends to help you succeed on social media in 2018.

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Social Media Trends Report Survey 111

Convince & Convert

JANUARY 19, 2015

EGC is 2015’s most powerful marketing abbreviation. Edelman’s trust barometer research found that company experts are trusted 66% of the time. According to Content Marketing Institute and MarketingProfs research, 50% of B2B content marketers say they struggle to create content consistently.

Trends 60

Trends Content UGC Marketing 60

Convince & Convert

APRIL 30, 2015

Andy Lang (@HRH_Duke_of_Url) April 28, 2015. Lily Bailey (@LilyBaileyUK) April 28, 2015. EdBallsDay pic.twitter.com/rAhVwt5NSp — James Martin (@Pundamentalism) April 28, 2015. SpotifyCares (@SpotifyCares) April 28, 2015. SpotifyCares (@SpotifyCares) April 28, 2015. Pizza Hut UK (@pizzahutuk) April 28, 2015.

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Trends Meme How To Social Media 60

Hootsuite

DECEMBER 7, 2022

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. Find the most popular tweets about a trending topic. Discover trends. Research specific locations.

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Twitter HootSuite Airlines Mobile 115

Convince & Convert

JULY 27, 2017

As of 2015, about half of all Instagram captions and comments included at least one emoji. Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. What Emojis Mean for Marketers. In 2015, Chevrolet created an emoji-only press release. Send a clear message.

Tips 119

Tips Marketing Press Release Influencer 119

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends.

B2B 110

B2B Social Media Marketing Survey 110

Webbiquity SMM

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. DR4WARD ).

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Social Media Marketing Survey Metrics 100

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. For example, in 2015 one million views was considered viral, according to Animoto. at least once. Were you inspired?

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Video Social Media How To Trends 128

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Why Video Marketing Is Under-Used.

Video 70

Video Marketing Case Study Mobile 70

Sprout Social

FEBRUARY 16, 2022

Read on to learn more about the algorithm and how to up your YouTube marketing strategy. 2015-2016: Satisfaction & personalization. Home algorithm tips for marketers. Suggested Videos algorithm tips for marketers. Create videos in formats that are currently trending. Search algorithm tips for marketers.

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YouTube Notification Video Trends 122

Ignite Social Media

JUNE 13, 2016

Marketers put more emphasis on personalized content and Twitter presents a huge opportunity for gaming and entertainment brands. According to a new study by SocialFlow (of over 3K Facebook pages), organic reach has dropped 42% since January, after holding steady during much of 2015. Marketers Focus Personalization to Drive Engagement.

Brands 60

Brands Twitter Content Conference 60

Rebekah Radice

JULY 20, 2015

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: 1: Build Meaningful Relationships.

Social Media 133

Social Media Marketing Study Eventful 133

Webbiquity SMM

OCTOBER 6, 2015

According to recent research , U.S. digital advertising revenues rose 16% last year, and the trend indicates another double-digit percentage rise this year as well. As the economy improves and marketing budgets increase, the dollars are flowing disproportionately to online ads. And how can CMOs make such decisions?

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Advertising Price Research Software 100

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Convince & Convert

JULY 27, 2017

As of 2015, about half of all Instagram captions and comments included at least one emoji. Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. What Emojis Mean for Marketers. In 2015, Chevrolet created an emoji-only press release. Send a clear message.

Tips 60

Tips Marketing Press Release Influencer 60

Ignite Social Media

JUNE 6, 2016

This week we see Pinterest testing new features to help recommend even more relevant products to pinners, and new Instagram research shows over 2,500 branded profiles are dropping in follower and engagement rates, all in this week’s Social You Should Know. Instagram Follower Growth and Engagement Trending Down. We’ll keep an eye out.

Instagram 60

Instagram ROI Influencer Research 60

Convince & Convert

DECEMBER 23, 2014

In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. But they are united by the importance of analytics and integration in digital marketing. MarketingProfs Marketing Manager, Rob Zaleski.

Social Media 149

Social Media Strategy Apple Analytics 149

The Realtime Report

NOVEMBER 1, 2017

By 2015, these figures had virtually reversed, with the number of companies deploying app strategies rising to 52 percent and the number avoiding app development shrinking to 11 percent. The number of American adults who own a cell phone grew from 62 percent to 95 percent between 2002 and 2016, according to Pew Research Center data.

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GPS Mobile Wireless Compete 111

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). While other companies have pivoted over the years to add web development, digital marketing, or some related field, we’ve stayed true to our roots. How Social Media Marketing Operated in 2007.

Social Media 172

Social Media Advertising Team Hubspot 172

Convince & Convert

MARCH 4, 2016

In the words of entrepreneur and acclaimed author Gary Vaynerchuk, “Marketers ruin everything.” . This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. In 2015, 60% of marketers predicted that the use of infographics will increase in 2016.

Marketing 60

Marketing Statistics Directory Data 60

Convince & Convert

SEPTEMBER 5, 2017

As Social Pros approaches its second birthday, we revisited some of Social Pros’ best conversations to bring you this list of the 12 most popular episodes since 2015—the best of the best. Carlos Gil, Head of Global Social Media Marketing for BMC Software, defends Snapchat as a social tool for B2B and B2C businesses.

Influencer 127

Influencer Social Media Statistics B2B 127

Convince & Convert

MAY 12, 2016

Dubbed #sayitwithpepsi, the campaign will run in about 100 markets globally over the summer with more than 70 emojis designed to capture the essence of Pepsi. Pepsi’s local markets are also encouraged to develop their own emojis, personalized to the country or market’s culture and preferences, such as the ones below from Thailand.

Campaign 60

Campaign Collaboration Trends Newsletter 60

Buffer Social

MARCH 27, 2018

Or perhaps their way of marketing resonates with you. Here are a few ways to research on your favorite companies: Facebook. Use a research tool. The fourth strategy is to use a content research tool like Buzzsumo. Create marketing personas. The fifth strategy is to create marketing personas.

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Content How To Overview Analytics 110

Twist Image

JUNE 4, 2018

How depressing is this : "Forty-five percent of teenagers say they are online 'almost constantly,' according to a new Pew Research Center study on teens and social media use. That percentage has nearly doubled in just a few years: In a 2014-2015 Pew survey, 24 percent of teens said the same. digital marketing. marketing agency.

Survey 40

Survey Policies Trends Research 40

Twist Image

JUNE 8, 2018

How depressing is this : "Forty-five percent of teenagers say they are online 'almost constantly,' according to a new Pew Research Center study on teens and social media use. That percentage has nearly doubled in just a few years: In a 2014-2015 Pew survey, 24 percent of teens said the same. digital marketing. marketing agency.

Survey 40

Survey Policies Trends Research 40

Convince & Convert

JANUARY 5, 2016

Agencies (advertising, digital, marketing, media, PR) can find it difficult to keep a client for the long haul. Susan and Drew, who have an impressive 50+ years combined of experience in marketing, teamed up to help your agency succeed with a major report on agency hiring and firing in 2015. Susan Baier on Twitter: @susanbaier.

B2B 60

B2B ROI Survey Research 60

ProBlogger

JANUARY 25, 2015

2013 was the year when people started taking content marketing seriously. 2015 will see this trend grow even further. Perhaps the biggest revelation is the way local bricks and mortar businesses have taken up content marketing. Content Marketing. Content marketing is the foundation of this strategy.

Small Business 20

Small Business Strategy Reputation Marketing 20

Small Business Mavericks

FEBRUARY 4, 2015

One of the big advantages marketers and business owners have in 2015 is the abundance of options we have in tools for improving our performance. Nick Rojas has a nice look at online tools to improve your content marketing strategies on B2C, for instance.

Tools 70

Tools How To Small Business System 70

Talkwalker SM

MAY 11, 2016

In 2015, the spread of the disease started to reach pandemic levels in South and Central America and reports emerged of pregnant women passing the virus on to babies. The conversation about the Zika virus started to gain traction in November of 2015. It is estimated that more than 1.5

Pharmaceuticals 60

Pharmaceuticals Data Travel Social Media 60

Convince & Convert

AUGUST 28, 2015

Subaru (@subaru_usa) July 10, 2015. Fans who enter before October 31, 2015 have a chance to win a number of prizes, from Bark Boxes to Subaru Adventure Seekers kits, and even the grand prize of an all-expense-paid trip for four to LA with VIP access to the CW World of Dog Awards. Subaru’s Contest Highlights an Important Partnership.

Company 60

Company Apparel Transportation Social Media 60

Buffer Social

DECEMBER 19, 2016

We are very grateful for all the research that has been done on social media. Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. It could be handy for creating your marketing personas.).

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Study Social Media Marketing Research 40

Buffer Social

JUNE 30, 2017

billion people log in every month), started with a few viral hits and began a trend that today we might call, “going viral.” Scott Kelly (@StationCDRKelly) September 22, 2015. Since 2014, largely due to social media, the ALS Association has raised more than $115 million for research towards Lou Gehrig’s Disease.

Social Media 111

Social Media MySpace Hashtag News 111

Sprout Social

NOVEMBER 19, 2018

Retailers know it’s never too early to start planning holiday social media campaigns, and recent years’ trends only further support those strategies. Mid-market retail businesses (51-1,000 employees) received an average of 5,229 messages a day in November and December 2017. Sprout Social analyzed more than 2.9

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Retail Sentiment Project Instagram 109

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. Here’s what I learned from my look at the research. 8 Actionable Instagram Marketing Tips, Backed by 20+ Studies.

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Study Instagram Hashtag Research 111

Buffer Social

DECEMBER 4, 2016

That is up from 17% in 2015. In this episode, we had the pleasure of speaking with entrepreneur and host of one of the most successful social media podcasts on iTunes ( Social Media Social Hour ), Tyler Anderson , about the podcasting trend and how this medium is one of the most effective way to share thoughts and reach new audiences.

Social Media 40

Social Media Marketing Social Media Management Hosting 40

Rebekah Radice

MAY 11, 2015

Not only is it a cost-effective way to enhance your inbound marketing efforts, but it also becomes a magnet – attracting prospective clients in an organic and natural way. A business blog is an essential element of your marketing strategy. Decreases marketing costs through an integrated strategy. Know Your Target Market.

How To 132

How To Domain Name Hosting WordPress 132

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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