Webbiquity SMM

OCTOBER 6, 2015

As the economy improves and marketing budgets increase, the dollars are flowing disproportionately to online ads. Marketers last year spent $19 billion on search advertising, $7 billion on social media ads, and almost $4 billion on display (primarily banner ads). For more on this topic, download the Web Marketing KPIs white paper.

Advertising 100

Advertising Price Research Software 100

Webbiquity SMM

MAY 3, 2012

In fact, by 2015 more U.S. 34% of marketers have generated leads using Twitter. And what do marketers and business owners need to know—and more importantly, do —to keep ahead of consumer demands? It can have a significant impact on your marketing efforts by increasing awareness of your brand, events and special offers.

Mobile 180

Mobile iPhone iPad Training 180

Webbiquity SMM

MARCH 30, 2015

This was post #4 of Blogging for Business Week 2015 (#b4bweek) on Webbiquity. #1: Business Blogging Content Marketing Social Media Marketing blog design blogging for business Courtney Seiter free photos Giancarlo Massaro Ginny Soskey Matt Clark Matt Morgan Richard Byrne Sig Uleland' Pixel Perfect Digital.

Public Domain 100

Public Domain Wikimedia Creative Commons Hubspot 100

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JULY 7, 2015

and many people still away from the office (mentally if not physically), it seems an opportune time here in the lazy, hazy days of midsummer to take a quick look back at the seven most-read posts of 2015 so far. Expert guidance on social media marketing and social PR to maximize brand visibility? Here’s what to do in 2015.

Marketing 100

Marketing B2B SEO Statistics 100

Webbiquity SMM

DECEMBER 30, 2014

Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. 90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. by The Marketing Nut. ** 5 STARS.

Content 193

Content Tips Marketing B2B 193

Webbiquity SMM

MARCH 27, 2018

Social media marketing is sometimes viewed as Facebook —and then there’s the other guys. Any successful B2B social media marketing strategy will necessarily involve multiple social networks, taking advantage of the unique characteristics and ambiance of each. Eight Instagram Marketing Stats. Eight Twitter Marketing Stats.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Webbiquity SMM

JULY 28, 2015

Digital marketing activities and budgets are growing, because they have an impact: more than half of all employed adults say that “digital media has changed the way they work.” Marketers in the U.S. Marketers in the U.S. You’ll find more insights in these 14 dazzling digital marketing facts and statistics.

Marketing 100

Marketing Statistics Skills Compete 100

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. How are social media marketing best practices evolving?

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

JULY 14, 2015

Business and consumer marketers are nearly unanimous in their belief in the importance of social media to marketing activities. As noted below, the money is following that belief: social media now accounts for about 11% of all digital marketing outlays, and spending on social media marketing will total nearly $10 billion this year.

Social Media 80

Social Media Marketing Statistics Tumblr 80

Webbiquity SMM

DECEMBER 8, 2015

but what you should really be doing is focusing on areas you can improve your business every day for the remainder of 2015. Data is proving to be the driver of technology and marketing strategies as 86 percent of marketers plan to integrate big data in their digital game plan. Data Management. Social media.

Small Business 100

Small Business Tips Marketing Education 100

Webbiquity SMM

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. In response, marketers are producing an increasing amount and variety of content to support all stages of the decision process. 9 General Marketing Stats.

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Influencer marketing? Or to accurately measure their results.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. Yet blogging requires considerably less expense and effort than other top marketing tactics like live events, webinars, and video. How can you increase your content marketing footprint through guest blogging?

Tips 100

Tips Statistics Hubspot Resources 100

Webbiquity SMM

MARCH 26, 2015

” This was post #3 of Blogging for Business Week 2015 (#b4bweek) on Webbiquity. #1: Business Blogging Cool Web Tools Social Media Marketing Adam Connell Adrian Cordiner best business blogging tools blogging for business Marsha Stopa Pauline Cabrera' 1: Welcome to Blogging for Business Week! #2:

Tools 100

Tools Flipboard WordPress Blogger 100

Webbiquity SMM

JANUARY 5, 2016

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. These writers face the same challenge.

Content 60

Content B2B Marketing Hubspot 60

Webbiquity SMM

MARCH 25, 2015

This was post #2 of Blogging for Business Week 2015 (#b4bweek) on Webbiquity. #1: Business Blogging Content Marketing Social Media Marketing Adam Connell Alice Elliott Andy Crestodina blogging for business David Sawyer Eleanor Pierce Jason Chesters Jeff Bullas Lisa Buben Marc Andre Mitt Ray Ruth Zive'

Survey 100

Survey Blogger Influencer Engineering 100

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. Social Media Marketing Becomes a Thing. It didn’t take long for marketers to notice.

B2B 318

B2B Influencer Social Media BuzzStream 318

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

SEPTEMBER 8, 2015

Let’s say you’re a Facebook marketing expert, for example. Is it better to write one big post along the lines of “105 Ways to Master Facebook Marketing” or to break up that content into a series of smaller posts: 20 Tips for Facebook Advertising, 17 Ways to Grow Your Facebook Audience, etc.?

Statistics 100

Statistics Comparison B2B Social Media 100