Remove 2015 Remove Engineering Remove LinkedIn Remove White Paper
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The Ultimate Guide to Infographic Marketing

Convince & Convert

In 2015, 60% of marketers predicted that the use of infographics will increase in 2016. For industry-specific content, LinkedIn Pulse is also worth checking out. Go through your old blog posts , presentations, and white papers. Next, reverse engineer the content accordingly. Repurpose Old Content.

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Get Content First Format Content Later

Convince & Convert

But what often happens is marketers say, “Hey we’ve got a blog and we need you to write a blog post, and we need you to work on this white paper. That’s why I became an engineer,” or whatever the circumstances are. We can make LinkedIn blog posts on your behalf.” I don’t do that.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. Search Engine Optimization (SEO). White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs.