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What Social Media Means For Your Business in 2014/2015

yMarketingMatters

SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. A few years ago it was very difficult for a small business owner to compete with big businesses and their marketing budgets for advertising and exposure. It outshines traditional marketing. Social media is not a fad.

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Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. If you’re buying a particular product, it says something about you,” says Lisa Caprelli as she introduces some things to think about if you’re “wondering why branding matters.”

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10 Twitter Best Practices For 2015

Firebelly

Here are 10 that will help you improve your efforts on Twitter in 2015. Engage with your audience first, win them over with your charm, and then when they ask you about your product, it’s not really selling. People are probably talking about your products or services. 1) Keep tweets short. 2) Don’t just sell. Not needed.

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10 Instagram Best Practices For 2015

Firebelly

Last month, I talked about 10 Twitter Best Practices For 2015. Share behind-the-scenes photos to provide your customers insight of what’s to come—perhaps a new product or contest? Create unique hashtags for your brand or its products. Product shots? This month I decided to take on my favorite app, Instagram. You decide.

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10 Instagram Best Practices For 2015

Firebelly

Last month, I talked about 10 Twitter Best Practices For 2015. Share behind-the-scenes photos to provide your customers insight of what’s to come—perhaps a new product or contest? Create unique hashtags for your brand or its products. Product shots? This month I decided to take on my favorite app, Instagram. You decide.

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Trends in 2015: Ready for the next big thing?

Mindjumpers

An increasing number of agencies are now offering global Social Media services to their clients to help them succeed, e.g. managing multiple Facebook communities across several markets for global brands. Social Shopping – 2015 will probably make you consider adding social “buy buttons”. Case Study: The Local Stories Project.

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Social Media Marketing Advice 2015: Cross-Platform Marketing

Devumi

An overall social media marketing plan is an essential in today’s consumer market. If all you have right now is a failing Facebook fan page, you need to step your social media marketing game up! This article is going to look at social media marketing advice that will get you over the hump, and propel you for the rest of 2015.